Audience Feedback:Strengths and Weakness of

my Products

DVD

Strengths- Colourful and big mast head, this grabs the

viewers attention and shows the show as light hearted

- The tag line gives the show identity and makes it show seem entertaining

- The images relates to show meaning its easy to create a brand identity

- Childish font tells the consumer that it is aimed and suitable for children, it also pulls in the target

audience.

- The animated books brings the childish nature out and shows that it is a school setting making it

relatable

- The Bonus Features draw the audience in as they get more and the realism is brought in with the

DVD information at the bottom

Weaknesses- The image needs to be brighter to show

the characters off better and make the show seem entertaining

- There is lots of writing which would be a negative for the younger audience as they wouldn’t want to read it

- The background colour needs to be able to stand out more and be brighter

for the younger audience

- To show the cast as being a close friendship group they need to be more together and friendly within the image

Magazine

Strengths- Lots of different fonts to keep it interesting,

which are also childish to go with the target audience

- Lots of cover lines making it more exciting to look at

- A free gift draws the consumers in

- Bright colours to draw the audience in a make it appealing

- The different shapes used make it engaging and the star is childish and goes with the school theme

- The name of the show is at the top and large to make noticeable and it links with the DVD cover

creating a brand identity

Weaknesses- The background colour could be

brighter to bring out the light heartedness of the show

- More images could be used to appeal to a wider audience and make the cover more exciting

- Some of the fonts could be bolder to make them stand out more and more

readable

- The image could be more exciting to engage the younger target audience.

Opening

Strengths- The use of stereotypes makes the characters

relatable and more entertaining

- The transactions between the slides makes the opening more exciting to watch

- With the characters being sped up it keeps you interested in the opening

- The upbeat music shows the show as light hearted and fun for the younger audience

- The props and costume go well with the characters, introducing each one with a different style

- The names of the characters are good as they introduce each one and the colour goes well with

their personality

Weaknesses- The ending with the title of the show

could have been made more exciting

- More animation could have been used to appeal to the younger target audience

- The characters could have been doing more fun activities to make the show

seem more entertaining

- Could have shown more of all the characters relationships