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© 2019 National Notary Association Promote Your Notary Business by Serving Distinctive Areas of Your Community Jamie Liggins Owner, Notary Access & Business Services Brenda Charles-Edwards Owner, Black Orchid Notary Crystal Whiteside-Lemon Notary Public, C&L Mobile Notary Service, LLC Judith Lawrence Founder, CEO, Center City Notary, LLC

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Page 1: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2019 National Notary Association

Promote Your Notary Business by Serving Distinctive Areas of Your CommunityJamie Liggins Owner, Notary Access & Business ServicesBrenda Charles-Edwards Owner, Black Orchid NotaryCrystal Whiteside-Lemon Notary Public, C&L Mobile Notary Service, LLCJudith Lawrence Founder, CEO, Center City Notary, LLC

Page 2: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

OBJECTIVES OF THIS PRESENTATION• OVERVIEW OF THE DISTINCTIVE AREA OF BUSINESS.

• WHAT LED YOU IN THAT DIRECTION?

• SKILLSET REQUIREMENTS.

• TARGET MARKET.

• DIVERSIFICATION LEADS TO BUSINESS.

• LONG RANGE GOALS HELP CREATE A STRONG BUSINESS PRESENCE.

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© 2018 National Notary Association

Jamie Liggins Owner and Founder

Notary Access & Business ServicesNNA 2004 Notary of the Year

Website: www.notaryaccess.orgFraud Trainer Facilitator

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© 2018 National Notary Association

VOLUNTEER WORK

Page 5: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

Page 6: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

TAX AID PROGRAM

FRAUD WATCH TRAINER

DRIVER SAFETY PROGRAM

FOUNDATION EXPERIENCE CORPS

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© 2018 National Notary Association

What Led YOU In That Direction?

AARPBUSINESS

PRESENCENOTARY

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© 2018 National Notary Association

EVERYONE!Target Market

Page 9: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

Diversification Leads to Business“There is more than one link in a chain”

Page 10: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

Long-Range Goals

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© 2018 National Notary Association

Of what benefit is becoming an AARP Facilitator to me?

PROMOTE YOUR BUSINESS!

1. You will present fraud and scam information to various groups and clubs in communities in your area.

2. You will become known as an “Expert.”

How do I become an AARP Facilitator?

1. Contact your local AARP office & ask for a volunteer application.

2. Explain you are interested in the Fraud Watch Network facilitator training program.

3. The local Associate State Director of Advocacy and Outreach will contact you.

4. Mention that you learned about this program here at the 2019 NNA Conference. Referrals are good!

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© 2018 National Notary Association

“Promote Your Notary Business by Serving Distinctive Areas of Your

Community”

Black Orchid Notary

Brenda Charles-EdwardsOwner

Page 13: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

Media Presence

• Blogging * Social Media

•Newspaper Advertising

• Newsletter * Radio Show

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© 2018 National Notary Association

Have A Media Presence

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© 2018 National Notary Association

What Led YOU In That Direction?

Notary Public Business Presence Public Speaking

•Skillset / Requirements•Good communication skills

Page 16: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

Target Market•Care Facilities•Churches•Community and Social Media•Local and State Audiences

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© 2018 National Notary Association

Target Market

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© 2018 National Notary Association

DIVERSIFICATION LEADS TO BUSINESS

•History of Media Opportunities

•World Wide Web 1990•Facebook 2004•YouTube 2005•Twitter 2006•Instagram 2010•What’s next? Stay current with latest media tools.

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© 2018 National Notary Association

Long Range Goals Help Create A Strong Business Presence

•Make S.M.A.R.T GOALS:

•Specific•Measurable•Attainable•Realistic•Time

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© 2018 National Notary Association

Under-utilized Areas of Notarizations

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Crystal Whiteside-LemonFounder and Owner

candlmobilenotarysvc.com

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© 2018 National Notary Association

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OVERVIEW OF YOUR

DISTINCTIVE AREA

OF

BUSINESS

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© 2018 National Notary Association

Connection in the Notary ProfessionSkills Required

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• Commissioned Notary Public

• Certified Notary Signing Agent

• Demonstrate a working knowledge of all required documents

• Professionalism and customer service skills

• Toolbox

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© 2018 National Notary Association

WHAT IS YOUR TARGET MARKET?

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Tattoo shops ― parents, guardians and students

Law firms ― with clients

Own commercial and residential property (with heirs)

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© 2018 National Notary Association

Under-utilized Areas of NotarizationsTattoo Shops that Pierce Minors

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• Minors. A person may not perform body piercing

on a minor without the written notarized consent

(17.3 kb PDF) of the minor's parent or legal

guardian, and an establishment may not perform

body piercing on a minor under the age of 16

unless the minor is accompanied by a parent or

legal guardian as specified in section 381.0075,

Florida Statutes.

• This act constitutes a misdemeanor of the second

degree, punishable as provided in section 775.082

or section 775.083, Florida Statutes.

• Complaints concerning the piercing of a minor

should be reported to the local law enforcement

agency as well as the local department office

having jurisdiction of the body piercing program.

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© 2018 National Notary Association

Under-utilized Areas of NotarizationsBody Tattoos for Minors

• Body piercing, a form of body art, is the act of penetrating the skin to make, generally permanent in nature, a hole, mark, or scar. It does not include the use of a mechanized, pre-sterilized ear-piercing system that penetrates the outer perimeter or lobe of the ear or both.

• In 1999, the Florida Legislature passed section 381.0075, Florida Statutes , providing guidance for operation of the body-piercing industry. Chapter 64E-19, Florida Administrative Code (40 kb PDF) contains the rules that were written to implement the statute.

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© 2018 National Notary Association

Under-utilized Areas of NotarizationsParental and Legal Guardian Guideline

• Alabama, Alaska (P), Arizona, Arkansas, California (P), Colorado, Connecticut (T), Georgia (P/*T), Hawaii (T), Idaho, Indiana, Iowa (P), Kansas, Kentucky, Louisiana, Maine (P), Michigan (P), Minnesota (P), Missouri, Montana, Nebraska, New Hampshire (P).

• Alaska (-T), California (-T), Illinois (-T), Iowa (-T), Maine (-T), Minnesota (-T), Mississippi, New Hampshire (-T), New Jersey (-P), New York (-T), North Carolina (-T), Oklahoma (-T), Rhode Island (-T), South Carolina (-T), Washington (-T).

Prohibited by law to pierce and/or tattoo a minor

Parental and legal guardian consent for piercing and/or tattooing minors

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© 2018 National Notary Association

Under-utilized Areas of Notarizations (cont.)

• New Jersey (T), New Mexico, New York (P),

• North Carolina (P), North Dakota, Ohio, Oklahoma (P), Oregon (T), Pennsylvania, Rhode Island (P), South Carolina (P), South Dakota, Tennessee, Texas (T), Utah, Vermont, Virginia, West Virginia (T), *Wyoming (Verbal consent).

• Iowa (P), Maryland, Massachusetts, Nevada (N) Hawaii (P), New York (T),Oregon (-P), South Carolina (-T), Washington (P), West Virginia (P), Wisconsin (P).

Parental or legal guardian consent forpiercing and/or tattooing minors

No current age limits on piercing or tattooing of minors or regulated

Page 28: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

Under-utilized Areas of NotarizationsConsent Forms for One or Both Body Piercing

and Body Tattoos•Consent forms are simple but detailed

• Instruct the parent or guardian to complete the form prior but not sign or date it

•Ensure the parent has the proper ID and is not a sister or brother working the system

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© 2018 National Notary Association

Diversification Leads to Business

• Real Estate Sales, Purchases and Refinance

• Structured Annuity Settlements

• Tax Debts, Foreclosures

• Wills and Trust and Healthcare Surrogates

• Consent Forms

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© 2018 National Notary Association

Long Range Goals Help Create a Strong Business Presence

•Master new areas of opportunities that are aligned with your strengths; that benefit your community versus a monetary goal.

•Network with other Notaries and build a strong community presence of honesty, professionalism and reliability.

•Research the needs of local businesses, demonstrate your knowledge and flexibility that enhance their business presence.

•As entrepreneurs, the opportunities are endless. Do not be a lone wolf, share your knowledge and teach others. This will help you sustain a stronger business presence.

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© 2018 National Notary Association

CENTER CITY NOTARY & APOSTILLE CO., LTD.

JUDITH LAWRENCE,

Founder and CEOCenter City Notary, LLC

Center City Notary & Apostille Co., Ltd.Philadelphia, PA

Centercitynotary.com

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© 2018 National Notary Association

OVERVIEW OF YOUR DISTINCTIVE AREA OF BUSINESS

CENTER CITY NOTARY & APOSTILLE CO., LTD. IS A 24/7 NOTARY COMPANY. THE COMPANY HAS A BRICK AND MORTAR PRESENCE AND IS MOBILE. IT IS LOCATED IN THE HEART OF THE BUSINESS DISTRICT IN PHILADELPHIA, PA., ABOUT ½ BLOCK FROM OUR COURTHOUSE.

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© 2018 National Notary Association

FACT – MOST PEOPLE DO NOT KNOW WHAT AN APOSTILLE IS UNTIL THE DAY THEY NEED ONE

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© 2018 National Notary Association

OVERVIEW OF YOUR

DISTINCTIVE AREA OF BUSINESS

WHAT IS AN APOSTILLE? Apostille is a French word meaning “certification”. An Apostille is the name for a specialized certificate issued by the U.S. Secretary of State to be used in a foreign country. “Apostilles do not certify the content of the public document to which it relates. They do not grant authority and they do not give any additional weight to the content of the underlying documents.” (Maryland Sec. of State)

Page 35: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

As an Apostille Agent you will travel the world without leaving your desk.

Page 36: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

CONNECTION WITH NOTARY PROFESSION

Although it is not mandatory, it is highly recommended that to be an Apostille Agent you are also a Notary Public for the following reasons:

• You are aware of Notary Public laws of your state;

• The majority of the documents you receive will require notarization;

• You are more than likely able to recognize improper documents; and

• You will be aware of the general requirements of the Secretary of State in which you reside and know how to obtain information from other states.

Page 37: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

REQUIREMENTS TO START

YOUR APOSTILLE BUSINESS

DO YOUR HOMEWORK. INVESTIGATE. IT SEEMED LIKE THE APOSTILLE BUSINESS WOULD BE A GOOD FIT FOR ME BECAUSE …

• I am a Notary;

• I did not see a lot of competition;

• My location is in the heart of the business district.

• I wanted to use my Notary skills and my people skills to help people IN A POSITIVE WAY.

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© 2018 National Notary Association

DIVERSIFICATION LEADS TO BUSINESS

To be successful in business one must learn to navigate many moving parts. I am a true believer that one must never put all their eggs in one basket….

I am proud to be a Notary but becoming a Signing Agent, an Apostille Agent and an Auto Tags Agent have not only allowed me to derive a considerable income, but have made all of the businesses more fruitful.

HMMM. WHAT’S NEXT !!

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© 2018 National Notary Association

WHAT IS YOUR TARGET MARKET?

You might want to contact business people, students, international organizations, people adopting children from foreign countries ….

Page 40: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

LONG RANGE GOALS CREATE

A STRONG BUSINESS PRESENCE

The Apostille business will be challenging because, in the beginning, it can be somewhat complicated. You will need to learn the STATE REQUIREMENTS and WHAT CERTAIN COUNTRIES REQUIRE….

Goals … Learn the business and encounter many new opportunities. Become the “EXPERT” in a business that many do not understand. Develop a stronger presence in the business community and simultaneously take advantage of opportunities to create an additional income stream.

Page 41: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

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© 2018 National Notary Association

Frequently Asked Questions

What is an Apostille?An Apostille is the name for a specialized certificate issued by the U.S. Secretary of State to be used in a foreign country. Apostilles do not certify the content of the public document to which it relates. They do not grant authority and they do not give any additional weight to the content of the underlying documents. An apostille may never be used for the recognition of a document in the country where that document was issued.

Where do I get one?From the Secretary of State in which the document originated.

Can I be an Apostille agent in my state?Yes.

What do I need to start?You need to know your location in proximity to the Secretary of State so you will know how you are going to process the Apostilles.

What other opportunities will this bring for me?Once you learn this business, you will encounter new opportunities. You will be the “EXPERT” in a business that many do not understand. You can do speaking engagements and write blogs. You will create a strong presence in the business community and simultaneously while creating a new income stream.

Page 43: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2018 National Notary Association

We Mentor! From the East to the West & the South to the North!

Page 44: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2019 National Notary Association

Questions?

Page 45: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2019 National Notary Association

Contact Information

Judith LawrenceCenter City Notary, LLC

[email protected]

Crystal Whiteside-LemonC&L Mobile Notary Service, [email protected]

Jamie LigginsNotary Access & Business Services

[email protected]

Brenda Charles - EdwardsBlack Orchid Notary

[email protected]

Page 46: “Promote Your Notary Business by Serving Distinctive Areas ... library/nna... · PROMOTE YOUR BUSINESS! 1. You will present fraud and scam information to various groups and clubs

© 2019 National Notary Association

Rate This WorkshopPlease tap the NNA 2019 App to rate this presentation. If you have questions about the app, visit us at the NNA Hub.

Thank you for attending!