Asian Americans UnitedAnnual Mid-Autumn Festival

“[The Festival] has become a pan-Asian bash that attracts 5,000 revelers, not just from Philadelphia, but from suburbs like Cheltenham and Mount Laurel. It has grown so strong and dependable that newcomers who flock to eat mooncakes assume it has always been.”

– Philadelphia Inquirer, 9/21/2007

About Asian Americans UnitedFounded in 1985, AAU has worked in Phila-delphia’s Asian American communities and in broader multiracial coalitions around quality education, youth leadership, community safe-ty, and folk arts and cultural resilience.

AAU’s accomplishments include:

1) developing the leadership of hundreds of youth since 1987 through the Summer Youth Leadership Project, the Chinese Youth Organizing Project and other youth programs;

2) creating the annual Chinatown Mid-Au-tumn Festival, a youth-initiated celebration of culture and community that has grown into a beloved tradition of 18 years, attend-ed by 5000+ people annually;

3) founding the Folk Arts-Cultural Treasures Charter School (FACTS), a K-8 public school serving 480 students from Chinatown and other neighborhoods;

4) building a multi-racial/multi-ethnic collaborative to address racial tensions in South Philadelphia High School by engaging students in working across racial and ethnic lines to improve their school.

“Mid-Autumn Festival has been AAU’s great gift to the Chinatown community, and the community has truly made it their own.”

–Debora Kodish, Executive Director, Philadelphia Folklore Project

Contact Information

Ellen Somekawa, Executive DirectorAsian Americans United1023 Callowhill StreetPhiladelphia, PA 19123215-925-1538aau@aaunited.org • www.aaunited.org

Asian Americans United’s 18th Annual Chinatown Mid-Autumn Festival

Asian Americans United Presents:

18th Annual Chinatown Mid-Autumn Festival Date: Saturday, September 14, 2013, All DayLocation: 10th & Arch StreetsExpected attendance: 5,000+

Now in its 18th year, the Mid-Autumn Festival attracts thousands to Philadelphia’s Chinatown to celebrate old traditions and establish new ones to mark the Harvest Moon. Youth give a day of service, restaurants donate food, artists offer their talents, businesses and orga-nizations chip in money – hundreds of people work together to make the festival our own.

Highlights of this unique family-friendly cultural event include lion dances, martial art demonstrations, Chinese opera, carnival games, arts activities, and the annual mooncake eating contest.

Previous sponsors have included HSBC Bank, PNC Bank, Health Partners, Dish TV, the Philadelphia Corporation for the Aging, and others, including Chinatown’s robust business community. The Festival is also supported by the National Endowment for the Arts, the Pennsylvania Council on the Arts, the Philadelphia Cultural Fund, and the Greater Philadelphia Traditions Fund

Sponsorship Package

Visionary [$10,000 sponsorship]• Opportunity to give scripted remarks at the event• Logo on prominent event banner• Promotional tent to showcase sponsor’s products• Full Page Program book ad (back cover)• Logo on advertising poster, listing in all event materials

Founder [$5,000 sponsorship]• Logo on a banner at event • Promotional tent to showcase sponsor’s products• Full Page Program book ad (inside back cover)• Logo on advertising poster, listing in all event materials

Sustainer [$2,000 sponsorship]• Promotional tent to showcase sponsor’s products• Full Page Program book ad • Logo on advertising poster, listing in all event materials

Partner [$1,000 sponsorship]• Promotional table to showcase sponsor’s products• Full Page Program book ad • Listing in all event materials

Ally [$500 sponsorship]• 1/2 Page Program book ad• Listing in all pre-event materials

Sponsorship offers several benefits:Promotional opportunities reaching the growing and diverse Asian American communities living and working in the greater Delaware Valley areaRecognition in pre-event and event publicityAdvertising and acknowledgement in event program materialsPartnership with a proven leader in the greater Delaware Valley preserving the rights of diverse communities to build a better region for all.

Ad Sizes & Rates

Note: all ad sizes are given as width x height

Program ads should be confirmed by August 24 and submitted by September 1

• Full-page: $800 (7.5” x 10”)• Half-page Horizontal: $400 (7.5" x 4.875") • Half-page Vertical: $400 (3.625" x 10") • Quarter-page: $200 (3.625" x 4.875") • Eighth page: $80 (3.625" x 2.25") or standard Business Card (3.5" x 2")