arctic monkeys & zane lowe (influential artist presentation)
TRANSCRIPT
Influential Artist
Arctic Monkeys
Arctic Monkeys Playlist
Arctic Monkeys
• Formed in 2002. • Released five studio albums and one
live album.• Won 7 BRIT’s, nominated for 3
Grammy’s & won a Mercury Prize. • Headlined Glastonbury twice (2007 &
2013).
How they influenced me initially
• The “independent start-up” style. • The use of social media. • Band Appearance.• Influencing the start up of my own
band.
Zane Lowe (Key Player)• In 2003, presented ‘Hottest new music’,
‘Hottest Record’ and ‘Masterpieces’ shows. • Showcased and interviewed new and
upcoming artists. • Focused on cultural impacts of records.• Arctic Monkeys were Zane’s “Masterpiece”
record in November 2007 for their debut album – “Whatever People Say I Am, That’s What I’m
Not”
How they developed as a band
• Broke records with first album.• Managed to impact the US with
debut album.• Gained attention from several radio
stations. • They developed a a “strange” name
for themselves. • Fell into the category of “Indie Rock”.
How they influenced my career
• Radio• Use of their own label – “Bang Bang”• Drumming style• Promotion, marketing and advertising
formats
Production Techniques
• Typical Independent style of production in the early stages.
• They gave music away for free.• ‘I Bet You Look Good On The Dance
Floor’.
Artic Monkey’s place in the Music Industry
• Their rise in popularity through ‘MySpace’ reinvigorated the industry.
• Is a record label necessary straight away?
Questions?