Making • content;Promote events;•

Advertising•

Making • content;Advertising•

• Making content;• Advertising

Reputation management

• Create and making content;

• Attracting traffic on site

Monitoring social media ;•

monitoring the issuance •

top 20 yndex and google;Work with reputation ;•

expansion of information •

field in Social Media

Web site

Create ides for promo events (of-fline)

Александр Челси Лукинhttps://vk.com/id4189617https://www.instagram.com/sasha_chlen/

• flights 1 person round-tripapartment or hotel •

• every day working price ~ • 200EUR/month+%promo

Menzo DJ'shttps://vk.com/menzodjshttps://www.facebook.com/MenzoDJs/?fref=ts

Видео - https://www.youtube.com/watch?v=PdyljF8b4Yw

• flights 4 person round-trip• apartment or hotel for 1 week• 3 working days• price 1 person ~ 130EUR / 4 person ~ 520EUR

Chuck Vjhttps://vk.com/4akiboyhttps://www.youtube.com/user/VJCHUCK

• flights 1 person round-tripapartment or hotel for • 1 week3 • working daysprice ~ • 130EUR/3days

May 9, 2016/Red Square

Vj on TV->

Alexander Anatolichhttps://www.facebook.com/alexander.anatolichhttps://www.instagram.com/anatolich_mtv/

• flights 1 person round-trip• apartment or hotel for 1 week• 3 working days• price ~ ?

Vj on TV->More then 20 years

Yaroslav Stroganovhttps://vk.com/yastrogiyhttps://www.instagram.com/yastrogiy/

• flights 1 person round-tripapartment or hotel for • 1 week3 • working daysprice ~ • 130EUR/3days

Vj on TV->

Andrew Grigorianhttps://vk.com/a_grigorian

• flights 1 person round-tripapartment or hotel for • 1 week3 • working daysprice ~ • 130EUR/3days

Vj on TV->

Garag Bandhttp://garage-band.ru

• tec. Rider - http://garage-band.ru/pages24• flights 3 person round-trip

apartment or hotel for • 1 month• 4 working days per week

price ~ • 950 EUR/1 month (all band)• eat

Artists

Organization :

Negotiations (online, offline)•

Visa application•

Accompanying the airport•

Development design posters•

Communication online support during trip•

Help in dealing with organizational matters during the • tour

133EUR -1 artist/1band

Promo posting in

• Make 3 identical in style pic about action• Designer Jobs - 1 design-14EUR; *3= 42EUR

• Refinement layout – 4EUR

Content

Pic + mini text

Pic: The selection of old photos•

Selection of new photos•

Photoset • cocktails

Photo Interior • set

Photo processing •

1 post (VK,FB,Instaram)- 4EUR

Keeping communities (VK, FB, Instagram) + Working with photos + Content (VK, FB, Instaram) = 200EUR per month

Facebook + Instagram

Three post a week promo is the day with the action.

Coverage per day 50 000 people – 66,6EUR = 3 special offer= 3 post == 50 000 persons * 3 = 150 000 post coverage = 199,8EUR budget (week) * 4 = 600 000 coverage = 799,2EUR ads budget + 133EUR management office.

Total 600 000 coverage per month for promotional posts on FB + 240 000 coverage InstagramThe budget for the month: 800EUR (ads) + 133EUR (work)

The advertising company is set up so that it can see only Russian-speaking people that in this moment in Cyprus.This saves budget. And it helps to cover only the target audience.

Instagram -promo (without promo-posting)

Laid out in instagram selfie with signature cocktails, prefilled hashtag # .... and get a compliment from bar

Can also advertise and party on Nemo (for this Pampas, director of Nemo has to pay)Adding audiences + direct (personal messages)

Adding 1,000 people per week1 person - 0,13EURWeek = 133EURMonth = 532EUR

Adding audience by placing geo photo•

(An average of 1100 people per hour adds foto-content)• 2-3 photo Like

Dispatched in direct our banner•

(With invite drive to bar on car or about bring the Russian popular rock-dj)+ -who will share this picture in Instagram - have shot bar for free

The text on the banner (for example): We'll take you on a •

free gig from the hotel to the bar! Call us with the reception of the hotel (free), or email us on viber / whatsapp+0000000

VK

Setting the target groups + travelers 1 show per person – 1,3EUR per 1000 impressions

The total amount of the target audience on the request of Cyprus and Ayia Napa – 150 000persons

Budget – 800EUR - 12 posts.

1 post = 44,44EUR = 33 000 coverage impressions * 12 = 396 000 persons total

The budget for the month: 800EUR (ads) + 133EUR (work)

seeding are not suitable:1. many do not want advertisements to advertise, as the other bars and they want,and to be a continuous spam2. and most importantly, only 5% subscribers can see in their own community posts tape/

Reputation management

1. Monitoring resources and topics:Monitoring reviews of bars (Trip Advisor, Booking, etc.)•

Monitoring of entertainment options • Ayia Napa

2. Writing in topics found positive reviews+ Possible "black PR" competitors

3. Create a card bar

100 reviews per month + creating cards = 300EUR per month

Creative activation

1 idea – 50EUR

The idea in a presentation format with a detailed description of the terms of reference

1. Tattoo Convention from 19.00-22.00, and then begins alco-after party. How will it promote? In the afternoon on the beaches and in the port promoters will distribute flyers. A person who receives a tattoo will be have free drink. People go to rest with friends usually. One of them make tattoo and another friends drink in this time. When the tattoo is done, the person will be given a recommendation for some time to sit at the bar to have a little tattoo has healed, together in this he will be given a free drink, and all friends will be drink with him. Also, additional flyers will be issued with a free drink for the whole company to visit the after party, which will begin with a 22.00.

On this event, in our view, it is better to use the DJ-s, rather than live music. To increase the audience, we propose to use and the masters who will do henna tattoos, it will attract a lot of people who are afraid to make a real tattoo. For best effect, we suggest using your acquaintance with graffiti (which drew DitaVon Teese in your bar), him task will be done a few graffiti on large canvases,onstreet near with your bar thereby attracting the attention (in our opinion - this is best done next to the bar on street and thus attract additional attention of passing tourists).

4. Moonshine. This traditional Russian drink, which know all Russian people. It would be cool to do some small boards, and enter into the bar several options map moonshine. This will provide you further from the competition and attract a lot of attention on the part of Russian tourists. It would also be very symbolic to put the prototype of the old moonshine machine.

5. In Russia, a new trend is the craft beer. This kind of places are popular. And generally russian peple very fond of beer, and english peple too. We provide not brew your own beer, but as far as we know,in Napa sell is a living beer. It can be marketed as a craft beer. But if in Napa have a craft beer will be unique advantage to enter it in the bar card (grades 3-5), and need make a bright sign, talking about it. And also make flyers and distribute them to the male audience.

2. Open air or promo on jeep. If possible, need to rent a part of the beach or the port area, and spend the festival several Russian groups and DJ-s. This will be beneficial, provided that there is an opportunity to put a bar and sell alcohol there. If make open air is not possible, can make a small 1-1.5 hours performance of the famous rock DJ on jeep on the beach or at the port, parallel handing out flyers and inviting tourists to the big set DJ at the bar in the evening.

Alternative to flyers.

We have one very interesting idea with free-drinks, if you can not use flyers.

You can make the chips. As in poker.

On one side is painted matryoshka, on the other is written free-drink. They can be changed in our bar on a shot or cocktail.

This chip does not throw as flyer. Will be keep in memory and will come to the bar.

one side second side

Example:

Price per month

VKAdvertising 800EUR

Conducting advertising account 133EUR

FB+Instagram

Advertising 800EUR

Conducting advertising account 133EUR

Instagram subscribers + direct 533EUR

Keeping Communities (VK, FB, Insta) Content 200EUR

Reputation management Reviews + bar cards 300EUR

Action Design *3 42EUR

Ideas Creative (1) 50EUR

Artists

travel organization 133EUR

round-trip air ticket ~133EUR

apartment or hotel ~100EUR

price ~133EUR