aquaculture – an alternative food in mexico roy palmer
TRANSCRIPT
Aquaculture – an alternative food in Mexico
Roy Palmer
TRADE, ECONOMY & PRODUCTIVITY
• MARKETS AND INTERNATIONAL CONSUMPTION OF SEAFOOD PRODUCTS
• Increase Seafood Consumption in Mexico• Aquaculture & Fisheries• Invest in your people• Innovation in all you do• Measure the outcomes
QUESTIONS?• What are main causes of deaths today?• What is looming in the future as the greatest
health cost?• What is the commonality in all this?• Who eats seafood at least twice per week?• Who knows of anyone who has died from eating
too much seafood?• Have you ever had a great experience when
buying seafood?
SEAFOOD CONSUMPTION
• Hunger at one end and obesity at the other• Start at the beginning - 1000 Days• Focus efforts on education of:Young girls & WomenDoctors/GP’s Industry – retail especially• Efforts must be on poorest upwards• Message must be more than ‘its good for you!’
You already have some collateral
AQUACULTURE & FISHERIES
• Fisheries – strong governance and compliance• Aquaculture – build strong support culture• Government – support your decisions and build
infrastructure• Standards & Certification• Suitable species for market• Suitable species for nutrition• Create a wastage strategy• Industry needs to be partner
SPACE
ORNAMENTALS
INVEST IN YOUR PEOPLE
• Create a culture of training and education• Schools – programs and career pathways • Industry must invest in itself for continuous
improvement through training• Workforce development creates partnerships• Training empowers your staff• Build links between education and industry
INNOVATION
Create Presidents Innovation Research Fund
Products for the Children
AN IDEA?
• Seafood retailing is the window of the industry• What qualifications do you need to do this?• Consider – training programs and licensed
arrangements• Fees less costs go into generic seafood
promotions which industry/Govt partners• Weekly information made available on line for
each retailer to utilize – spreading the truth….
MEASURE YOUR OUTCOMES
• Find ways to get accurate figures on fisheries/aquaculture quickly
• Communicate your food security outcomes• Measure the health and well being of the
nation v. costs• Measure your employment in regional/rural
areas and hunger/poverty• Link to GDP
Muchas Gracias!• Roy Palmer• e: [email protected]