4 ASIAN TRAVELLER | JANUARY 2015

5JANUARY 2015 | ASIAN TRAVELLER

6 ASIAN TRAVELLER | JANUARY 2015

7JANUARY 2015 | ASIAN TRAVELLER

8 ASIAN TRAVELLER | JANUARY 2015

9JANUARY 2015 | ASIAN TRAVELLER

10 ASIAN TRAVELLER | JANUARY 2015

11JANUARY 2015 | ASIAN TRAVELLER

12 ASIAN TRAVELLER | JANUARY 2015

13JANUARY 2015 | ASIAN TRAVELLER

14 ASIAN TRAVELLER | JANUARY 2015

India Offers Demand, Democracy and Demography

15JANUARY 2015 | ASIAN TRAVELLER

16 ASIAN TRAVELLER | JANUARY 2015

17JANUARY 2015 | ASIAN TRAVELLER

18 ASIAN TRAVELLER | JANUARY 2015

19JANUARY 2015 | ASIAN TRAVELLER

20 ASIAN TRAVELLER | JANUARY 2015

21JANUARY 2015 | ASIAN TRAVELLER

22 ASIAN TRAVELLER | JANUARY 2015

23JANUARY 2015 | ASIAN TRAVELLER

24 ASIAN TRAVELLER | JANUARY 2015

25JANUARY 2015 | ASIAN TRAVELLER

26 ASIAN TRAVELLER | JANUARY 2015

27JANUARY 2015 | ASIAN TRAVELLER

28 ASIAN TRAVELLER | JANUARY 2015

29JANUARY 2015 | ASIAN TRAVELLER

30 ASIAN TRAVELLER | JANUARY 2015

31JANUARY 2015 | ASIAN TRAVELLER

32 ASIAN TRAVELLER | JANUARY 2015

33JANUARY 2015 | ASIAN TRAVELLER

34 ASIAN TRAVELLER | JANUARY 2015

35JANUARY 2015 | ASIAN TRAVELLER

36 ASIAN TRAVELLER | JANUARY 2015

37JANUARY 2015 | ASIAN TRAVELLER

38 ASIAN TRAVELLER | JANUARY 2015

39JANUARY 2015 | ASIAN TRAVELLER

40 ASIAN TRAVELLER | JANUARY 2015

41JANUARY 2015 | ASIAN TRAVELLER

42 ASIAN TRAVELLER | JANUARY 2015

43JANUARY 2015 | ASIAN TRAVELLER

ITB Berlin is considered to be the worlds leading travel trade show. What is your secret of success?We have always placed great importance on inspiring visitors and exhibitors from all over the world. We see ourselves as a platform and showcase for our 10,100+ exhibitors from 189 countries. Annual sales of around 6.5Bn euros reveal ITB Berlinseconomic strength as an industry platform for generating busi-ness and closing deals. A few years ago we also launched the ITB Buyers Circle, an exclusive meeting place for over 850 top buyers from the travel industry.

This years partner country Mongolia probably hasnt seen very many visitors.Thats what makes this years partner country all the more exciting! We are very much looking forward to introducingour visitors to Mongolia, a diverse country with a rich, centuries-old culture. Were convinced that Mongolias presence at ITB Berlin will be able to strongly fortify its position on the tourism map for both trade visitors and the general public.

TELL US, DR. BUCK

Dr. Buck, right now everyone is talking about arranging private accommodations and ride-sharing. Will this hot topic be featured at ITB Berlin?The Sharing Economy is one of the main topics at this years ITB Berlin Convention. In a variety of sessions with renowned experts and CEOs, we will focus on this quite controversialtopic which has revolutionized the travel industry in such a short time. In the past twelve months the ITB Berlin Convention has established itself as the leading think tank of the international travel industry. With a broad range of topics from Corporate Social Responsibility to the hotel industry, destinations and marketing the ITB Berlin Convention offers visitors up-to-date, comprehensive knowledge. And the best part: ITB Berlin visitors receive free admission. Whoever is unable to attend this year can follow the sessions via livestream or watch the video-podcasts afterward.

Mobile travel booking and online check-in digital technology has become widely accepted in the tourism industry. Which products and services will be available at the trade show?We were a pioneer of this development with eTravel World and the separate Travel Technology Segment, and we have observed consistently high demand for this area from both exhibitors and visitors. At ITB Berlin the latest information about Social Media, Mobile Travel Services and innovations like wearables and intelligent technologies is made available. Attendees who are interested in new Travel Technology solutions can exchange information and ideas in workshops and lectures.

Sustainability is playing an increasingly important role for vacationers. How does ITB Berlin address this topic?This year we worked together with National GeographicTravel magazine to create the World Legacy Award: It is given to the leading tourism companies, organizations and destinations which advance a re-thinking of the travel industry according to sustainable tourism-based principles and practices. But we do even more: ITB Berlin is committed to a variety of important areas, including human rights, social justice, ghting against the sexual exploitation of women and children in tourism, and protection of the climate, environment and animals.

Advertorial

Dr. Martin BuckVice PresidentCompetence Center Travel & Logistics

THE WORLDS LEADING TRAVEL TRADE SHOW. ALL UNDER ONE ROOF:

> 180 COUNTRIES> 850 HAND-PICKED TOP BUYERS> 6,000 MEDIA REPRESENTATIVES> 10,000 EXHIBITORS> 22,000 CONVENTION VISITORS> 60,000 PRIVATE VISITORS> 110,000 TRADE VISITORS 160,000 SQUARE METERS 6 BN. EURO SALES 5 CONTINENTS

4 8 March 2015 itb-berlin.com

Official Partner Country ITB Berlin 2015

AsianTraveller_ITB2015_Advertorial_200x260_en.indd 1 14.01.2015 13:50:16

44 ASIAN TRAVELLER | JANUARY 2015

45JANUARY 2015 | ASIAN TRAVELLER

46 ASIAN TRAVELLER | JANUARY 2015

47JANUARY 2015 | ASIAN TRAVELLER

48 ASIAN TRAVELLER | JANUARY 2015

49JANUARY 2015 | ASIAN TRAVELLER

50 ASIAN TRAVELLER | JANUARY 2015

51JANUARY 2015 | ASIAN TRAVELLER

52 ASIAN TRAVELLER | JANUARY 2015

53JANUARY 2015 | ASIAN TRAVELLER

54 ASIAN TRAVELLER | JANUARY 2015

55JANUARY 2015 | ASIAN TRAVELLER

56 ASIAN TRAVELLER | JANUARY 2015

57JANUARY 2015 | ASIAN TRAVELLER

58 ASIAN TRAVELLER | JANUARY 2015

Yes! I would like to subscribe Asian Traveller (Tick your choice)

SUBSCRIPTION FORM

59JANUARY 2015 | ASIAN TRAVELLER

60 ASIAN TRAVELLER | JANUARY 2015