Assignment 7

TV Channel Research

Kaya Sumbland

This is my presentation on different

channels to understand why channel 4,

ITV 2, and channel 5 air their

documentaries, at what time, and who

their target audience is.

Channel 4Channel 4 is a British public-service TV broadcaster which was launched on November 2nd 1982.

The station is operated and owned by Channel Four Television Corporation.

age audience It’s a very popular channel with teenage to a middle because of what they air; from T4 to day time TV such as deal or no deal.

Channel 4 Studio

TV Shows

Dea

l or n

o D

eal

The

Sim

pson

sBi

g Fa

t Gyp

sy

Wed

ding

Countdown

Shipwrecked

Docum

entaries - Crucifixion

Target AudienceT4

T4 takes over Channel 4 on Saturday mornings to cater to the young teenage audience. They use quirky presenters to introduce fashion programmes and interview with mainstream celebrities.

Shipwrecked

Gok’s Fashion

Target Audience

Channel 4’s audience would be an adult to elderly audience as they present shows that would be appealing to all those ages. Then later in the evening the documentaries they show which are mostly informative and academic leave them with a lot of interest from any age over about 16. Giving them a wide audience.

Countdown

Deal or no Deal

Time Slots

• Repeat of programmes Workers – busy people

• Small time game shows Elderly people

• Soaps Teenagers

• Evening News 25 +

• Documentaries Varies on topic, though tends to be 15+

AM

PM

Types of Documentaries

Channel 4 are known for their medical and appearance related documentaries.

Though they are widely known for their culture documentaries, which at the moment the gypsy

culture is very popular

How does Channel 4 compare to other channels?

In comparison to other channels, Channel four are quite a mainstream channel that apply to many peoples taste.

Their programmes are widely enjoyed by many people, so therefore in comparison to other channels they’re very

liked and are very popular by most ages.

Furthermore their documentaries have their own repetitive topics, which is medical and appearence. Which

other channels don’t usually do that – which could be because its channel 4’s specialty which is very educational

ITV 2ITV 2 is a 24 hour entertainment channel owned by ITV launched on December 7th 1998

the term 'ITV2' was popularly used to refer to an envisioned second UK commercial television network.

The channel is knows for its American programming and spin-off shows

ITV Studio

TV Shows

Emm

erda

leFi

lms

X Fa

ctor

The only was is

EssexTake m

e outD

ocumentaries:

One D

irection

Target Audience

ITV 2 is known for its mainstream programmes or ones that follow shows from ITV (e.g Xtra Factor,

Get me out of here NOW). Therefore, because their

programmes are gossipy and based on a lot of reality, their

target audience will be youth and young adults.

Time Slots

American Programmes Mothers at home

Soaps - Emmerdale 30 – 70 yrs

More mainstream game show Adults (27 – 50 yrs)

Reality TV Youth and young adults

Movies 15/18 +

AM

PM

Kind of Documentaries

Creating a band - WonderlandOne Direction

ITV 2 don’t do many documentaries as they’re know for their reality – but when they do, they do ones based on celebrities and what they are doing at

the moment.

Their documentaries aren't academic or persuasive – but just really following lives and what happening

How Does ITV 2 compare to other channels?

In comparison to other channels, ITV 2 based most of their programmes on gossip and celebrities.

Their channel has their specific audience therefore has its own specific taste that will contrast many other channels – which is

why it is its own channel in the first place.It caters purely for the mainstream young teenagers and adults

generally.

Furthermore, their documentaries which they don’t do a lot have been on celebrities or the rising of a celebrity. In comparison to

other channels, they don’t really do that because its not informative, educational or persuasive, so they’re quite poor in

comparison.

Channel 5Channel 5 was the fifth and final national terrestrial analogue network to launch in March 30th 1997

The station was branded ‘Five’ between 2002 and 2011

Channel 5 is a general entertainment channel, with international commissioned and international programmes

Channel 5 Studio

TV Shows

Litt

le P

rince

ssAn

imal

resc

ue

squa

dIc

e ro

ad

truc

kers

CSI: Miam

i5 new

sBig Brother

Target Audience

In the mornings on channel 5, Milkshake takes over and only shows children's programmes – therefore during this time the target audience is little kids,

toddlers and babies for when they’re getting ready for school or just having their breakfast.

Target Audience

On channel 5 you don’t usually find any mainstream

programmes apart from big brother so their target audience would be quite small and people

with different tastes. It would probably be for people who enjoy

American programmes and people in their 30’s and 40’s

Time Slots

AM

PM

Milkshake 0 – 7 yrs

Debate programme Middle age + Elderly

Midday News People having lunch, or with kids at school

Foreign shows Middle age, mature

Documentaries Varies – though mainly people in their 20’s

Reality TV 16 – Young adults

Types of Documentaries

Channel 5 documentaries are usually ones that haven't been done before, e.g channel 4 do a lot of medical.

They do documentaries to inform the views of a certain story or situation – which become very popular because of its originality.

They do a lot of real life stories and explaining the reality of things that happen.

How does Channel 5 compare to other channels

In comparison to other channels, Channel five is very different. I feel as though channel 5 show programmes that wont necessarily cater to a wide audience as their programmes are unique and liked by not many people

– e.g ‘The kings war on witches’

Furthermore, their documentaries seem very simplistic but interesting by the way they present and give information. They take a story and just inform and educate the audience without trying overly to impress

a specific audience.

Which Channel would I choose to do my Documentary?

For my topics would much prefer to show them on channel 5 as I feel they have the best, informative and interesting

Documentaries as their not mainstream and predictable.

They show controversial and weird documentaries that would wouldn't have seen before and done glam up their documentaries to fit a specific audience, they just show what it is, for how it is.