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Sponsorship Prospectus

AptConnect 2019Aptitude Community Event

W Boston Hotel | November 19 & 20

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Table of Contents

Note from Chief Product and Marketing Officer ............................................. 3Event overview and agenda ..................................................................................... 4Conference demographics ....................................................................................... 5Summary of sponsorship packages ...................................................................... 7Platinum sponsorship ................................................................................................. 8Gold sponsorship ......................................................................................................... 9Silver sponsorship ...................................................................................................... 10Additional sponsorships .......................................................................................... 11Contact us ..................................................................................................................... 12

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Note from Chief Product and Marketing Officer

Dear Aptitude Software community,

Aptitude Software has been creating finance solutions for over 20 years, helping the largest and most complex organizations become efficient, streamline reporting and become future-ready.

The growth and success of Aptitude Software over this period has been supported by our vast and loyal partner network, which has helped us scale and deliver major global projects.

This year, we are excited to be holding our inaugural community event – AptConnect 2019. An event where we are going to bring together our clients, partners and

product experts in one place – to share our vision, showcase our client success stories and to create a platform for us all to work together.

The theme we have chosen for our event is ‘Creating financial confidence in a digital world.’ We have aligned this to our company vision - to create a world of financial confidence. We are focused on enabling finance departments in large, global enterprises to use the data they hold to drive future business success. At AptConnect we’ll discuss how, with the help of our partners, they can make this a reality.

While we are busy putting plans in place for this year’s event, I am delighted to share with you the sponsorship prospectus for AptConnect 2019, detailing the ways in which your organization can get involved. We hope you will take part in what will be a valuable, informative and collaborative look at the future of the finance department.

We value your commitment to Aptitude Software and we hope you will join us in making AptConnect a memorable experience for all attendees.

Sincerely,

Chris WadeChief Product and Marketing Officer

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Event Overview

AptConnect 2019

Date: November 19 and 20 at the W Hotel in Boston, MA

Theme: Creating financial confidence in a digital world

Audience: Finance, finance IT and digital finance transformation professionals

AptConnect 2019 is the very first Aptitude community event, bringing together finance professionals, advisory partners and members of the Aptitude Software community for two days of networking, learning, product demos, and panel discussions.

Agenda

The agenda will be a full mix of the latest company news from Aptitude Software, new product announcements and demos, and guest speakers including industry experts. We hope to involve our partners in the agenda too.

Together, speakers will be discussing a number of market trends including:

• Where are finance departments in their digital transformation? • Are organizations leaving finance departments behind? • Are large, complex organizations able to deploy cloud solutions for financial

reporting?

Aptitude Software provides financial management software solutions to the world’s leading organizations, and we are excited to confirm that some of our largest clients will be sharing their success stories on stage. Their real-world experience and practical advice will be invaluable to other finance professionals. We want the audience to come away with solid advice on how they can drive their organization’s finance function forward.

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2018 Conference Demographics

We are hoping to attract a wide range of finance professionals, from CFOs and controllers to chief actuaries and digital finance transformation leads.

As this is our first AptConnect event, we are sharing the 2018 demographics of our RevConnect event that we have run for the last four years for our RevStream clients. Opening up to a wider audience will mean a larger and more diverse audience at AptConnect this year.

**This data is based on RevConnect 2018, which was an Aptitude RevStream user conference based in San Francisco. AptConnect 2019 will include the entire Aptitude Software product portfolio which will include a larger and more diverse audience.

Attendee Role Attendee Type

“It was really interesting and it’s unique to hear other people’s perspectives from other industries.”

-Director of Revenue Accounting, Activision

What did delegates say was beneficial about our previous events?

“The networking, talking to different companies that have similar business models as we do and

some of our challenges and opportunities.”

-Senior Director of Accounting, Red Hat

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2019 Expected Demographics

With origins stemming from four years of RevStream’s annual user conference - RevConnect, we are excited to expand the vision this year to include the entire Aptitude Software product portfolio. With this expansion comes a wider and more diverse audience for this year’s event.

Expected industries:• Banking• Communications• Financial services• Healthcare• Health insurance• Insurance• Media• Technology• Telecommunications

Expected roles:• Chief financial officer• Chief information officer• Chief technology officer• Chief accounting officer• Controller• Finance transformation leader• Finance IT• Technical accounting manager• Revenue/finance manager• Project manager• Accounting policy manager• Financial reporting manager• Revenue/finance analyst

AptConnect 2019 offers a unique opportunity to get your message in front of prospects and decision makers. Increase your brand awareness within your industry and target market by joining us at AptConnect as a sponsor.

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Sponsorship Packages Summary

Additional sponsorship opportunities may be available for companies interested in sponsoring meals or coffee breaks.

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Platinum Sponsorship

Package price: $20,000

Benefits:• Company logo on AptConnect website• Company profile on AptConnect website• Company logo in pre-event email communications• Social media promotion• Mention in event press release• Expo booth• Speaking opportunity• Opportunity to host your own conference session• Closing reception sponsor• 6 complimentary registration passes

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Gold Sponsorship

Package price: $12,000

Benefits:• Company logo on AptConnect website• Company profile on AptConnect website• Company logo in pre-event email communications• Social media promotion• Mention in event press release• Expo booth• Speaking opportunity• 4 complimentary registration passes

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Silver Sponsorship

Package price: $7,000

Benefits:• Company logo on AptConnect website• Company profile on AptConnect website• Company logo in pre-event email communications• Social media promotion• Mention in event press release• Expo booth• 2 complimentary registration passes

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Additional Sponsorship Packages

Lanyard Sponsor - $5,000Benefits:• Company logo on AptConnect website• Company profile on AptConnect website• Company logo in pre-event email communications• Company logo on event lanyard worn by all attendees• 2 complimentary registration passes

Welcome Reception Sponsor - $3,500Benefits:• Company logo on AptConnect website• Company profile on AptConnect website• Company logo in pre-event email communications• Company logo on signage at AptConnect welcome reception• 2 complimentary registration passes

Afternoon Break Sponsor - $3,500Benefits:• Company logo on AptConnect website• Company profile on AptConnect website• Company logo in pre-event email communications• Company logo on signage at AptConnect during afternoon break• 2 complimentary registration passes

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Contact Us

Sponsorship opportunities will be on a first come first served basis. We would be delighted to talk you through the packages available.

Nick ThomasVice President, Global PartnershipsAptitude Softwarenick.thomas@aptitudesoftware.com

Andrea HerbertHead of MarketingAptitude Softwareandrea.herbert@aptitudesoftware.com

Teresa LaiGlobal Marketing ExecutiveAptitude Softwareteresa.lai@aptitudesoftware.com

For more information about the event, visit www.aptitudeconnect.com.

Thank you again for considering sponsoring AptConnect 2019 – and for your continued support of Aptitude Software.