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“BUSINESS INNOVATION FOR
SUSTAINABILITY”
rd3 March 2018
E-Mail Id: [email protected]
Venue:JGI Knowledge Campus
#44/4, District Fund Road,
Jayanagar 9th Block Bangalore - 560069
th5 Inter-Collegiate
Student Conference
On
Accredited by NAAC with Grade ‘A’
Department of CommercePresents
ABOUT JAIN UNIVERSITY Jain University, an intellectual destination that draws inspired students from more than 35 countries to India’s Silicon Valley – Bengaluru, has established with an aim to provide quality education and entrepreneurial development. Because of its commitment to learning, research, academia and entrepreneurial development, National Assessment and Accreditation Council (NAAC) has awarded ‘A’ Grade to Jain University with a CGPA of 3.31 on a 4-point scale. A culturally vibrant campus constituting of students from various states contributed to achieving this award which reinvigorates the culture and rich academic traditions of the University. Over the years, the University has made conscious and concerted efforts to build on its strengths and consolidate its achievements. Certied ISO 9001:2008 for quality management by TÜV Rheinland, Jain University is a member of Association of Universities of Asia and the Pacic (AUAP). Jain University has also been awarded 4 stars in the Young University category in Karnataka by KSURF iCARE Ratings for teaching excellence and employability, infrastructure, research excellence, inclusiveness, and social impact.
ABOUT SCHOOL OF COMMERCE STUDIES Empowerment of students, enhancement of values and enrichment of academics & research has been the hallmark of the School of Commerce Studies, JAIN University for nearly three decades. The constant innovations nurtured in its various spheres of functioning, which include global tie-ups such as ACCA, CIMA, CMA, CIPS, etc. and experiential learning practices like Student Immersion Programmes, Entrepreneurs on Training and Business Simulations, amongst others have characterized the growth of the School of Commerce Studies over the years. The School has a dynamic set of experienced and research oriented faculty members whose number exceeds 100 and draws over 5000 students from various countries towards a keen learning environment.
SHODHA: THE STUDENT RESEARCH CELL The Student Research Cell was set up in the year 2014 with the
objective of providing a platform for the students to step into
research paper writing and to direct the young intuitive minds of the
students in the right direction. SRC's efforts to reach out to the student
community have seen results from the very rst year of its work. Every
year it provides a platform for undergraduate and postgraduate
students to present research papers, which has helped some
students to learn and present research papers in prestigious
institutions including IIM-A and IIM-B since then. The efforts of the
SRC will continue to nurture vibrant minds and work towards adding
an array of activities enriching the experience of students.
ABOUT THE CONFERENCESustainable Growth may be dened as the realistically attainable
growth that a company could uphold without running into
problems. Creation of sustainable growth is a prime concern of
small business owners and big corporate executives alike.
Obviously, however, achieving this goal is no easy task, given rapidly
changing political, economic, competitive, and consumer trends.
Each of these trends presents unique challenges to business leaders
searching for the elusive grail of sustainable growth.
In this era of Globalization, Sustainable Growth of business through
innovation is a challenge, as innovation is the basis for Sustainable
Growth of a company. Business model transformations that once
took 10 to 20 years are now happening in as few as two to ve. To
stay competitive, leaders of innovative companies should be
prepared to act before they are beaten to the punch by smaller,
nimbler and, sometimes, invisible rivals.
The conclusion is that the importance on innovation is increasing as
well as the Growth of an organization which can sustain in the
market. In the current day economic scenario, innovation and
growth has become a major factor in strategic planning.
In this backdrop, Shodha - The SRC is organising Inter Collegiate
Student Conference on “Business Innovation for Sustainability”
and invites the research paper for the same.
OBJECTIVE OF THE CONFERENCEThe primary objective of this seminar is to ensure that students get an
opportunity to bring out their hidden talents and interact with the
expertise of industry and academic scholars.
The secondary objective is to make sure they gain a broader
understanding of the way the global economy operates. “Today's
students are tomorrow's leaders” and the magnitude of the
information assimilated ensures that their decision-making skills are
enhanced. This seminar makes sure that our learned and
experienced scholars add volumes of knowledge to their large pool
of resources. In short, the seminar aims to help students and scholars
think for ideas outside the box.
THEMES OF THE CONFERENCE
Finance
• Mergers and Acquisitions: A Strategic Approach
• Financial Performance Analysis of rms adopting International Financial Reporting System
• Risk Management – Studies relating to the organizations across the world
• Current trends in Private Equity and Venture Capital
• Relevance of Capital Structure Theories in present times
• Emerging trends in nancial markets and market integration
• Behavioural nance approach to nancial crisis
• Inadequacy of regulatory control in Micro nance: Root Cause for Crisis
• Country Risk Analysis with reference to emerging economies.
• Strategic considerations for Foreign Direct Investment and Foreign Institutional Investors in developing economies
• Impact of earnings performance on security prices: Lessons from Emerging Markets.
• Central Bank and their role in economic revival
Marketing
• Marketing Strategies to overcome Global Business Crisis
• Sustainability of Multinational Companies operating in Rural Market
• Role of marketing mix in service sector to avert Global Business Crisis
• Re-dening the role of Social media marketing for sustainable development
• Opportunities for the Retail sector in International markets
• Blue Ocean Marketing – A promising strategy
Human Resources
• Turnaround HR Strategies for Companies in Peril
• Organizational Change and Development for Sustainable Growth
• Harnessing Knowledge – A Strategic Tool for Crisis Management
• Thinking the Unthinkable: Leadership Role in Sustaining Business
• Employee Engagement Strategies to Arrest Corporate Brain Drain
• Enduring HR Values: An Antidote for Global Crisis
• Effective Succession Planning for Continued Prosperity
• Redening Government's Role in Promoting Industrial Democracy
• Diversity Issues and Global Business
• International Trade Policies: Obstacle to sustainability and Development
General Management
• Using Millennium Development Goals to manage business crisis
• Role of Ethics in Business Strategy
• Trans-boundary risks in business
• Crisis and Emergency management for business
• Legal framework for off-shore and outsourcing to emerging market economies
• Measures and metrics to evaluate business crisis
• Global business environment & holistic entrepreneurship
for competitive advantage
• Application of Indian wisdom to modern business crisis
Information Technology
• Synchronizing Information System Globally for Crisis Aversion
• BIG DATA: Connecting dots for globalizing business
• Information & Communication Technology and its impact on crisis control
• Global e-Supply Chain Management for sustainability and development
• Role of e-business in a at world
• Enterprise Data Network – A Growth Engine
• IT enabled Value Chain in global context
• Enterprise Data Network – An engine for sustained growth
• High Performance Organisation and IT
Best 3 research papers will be awarded
CALL FOR PAPERSl Original contributions based on applications/research/
surveys/ practices related to the theme and sub themes mentioned, are invited.
l Research papers and case studies may be presented. l At the time of submission, submitted papers must not
have been previously presented/ published or scheduled for presentation/ accepted for publication.
l A maximum of three co-authors may be part of one research paper.
l Both the co-authors on the same paper may be either from UG or PG.
PAPER ORGANIZATIONThe paper should have the following details:
l Author and Co-Author's name, course, class, section and institution afliation.
l Contact details: mobile number, email ID l The maximum length of the paper is 12 A4 sheets and
should contain an abstract of not more than 200 – 300 words, along with 3-5 key words.
PAPER FORMATl Font Style: Times New Roman l Font size: heading 14 (Bold), sub heading 12(bold), 12
for rest of the text l Spacing: 1.5 spacing throughout the paper, margins 1'
on all sides l (Formatted in APA style 6th Edition – apastyle.org)
The Participation Fee Per Participant is Rs. 200/-
IMPORTANT DATES
All submissions should be emailed to: [email protected]
TH25 February, 2018
TH28 January, 2018TH30 January, 2018
TH26 February, 2018
TH20 February, 2018
Registrations Start FromApproval of Full Paper
Last Date for Abstract SubmissionApproval of AbstractLast Date for Submission of Full Paper
Selected Research Papers by the SelectionCommittee will be published with ISBN (CD)
CHIEF PATRONS
Dr. Chenraj Roychand, President, Jain University and Founder - Chairman, JGI Group
Dr. C.G. Krishnadas Nair, Chancellor, Jain University
PATRONSProf. K.S. Shantamani, Chief Mentor, JGI
Col.(Hony) Dr. N. Sundararajan, Vice Chancellor, Jain University
Dr. Sandeep Shastri, Pro- Vice Chancellor, Jain University
Dr. Mithileshwar Jha, Pro- Vice Chancellor, Jain University
Prof. N. V. H. Krishnan, Registrar, Jain University
Mr. M.S. Santhosh, Joint Registrar, Jain University
Dr. Jayagopal Uchil, Director, Academics and Planning,Jain University
Dr. Dinesh Nilkant, Director, CMS Business School, Jain
University
Ms. Aparna Prasad, Director, HR & Strategic Communications
Mr. M. S. Parswanath, Director, International Relations
ADVISORY COMMITTEEDr. Easwaran Iyer, Dean – Commerce and Director – Placements, Jain University Dr. B A Vasu, Director, School of Commerce Studies, Jain University
ORGANISING COMMITTEEDr. Suresh C.K, Coordinator, Department of Commerce - PG Studies, Jain University
Mr. K.N. Punith Raj, Mentor, Department of ManagementiNurture Education Solutions Pvt. Ltd.
Ms. Neelima C., Coordinator, Department of Commerce - UG Studies, Jain University
Ms. Nasreen Sayyed, Coordinator, Department of Commerce - UG Studies, Jain University
Ms. Sheetal V. Hukkeri, Coordinator, Department of Commerce - UG Studies, Jain University
Mr. Srinivas G, Coordinator, Department of Commerce - UG Studies, Jain University
MENTORSDr. Rajdeep K. Manwani, Coordinator, Department of
Commerce, Jain University
Dr. Madhavi R, Department of Commerce – PG Studies, Jain University
ORGANIZING SECRETARIESDr. Uma Maheswari S,
Department of Commerce, Jain UniversityPh. No.: 9632412495
E-mail Id: [email protected]
Dr. Kanthimathinathan,Department of Commerce, Jain University
Ph. No.: 9449001814E-mail Id: [email protected]
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For Further Details Contact:
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9632005875
Mehul Poddar9668555588
Rahul BN9538906690
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