ar pitch 2015 edition finals 2nd edition

15
www.AfricaRequests.com Trustable Solutions from U.S. to You

Upload: anthony-tj-franco

Post on 12-Feb-2017

103 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: AR pitch 2015 Edition Finals 2nd Edition

www.AfricaRequests.com

Trustable Solutions from U.S. to You

Page 2: AR pitch 2015 Edition Finals 2nd Edition

Turbulent Times in Ghana• Current Problems:

• Counterfeits• Low Quality or Recycled • No Returns/After Sale Service

• Online Credit Card Fraud

• Lack of Trust!

Page 3: AR pitch 2015 Edition Finals 2nd Edition

Current OptionsBuy from local vendors and paying for products of dubious quality and origin(counterfeits)

12 Hour Plane Ride

to U.S.

Why not Amazon.com?

• Lack of Trust in Online Transactions

• Risk of Identity theft

Page 4: AR pitch 2015 Edition Finals 2nd Edition

Personal Shopper Service

• Physical on-demand e-commerce • Trustable and Tangible Service

• High Quality

• Affordability

• After Sales Service

Our Solution

Page 5: AR pitch 2015 Edition Finals 2nd Edition

Business Model

• Customers will request for what they want on AfricaRequests.com at the Kiosk

• Pay 50% upfront

We will go to a Store or Online to Purchase it

• FedEx it to Ghana

• Arrival 7 Days to 14 Days

Arrives to AfricaRequests

Customer Pays the rest of 50%

at Kiosk

Page 6: AR pitch 2015 Edition Finals 2nd Edition

Logistics /Duties and Taxes

Import Duty 5%VAT (Value Added Tax) 12.5%National Health Insuarance Tax 2.5%Total 20%

Page 7: AR pitch 2015 Edition Finals 2nd Edition

Competitor AnalysisJumiaOnline Vendors

GhanaianBrick and Mortars

Africa Requests

Tangibility No Yes Yes

Face to Face Interaction No Yes Yes

Convenience Yes No Yes

Physical Location No Yes Yes

Genuine Products Yes Varies Yes

Free Insurance on Phones No No Yes

Trust Yes No Yes

Custom Services No Limited Yes

Consumer Options Limited Limited Limited

Returns Yes No Yes

Pay Half Now, Half Later No No Yes

Pay with Physical cash, Mobile Pay

Yes Yes Yes

Access to latest items No No Yes

Affordability No No Yes

Located on Campus No Yes In Progress

Page 8: AR pitch 2015 Edition Finals 2nd Edition

Ghana Market Size

15 MillionConsumer

s

40 MillionConsumers

2014 2030

Projected Growth

Ghana Wealth Distribution 2010

Page 9: AR pitch 2015 Edition Finals 2nd Edition

Target MarketCollege Students

Ages 18-25

Years

Tech Savvy

Educated

Earn

$10,000 or

more

Page 10: AR pitch 2015 Edition Finals 2nd Edition

Target Segment

• Population of 38,000 students

• Average Student Spends $5,000 a Year on Books, Travel and Out-of-Pocket Expenses

• Located in the Capital City of Accra

Page 11: AR pitch 2015 Edition Finals 2nd Edition

Marketing Strategy

Page 12: AR pitch 2015 Edition Finals 2nd Edition

Expansion PlanSecond Year

Fifth Year

• University of Ghana• Kwame Nkrumah University of Science &

Technology• University of Cape Coast• University College of Education • University for Development Studies Total Student Population 152,000

• Offering services to :Ghana(25 million People) Nigeria(173.6 Million People)

Top Five Universities in Ghana

Page 13: AR pitch 2015 Edition Finals 2nd Edition

Product Mix

Africa Request: $1,020Jumia: $2,122

Africa Request: $689Jumia: $1297

Africa Request: $710Jumia: $1415

Africa Request: $330Jumia: $648

Africa Request: $1,250Jumia: Not Sold with Competitor

Page 14: AR pitch 2015 Edition Finals 2nd Edition

12 Month Projected Cash Flow

Q1 Q2 Q3 Q4 Total

Sales 593 749 755 684 2781

Revenue $518,313 $639,529 $659,825 $615,406$2,433,07

3

Cost of Sales $301,775 $586,750 $579,125 $521,100$1,988,75

0

Total Expenses $59,832 $71,953 $73,983 $69,541 $275,309

Total Profit $156,706 -$19,174 $6,717 $24,765 $169,015

Page 15: AR pitch 2015 Edition Finals 2nd Edition

Initial Investment $90,000

oStartup Expenses = $20,000oStartup Inventory = $66,000oMiscellaneous Expenses = $4,000

Launching in August 2015

Start-Up