“turning events into profitable relationships” · 2020. 5. 1. · *crm - customer relationship...

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“Turning events into profitable relationships”

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Page 1: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

“Turning events into profitable relationships”

Page 2: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Welcome to Yotme

*CRM - Customer Relationship Management

An events-driven, attendee powered, CRM used by nonprofits to turn attendee data into actionable marketing intelligence.

We work with nonprofits to turn virtual and in-person events into profitable and engaged relationships.

Page 3: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

The problem

Nonprofits spend billions of dollars annually on event marketing without capturing and leveraging the actionable insights available to engage their supporters and further their support.

Page 4: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Yotme gives you:

Event ticketing and event management capabilities

Virtual event and automated silent auction functionality

Communications tools for before, during and after an event

An easy to use CRM that to turn insights into actions

The solution.Yotme is a simple, yet powerful platform for brands and nonprofits to host and manage events, organize attendee data and attribute spend.

And what’s more, it’s FREE!

Page 5: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Why now?

Because nonprofits are seeking more effective event and relationship management solutions to drive more profitable and engaged relationships with their customers and supporters.

Page 6: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

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Revenue generating ticketing platform

Intelligence gathering CRM platform

Automated invite platform

Data gathering online community

Yotme has taken the best features of these platforms and combined them to allow brands and nonprofits to organize and nurture relationships through enhanced event and experience marketing.

Giving You the Tools to Turn Insights into Actions:

Page 7: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Ticketing and Event Management: - Replacing Eventbrite and Meet Up

Event Management: - Replacing: Regpack and Social Tables

Event Marketing: - Supporting: Facebook, Instagram and Email

This means one platform for…

Silent Auctions: - Replacing Give Smart, Greater Giving, One Cause

CRM: - Replacing: Raisers Edge, Neon and Salesforce

Page 8: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

How to win with our technology

A CRM is most powerful when it is the single end point for data. A successful event marketing campaign will utilize a number of communications platforms to reach the biggest audience possible.

It is vital that from start to end, from event curation and event ticketing, to attendee management that one integrated platform is used to collect the data from these multiple touch points.

Page 9: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Yotme enables you to deliver Virtual Events: The reason our technology is so powerful is that it can be applied to both virtual and in-person events.

With the likes of Youtube and Vimeo providing the livestream technology, Yotme can do what we do best by allowing our customers to:

• Invite guests and communicate with attendees

• Ticket and host their virtual events

• Use our CRM to turn viewers into supporters

Just ask a few of our customers…

REAL ESTATE COUNCIL

Page 10: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Setting up a Virtual Event…

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Create a Yotme account (It’s FREE) and our team will get in touch with you

Decide on a Virtual Event theme, cause and strategy. We can help!

Set a date and create your event page on Yotme. It’s Simple.

Share your event directly from Yotme and use your marketing channels to promote it.

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Page 11: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Host your event via YouTube Live or Vimeo live and link them to your Yotme Virtual Venue (Coming Soon!) to engage with your audience.

Sell tickets and collect donations from your supporters, while capturing audience insights.

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Setting up a Virtual Event…

Don’t have any experience with Virtual Events? Don’t worry! We offer a paid service where our team of consultants and producers will work with you to create your perfect virtual event.

Page 12: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Case Study: Raising Mount Sinai:

Who and When: Mount Sinai Health System, Tuesday, April. 21, 2020

What: ‘Raising Mount Sinai. A virtual concert by the musicians of Carnegie Hall w/ special appearance from Jimmy Buffett.

Why: Because at a time when in-person events are not an option and raising money is high priority, Yotme offered them a solution to engage with their supporters, boost the spirits of their frontline staff and raise money for their organization.

How: Together with their event partners and sponsors, Mount Sinai Health System used Yotme to host their event, make it discoverable and market and sell tickets to their supporters.

The Result: $100,000 raised, in 5 days by 370 new high value supporters.

Page 13: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Testimonials and Highlights…

“On behalf of Mount Sinai, thank you for creating the most beautiful virtual concert to raise funds for the COVID-19 research and response efforts for the Mount Sinai frontline health care workers.”Eileen Solomon - Director of Special Events, Mount Sinai Health System

“It was brilliant!!! Thank you for including us in this amazing event. It was such a beautiful and emotional evening.”Susan J Brady - Chief Development Officer, Carnegie Hall

Watch it here: Raising Mount Sinai.

Page 14: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Yotme allows you to run automated Silent Auctions via web and mobile.

Via Yotme, Silent Auctions are easy to set up and manage. Items are listed in the same way as eBay, while bidder information and payments are collected and reconciled in your Yotme CRM.

Thanks to our unique social network functionality you can use our technology to reach existing supporters and attract new ones by making your cause and your Silent Auction ‘public’.

So unlike silent auctions of the past, a bidder does NOT have to attend an event to support your cause. This means more bidders and more new supporters!

Yotme enables you to deliver Silent Auctions…

Page 15: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Our Mission

“For nonprofits, supporter acquisition, retention and engagement have never been more important in driving impact.

We don’t want nonprofits to spend more money, we just want the money they do spend to deliver more targeted, engaging and impactful supporter experiences.

We simply want to help bring a new level of order and effectiveness to the efforts you put in to drive your event marketing strategies, so we’d love to hear from you to see how we can help.”

Barry Hinckley (Yotme, CEO)

Page 16: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

So, tell us…

How do you convert your event marketing dollars into the meaningful and actionable data required to convert attendees into supporters?

Would you benefit from attributing marketing spend to supporter conversion?

Are you tired of seeing valuable data walk out the door?

Can Yotme help?

Page 17: “Turning events into profitable relationships” · 2020. 5. 1. · *CRM - Customer Relationship Management An events-driven, attendee powered, CRM used by nonprofits to turn attendee

Barry Hinckley [email protected]

“We look forward to welcoming you to Yotme”