atf poster gothic
DESCRIPTION
A type specimen of ATF® Poster Gothic fonts from the American Type Founders® CollectionTRANSCRIPT
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®Poster Gothic
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ATF Poster Gothic is an expansion of a typeface designed in 1934 by Morris Fuller
Benton for American Type Founders. The one-weight design was a
slightly condensed display companion to Benton’s popular Bank
Gothic® family. This new family of aggressively rectilinear head-
line types features 30 fonts, greatly expanding the design’s pos-
sibilities. The all-caps design sports square corners in the coun-
ters, creating tension between angular and curved details; this
feature, and the generally rectangular shape of the whole al-
phabet, makes ATF Poster Gothic distinctive on the page or screen,
while its relationship to Bank Gothic makes it somehow familiar.
Certain weights also recall the style of lettering used on ath-
letic team jerseys, Television crime dramas, action & adventure
movie titles, and engraved stationery. with three widths and
five weights, ATF Poster Gothic is both distinctive and versa-
tile. The complete family is also available in a “Round” version,
with corners subtly rounded for a softer, more “printed” feel.
Morris Fuller Benton, American Type Founders, 1934Mark van Bronkhorst, Luis Batlle, Igino Marini, & Ben Kiel, 2015
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m®
YOUTHFUL LOVERS ESCAPINGMIDNIGHT SERENADES CEASEDGYMNASIUM AND FIELD SPORTSFINE MAGAZINE ADVERTISEMENTdevelops useful informationPRODUCED HANDSOME PRINTINGHUDSON BRIDGE DELIGHTS TOURISTYOUNG LADIES ENTERTAIN GENTLEMENORGANIZER ENDORSES NEW CANDIDATEROMANTIC EXCURSION DURING AUTUMNFOUR BEAUTIFUL BUILDINGS ERECTEDDEPOSITING $1234567890 MONEY FRIDAYAMBITIOUS TECHNICAL STUDENTS RECOGNIZEDFOREIGN WRESTLER DEVELOPING MUCH MUSCLEWHEEL OF PROGRESS KEPT TURNING EVERY HOUR
f i v e w e i g h t s : l i g h t, r e g u l a r , m e d i u m , b o l d , & h e a v y
t h r e e w i d t h s : n o r m a l , c o n d e n s e d , & e x t r a c o n d e n s e d
atf poster Gothic
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BeHemotHepidemioloGYcylinders noisyeXHiBition of fruitsmarvelous Historians
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c h a r a c t e r s e t i n f o r m at i o n : at f t y p e . c o m
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prints �learmodifi�ationremodel sHops�ompreHensiveremains HandsomesuB�ons�iousnessdis�uss lonG resolutionsHo�ed Beautiful enGineplaced great confidence
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BEHEMOTHEPIDEMIOLOGYcylinders noisyEXHIBITION OF FRUITSMARVELOUS HISTORIANS
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PRINTS �LEARMODIFI�ATIONREMODEL SHOPS�OMPREHENSIVEREMAINS HANDSOMESUB�ONS�IOUSNESSDIS�USS LONG RESOLUTIONSHO�ED BEAUTIFUL ENGINEplaced great confidence
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FERTILIZERMOONSHININGANTIQUARIANISMQUADRILATERALNESSMODERNIZED CONDITION
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
c h a r a c t e r s e t i n f o r m at i o n : at f t y p e . c o m
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S�NCO�ATIONLARGE FIELDSSOUTHERNMOSTMODERN DESIGNCURIOUS LA��RINTHSEMITRANS�ARENC�ENTER�RISING MERCHANTS�UILDING MODERN HOUSESTHE� MUST �E EASIL� READ
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FERTILIZERMOONSHININGANTIQUARIANISMQUADRILATERALNESSMODERNIZED CONDITION
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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S�NCO�ATIONLARGE FIELDSSOUTHERNMOSTMODERN DESIGNCURIOUS LA��RINTHSEMITRANS�ARENC�ENTER�RISING MERCHANTS�UILDING MODERN HOUSESTHE� MUST �E EASIL� READ
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BOHEMIANNATURALISTICREPRESENTATIVEVERNACULARIZATIONPHOTOCHROMOGRAPHY
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CONDITIONEDE�AMINATIONGEOMETRICALLYCONGLOMERATEspeed is essentialfarm productionschildren amusing zebrabought useful materialexposed political deals
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BOHEMIANNATURALISTICREPRESENTATIVEVERNACULARIZATIONPHOTOCHROMOGRAPHY
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
c h a r a c t e r s e t i n f o r m at i o n : at f t y p e . c o m
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A B C � E � G H I � � L M N O P � R S T U V � � Y Z & 1 2 3 4 5 6 7 8 9 0 $ ¢ £ € ¥ � � - ’ � � � � @
CON�ITIONE�E�AMINATIONGEOMETRICALLYCONGLOMERATEspeed is essentialfarm productionschildren amusing zebrabought useful materialexposed political deals
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JELLYFISHFASHIONABLYVENTRILOQUISMTHIS WE GUARANTEESUPERIOR INVESTMENT
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A B C D E F G H I J � L M N O P Q R S T U V W � Y � & 1 2 3 4 5 6 7 8 9 0 $ ¢ £ € ¥ � � - ’ � � � � @
BLAC�BERRYSILVERSMITHIMPERCEIVABLEASTONISHMENTexpert locksmithgrand comediansfamous circus acrobatgraceful dance sketchdecorated handsomely
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JELLYFISHFASHIONABLYVENTRILOQUISMTHIS WE GUARANTEESUPERIOR INVESTMENT
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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BLA��BERRYSILVERSMITHIMPER�EIVABLEASTONISHMENTexpert locksmithgrand comediansfamous circus acrobatgraceful dance sketchdecorated handsomely
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KUMQUATGYMNASTICSINTERNATIONALCONFIRMS VICTORYPHOTOLITHOGRAPHER
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AMPERSAN�PICKPOCKETHORSE E�HI�ITGRASSHOPPERE�PENSIVE HA�ITSRIVERS MEASURE�remarkable mansionsstory of a wild careernewspaper publishing
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KUMQUATGYMNASTICSINTERNATIONALCONFIRMS VICTORYPHOTOLITHOGRAPHER
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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AMPERSAN�PICKPOCKETHORSE E�HI�ITGRASSHOPPERE�PENSIVE HA�ITSRIVERS MEASURE�remarkable mansionsstory of a wild careernewspaper publishing
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ASTIGMATISMPROCRASTINATORDISCLOSED NEW FACTSELECTING COMBINATIONSCAUSE AND EFFECT RELATIONS
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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BACTERIOSCOPICP�ILANT�ROPISTCOMPRE�ENSIBILIT�IN�ERITED MANSIONDISTINGUIS�ED �INGDOMSELECTS GENIAL DESIGNSNUMEROUS SOU�ENIRS OBTAINEDS�OWED MAR�ELOUS IN�ENTIONSBROADWA� PRODUCTION PLEASED
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ASTIGMATISMPROCRASTINATORDISCLOSED NEW FACTSELECTING COMBINATIONSCAUSE AND EFFECT RELATIONS
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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BACTERIOSCOPICP�ILANT�ROPISTCOMPRE�ENSIBILIT�IN�ERITED MANSIONDISTINGUIS�ED �INGDOMSELECTS GENIAL DESIGNSNUMEROUS SOU�ENIRS OBTAINEDS�OWED MAR�ELOUS IN�ENTIONSBROADWA� PRODUCTION PLEASED
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CARBONATEDRECOGNIZABILITYSHIP DRIFTS RAPIDLYUNFORTUNATE AUTHORITYBUILD MODERN OPERA HOUSE
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FAMILIARIZATIONPHILANTHROPISTGIGANTIC ELEPHANTTHERMOREGULATORDESCRIBED NEWSPAPERSGIRL WITHDREW PROMISEFOREIGN DELEGATIONS ENTERINGDESTROYING SE�ERAL BUILDINGSHELPING YOUTHFUL COMPOSITOR
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CARBONATEDRECOGNIZABILITYSHIP DRIFTS RAPIDLYUNFORTUNATE AUTHORITYBUILD MODERN OPERA HOUSE
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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FAMILIARIZATIONPHILANTHROPISTGIGANTIC ELEPHANTTHERMOREGULATORDESCRIBED NE�SPAPERSGIRL �ITHDRE� PROMISEFOREIGN DELEGATIONS ENTERINGDESTROYING SE�ERAL BUILDINGSHELPING YOUTHFUL COMPOSITOR
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ENTHUSIASMPHOTOMAGNETICTHERMOBAROMETERPERFORMERS RETURNINGPRINTED HANDSOME LEAFLET
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BRONTOSAURUSCONFECTIONERYCINEMATOGRAPHERFOUND NE� THINGSPRECIOUS GEMS STOLENCARDIOSPHYGMOGRAPHANCIENT FACES BEING REPLACEDDESIGNS SUBMITTED IMPRO�INGIT �AS AN AGE OF MAGNIFICENCE
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ENTHUSIASMPHOTOMAGNETICTHERMOBAROMETERPERFORMERS RETURNINGPRINTED HANDSOME LEAFLET
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BRONTOSAURUSCONFECTIONER�CINEMATOGRAPHERFOUND NE� THINGSPRECIOUS GEMS STOLENCARDIOSPH�GMOGRAPHANCIENT FACES BEING REPLACEDDESIGNS SUBMITTED IMPRO�INGIT �AS AN AGE OF MAGNIFICENCE
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DESPERADOLIBERALIZATIONGENTLEMANLINESSHANDSOMEST GARDENSBORDERS AND ORNAMENTS
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EMOTIONALISM�INDERGARTENBA�TERIOLOGI�ALSOL�ING M�STER�LITERAR� DEPARTMENTINSPE�TOR PROMOTEDNEARL� PER�E�T E�POSITIONSgreatest general returnedrevealed old hiding places
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DESPERADOLIBERALIZATIONGENTLEMANLINESSHANDSOMEST GARDENSBORDERS AND ORNAMENTS
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m
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EMOTIONALISM�INDERGARTENBA�TERIOLOGI�ALSOL�ING M�STER�LITERAR� DEPARTMENTINSPE�TOR PROMOTEDNEARL� PER�E�T E�POSITIONSgreatest general returnedrevealed old hiding places
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BELVEDERECARDIOGRAPHSUPERINTENDENTNUMEROUS PURSUITSTHE SAME IS TRUE OF TILE
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COMBINATIONHAIRDRESSERNORTH�ESTERL�SANCTIMONIOUSCOMPACT KINGDOMSSHIP DRIFTS RAPIDL�RESERVE STOCK ENORMOUSCONTINUE EARNEST SEARCHINTRODUCED MINING STOCK
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BELVEDERECARDIOGRAPHSUPERINTENDENTNUMEROUS PURSUITSTHE SAME IS TRUE OF TILE
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COMBINATIONHAIRDRESSERNORTH�ESTERL�SANCTIMONIOUSCOMPACT �INGDOMSSHIP DRIFTS RAPIDL�RESERVE STOC� ENORMOUSCONTINUE EARNEST SEARCHINTRODUCED MINING STOC�
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WONDERSTRUCKMUSICAL RECEPTIONSMODERNIZED NUMBERINGSERIOUS CONDITIONS DETECTEDRECEIVED TWO THOUSAND MESSAGES
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STEREOGRAPHICALLYNOTHING IS PERFECTHANDSOME CHARACTERSSILVER HUNTERS RETURNCONTAINING MODERN DESIGNSGIRL DANCER CAUSED TROUBLEWISELY AVOIDS PERSISTENT ELABORATIONENORMOUS DEMANDS RECEIVED TUESDAYCONVENTIONAL SHOUTERS DISEMBARKED
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WONDERSTRUCKMUSICAL RECEPTIONSMODERNIZED NUMBERINGSERIOUS CONDITIONS DETECTEDRECEIVED TWO THOUSAND MESSAGES
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STEREOGRAPHICALL�NOTHING IS PER�ECTHANDSOME CHARACTERSSILVER HUNTERS RETURNCONTAINING MODERN DESIGNSGIRL DANCER CAUSED TROUBLEWISEL� AVOIDS PERSISTENT ELABORATIONENORMOUS DEMANDS RECEIVED TUESDA�CONVENTIONAL SHOUTERS DISEMBARKED
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ICONOGRAPHERLANGUAGE QUESTIONSTYLISH CHARACTERISTICUNUSUAL GATHERING EXPECTEDSECURING NUMEROUS TYPE ORDERS
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SEMITRANSPARENCYHANDSOME PRINTERRARE SPECIMENS OF ARTPRECIOUS GEMS STOLENFASHIONA�LE COUPLES DANCEDISPLAYED HANDSOME SHIRTSSHOWS EXQUISITE MODERN TYPE DESIGNREASONA�LE REQUIREMENTS PROPOSEDRECEPTION GIVEN PROMINENT MEM�ERS
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ICONOGRAPHERLANGUAGE QUESTIONSTYLISH CHARACTERISTICUNUSUAL GATHERING EXPECTEDSECURING NUMEROUS TYPE ORDERS
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SEMITRANSPARENCYHANDSOME PRINTERRARE SPECIMENS O� ARTPRECIOUS GEMS STOLEN�ASHIONA�LE COUPLES DANCEDISPLAYED HANDSOME SHIRTSSHO�S EXQUISITE MODERN TYPE DESIGNREASONA�LE REQUIREMENTS PROPOSEDRECEPTION GI�EN PROMINENT MEM�ERS
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ENTREPRENEURSURPRISED ANIMALSMONSTROUS THEATRICALACTOR FOLKS THRONG STREETSCHASING FOXES THROUGH MEADOW
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GIGANTIC ELEPHANTAD�ENTUROUSNESSRESUMING OPERATIONSSUPERB MATERIAL USEDANCIENT HISTOR� MENTIONEDPOPULAR CONDENSED SERIESCAR�E STATUE DURING SPARE MOMENTSEXCELLENT SERIES FOR AN� NEWSPAPERSOME RATHER SELECT BORDER DESIGNS
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ENTREPRENEURSURPRISED ANIMALSMONSTROUS THEATRICALACTOR FOLKS THRONG STREETSCHASING FOXES THROUGH MEADOW
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GIGANTIC ELEPHANTAD�ENTUROUSNESSRESUMING OPERATIONSSUPER� MATERIAL USEDANCIENT HISTOR� MENTIONEDPOPULAR CONDENSED SERIESCAR�E STATUE DURING SPARE MOMENTSEXCELLENT SERIES FOR AN� NEWSPAPERSOME RATHER SELECT �ORDER DESIGNS
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ROMANESQUEEXPENSIVE HABITSBEAUTIFUL RESIDENCEDETERMINING INSTRUCTIONPOET INSTRUCTS YOUNG WRITER
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AMBIDEXTROUSLYINDEMNIFICATIONCHOICEST ROSEBUSHSELECT MODERN TYPEGEOLOGICAL EXAMINATIONCONSTRUCTION MACHINESSHOWING REMAR�ABLE SOUVENIRSAPPRECIATION OF QUALITY IN FACESRAILROAD ROUTE TO PACIFIC OCEAN
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ROMANESQUEEXPENSIVE HABITSBEAUTIFUL RESIDENCEDETERMINING INSTRUCTIONPOET INSTRUCTS YOUNG WRITER
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AMBIDEXTROUSLYINDEMNIFICATIONCHOICEST ROSEBUSHSELECT MODERN TYPEGEOLOGICAL EXAMINATIONCONSTRUCTION MACHINESSHOWING REMAR�ABLE SOUVENIRSAPPRECIATION OF QUALITY IN FACESRAILROAD ROUTE TO PACIFIC OCEAN
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MAGNESIUMCONSERVATOIREGENUINE TRIUMPHSexperienced employerSPLENDID FLOWER GARDENS
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CHAMPIONSHIPELECTROMOTORINSTRUMENTALISMTHERMOD�NAMICSE�PLANATIONS SOUGHTPRACTICAL ENDS NOTEDCROWDED DEPARTMENT STORESLOVEL� SPRING WEATHER TODA�GROCER DISTRIBUTES BISCUITS
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MAGNESIUMCONSERVATOIREGENUINE TRIUMPHSexperienced employerSPLENDID FLOWER GARDENS
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CHAMPIONSHIPELECTROMOTORINSTRUMENTALISMTHERMOD�NAMICSE�PLANATIONS SOUGHTPRACTICAL ENDS NOTEDCROWDED DEPARTMENT STORESLOVEL� SPRING WEATHER TODA�GROCER DISTRI�UTES �ISCUITS
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a m e r i c a n t y p e f o u n d e r s ® c o l l e c t i o n a t f t y p e . c o m®
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