archie thornton: content and the fourth industrial revolution

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Archie J. ThorntonDirector

Former Managing DirectorOgilvy & Mather Worldwide

Immersive Virtual Reality is a Tsunami coming.It will be as transformative as the P.C, the Internet, & Mobile.Michael YanoverCreative Artists AgencyThe Hollywood ReportJuly, 2016

The Quest for Content

Content; not Subscriber Base

Preferred Access to Music

Control of Movie ProductionVertical Integration

This is not about entertainment or just playing video Games.This is a different way of interacting with the World, a new generation of Computers!Thomas Tull, FounderLegendary PicturesForbes MagazineNovember, 2016

Goldman Sachs predicts AR/VR will outpace TV in annual revenues by 2025

Aerospace & Defense

Magic Leap

Simultaneous Localization & MappingS. L. A. M.

It could kill the $120 billion market for flat-panel displays & shake the $1 trillion global consumer electronics business to its core.David M. EwaltForbes Magazine

Archie J. ThorntonDirector

Former Managing DirectorOgilvy & Mather Worldwide