“the myths and realities of livestock production · 2019-05-21 · at 2lu/ha dowth’s...
TRANSCRIPT
“The Myths and Realities of Livestock Production”
Nick Davies Karro Head of Agriculture
Gill Gallagher Sustainable Agriculture Manager
The question asked was:
“What are the myths and realities surrounding the UK livestock
industry with regards to welfare, environment and healthy
consumption of animal products?
It is time to arm ourselves with the facts, and understand how to
present them, so we can talk to the public about the realities of
what happens on our farms, breeding confidence in the industry
and its produce”
Responding to the many customer demands
Price
Food
Safety Nutritious
Taste and
Eating Quality
Environmentally sustainable
High
Animal Welfare
Convenient
Welfare
Independent audits
Reality:
• We have some of the highest standards
of pork globally
• Trusted, recognised brands globally
• Great FCR’s/DLWG
• Unhealthy/unhappy pigs don’t grow
• We have a farm that will let us down
at times !!
• Trained professionals
• Complex consumers often lacking factual
knowledge
Myth:
• Generalisation that exposés
farms are representative of our
industry & we have poor
standards and bad conditions
Reality:
• In 2016, overall usage in the UK pig
sector fell 34% in one year, to
183mg/kg/PCU
• 2017 131 mg/PCU achieved
• 2020 target 100mg/PCU
• Antibiotics were banned in 2006 as a
growth promoter
Antibiotics
Myth:
• Antibiotics are routinely used. We
aren't responsible users, we
practice prophylactic/Metaphylactic
use
Environment
Carbon Footprint by Species
0
2
4
6
8
10
12
14
16
18
Sheep Beef Milk Pig meat Eggs Poultrymeat
Wheat
CO
2e/t
*
CO2e/t*
* Per tonne carcass weight, per tonne of milk solids, per 20,000 eggs
Source: Williams et al, Environmental Burdens of Agricultural and Horticultural Commodity Production in England & Wales, LCA (ISO205)
An integrated systems-based approach to production
CO₂
CO₂
CO₂
CO₂
CH₄
CH₄
CH₄
N₂O
N₂O
CO₂
Creating a Carbon Balance Sheet for grass based ruminant
production and solutions for further improvement
Carbon Balance Sheet
91 114 137 159 182 205 228
480
600
720
840
959
1079
1199
-185
-65
55
175
295
415
535
-400
-200
0
200
400
600
800
1000
1200
1400
1.00 1.25 1.50 1.75 2.00 2.25 2.50
CO₂e
Em
issio
ns (
ton
nes/y
ear)
Stocking Density (LU/Ha)
GHG displacement by carbon sequestration based on dairy cows & followers in a grazing system on 91 ha farm (Dowth)
Dairy Cows & Followers
Gross GHG Emissions(tonnes/year)
Net Carbon Sequestration(tonnes/year)
At 2LU/ha Dowth’s
sequestration
displaces 70% of all
GHGs emitted by
dairy cows and
followers.
Carbon Neutrality achieved
below 1.37 LU/ha today!
Accounting for GHGs & Carbon Sequestration
Nutrient Optimisation
Optimising nutrient utilisation via precision nutrition
AND nutrient management
Environmental Benefits of Precision Nutrition
Creating a unique nutritional
programme designed to establish and
meet the nutrient requirements of the
pig at each life stage.
NH₃
Reduced
odour
Lower
water
intake
Less manure produced
Lower ammonia
emissions
Lower carbon
emissions
Less
soya
October 2018
Northern Ireland Case Study
Savings
Soya
6,531t
GHGs
56,167t CO₂e
Water Intake
17,266,128 litres
Slurry Volume
27,432t
22,467
Environment- the reality
3,048
2,107ha
PERCEPTION OF PORK
Not always seen as healthy
Price and Promotions are key
Shoppers tend to decide on Pork in the Supermarket
Chicken is an all-round
healthy option
Decision to buy done at home
Shoppers do look for Provenance Not as influenced by price
UK PIG MEAT CONSUMPTION
Gammon Joints
50,271 tonnes
Rashers
147,069 tonnes
Gammon Steaks
16,300 tonnes
Fresh Pork
155,736 tonnes
Cooked Ham & Pork
135,087 tonnes
UK
CONSUMPTION
504,463 tonnes
Pre Family
55,000
tonnes
10% of market
199,000
tonnes
40% of market
250,000
tonnes
50% of market
Who buys it?
The reality:
• In a well balanced diet Pork is naturally rich in protein. Protein helps
muscle growth.
• Pork provides protein and phosphorus, which are both needed for
normal growth and development of children’s bones
• Pork is a source of four essential vitamins and minerals* that help the
immune system to work normally.
*Vitamins B6 and B12, zinc and selenium.
• Pork provides five essential vitamins* that help reduce tiredness and
fatigue.
*Niacin, riboflavin, vitamins B6 and B12 and pantothenic acid
Data sourced from LOVEPORK campaign AHDB/Trading standards
Healthy Consumption
The myth:
• Pork is dry, fatty, tasteless, unhealthy
Myth:
• Unskilled
• Last resort career choice
• Lacking technology
• Don’t measure/manage and change
People/Skill/Talent needs
Reality:
• We are adaptable
• We have strong interpersonal skills
• We have time management and organization skills
• We are Tech-savvy
But are we good at always communicating all the good we do????
Tech-Savvy-Innovation-Data-smart Agri food chain
October 2018
Karro Food Group Awards
Thank you