Work together....... Improve your business

Rene Looper

Tourism and Social Media advisor

Self Catering

Car hire

Restaurants

Attractions Activities

Tourism is all about working together

Tourists choose destinations on availability off: Attractions

Activities

Events

Food & drink

Shopping

Nature

Wildlife

etc....

Successful businesses:

are customer focussed

gather market/customer info

have feedback systems

But more important.....

React and measure the above essential business data........

Kelvingrove Art Gallery, Glasgow

Jackfre2, Flickr

But I don't have to tell you that.

Now for the fun bit, Social Media!

Social Media

Waste of time

or

great business tool?

Photo credit to Matt Hamm

Social Media

And why to follow it

Social Media or Web 2.0 is people having conversations online

14% vs

74%

Twitter use for Businesses:

Send out offers/special deals

Customer support and react to customer feedback

Get connected with potential customers

Promote your area

14% vs

74%

100,000,000 videos on YouTube

From Word of Mouth to Word of Mouse advertising......

Last tips!

Monitter, Tweetdeck, Seesmic

URL Shorteners, Bit.Ly, Tinyurl

YouTube

Mailchimp, Constant Contact

Twitter

Facebook

LinkedIn

Flickr

Google maps, alerts, dashboard, adwords, analytics

Thank you!

4TM Social Media for Business

www.4tm-services.com