assignment 5
TRANSCRIPT
Unmet Need or Desire
There is a need for a review of food in an area to help students decide where the best/worst food is being distributed.
Clint Quappe App Research and Development
Ethnographic Research ObservationsThe ethnographic research observations concluded that students 18 – 23 eating on campus would benefit
Clint Quappe App Research and Development
Post interview Observations
• Users care about the quality of their food when purchasing it• If there is no desired food some will make their own• An app to help them decide on food could make it easier for them
Clint Quappe App Research and Development
Anecdotal Observations
• Many students go for the shorter food lines to get their food quicker if they are in a rush• Students care about the quality of their food
Clint Quappe App Research and Development
Anecdotal Observations
• Some students choose healthy meals while others do not• Some food is preferred more than others
Clint Quappe App Research and Development
Draft Idea for App
A student review application for the food in the area would help students decide where the best/worst food is being distributed and whether or not to purchase it.
Clint Quappe App Research and Development
Draft Idea for App
It could have live updates (like a Twitter feed) of an user rating scale, comments, and pictures of the food can help weed out unfavorable options.
Clint Quappe App Research and Development
Draft Idea for App
It could also help the decision making for students who want to eat healthy at these places.
Clint Quappe App Research and Development
Ideas from Ideation Session
• The unmet need or desire • Review for the food in an area• help students decide where the best/worst food is being distributed
• How the app would work • Main screen with live feed of food review updates
• Who the app is intended for• Students 18 – 23 who eat food around the campus
Clint Quappe App Research and Development
Research on Apps
Clint Quappe App Research and Development
Yelp App: Review app that gives a map and 5 star review of restaurants in your area.
Research on Apps
Clint Quappe App Research and Development
Urbanspoon App: Review app that gives a map and 5 star review of restaurants in your area allows pictures of the food and user reviews.