anysis of results
DESCRIPTION
AS media studies questionaire resultsTRANSCRIPT
Primary Research Analysis of Questionnaire
Results
From my survey, the majority of responses were between 16 and 20 years of age. Despite this I will make my target audience between 18-21 year olds.
People of these ages usually have more money than people younger, as they will be working, and therefore they will be able to spend more money on
my music magazine!
Looking at this result, I can see that the majority of
people do not want to spend much on magazine, up to £5 at most. Over half of people on spend up to £2 on their
magazines. From my research of current music magazines, I’ve found
that music magazines are usually priced at between £2-
£4, which will be what my music magazine will be
priced at.
Out of 42 people, nearly three quarters of them don’t read music magazines. This is a
good sign because it means there is a definite gap in the
market for a new music magazine that is different and unique from the mainstream
magazines. This is also a bad sign, as it could mean that not many
people from my target audience will read my
magazine, however this is only a small sample size of 42, so cannot represent my whole
audience.
The most common release dates are weekly
and monthly, with 6 people on each choice. From this, I will release
my music magazine monthly, as this is the
traditional convention as I have analysed from my
research on current magazines.
Over 90% of responses are interested in finding
out about new music! This is good, as I want to make my magazine an unsigned artist magazine dedicated
to new music from the acts.
Nearly three quarters of responses are interested
in finding out about unsigned artists! This is good, as I want to make
my magazine an unsigned artist
magazine dedicated to new music from the
acts. This also means I can construct a double
page spread on an unsigned artist and I know that my target
audience will be engaged and want to
read about it.
The main features that attract people to a magazine are the
content (which I will make clear by using bold
cover lines), cover model and colour. Little people are concerned
with freebies of reviews. My music magazine will
include an attractive and eye catching cover model, with lots of
colour to make it bold. Hopefully this will attract
my audience.
The majority of people listen to pop and indie music most regularly. With rock and reggae
coming in seconds. Due to my music magazine
being all about unsigned acts, I will try to
incorporate pieces about all genres of music but
mainly focusing on indie rock music.
80.95% of people go to gigs and festivals. From this, I know I can incorporate articles about
upcoming gigs and festivals and reviews,
as I know that my audience can relate.
80.95% of people go to gigs and
festivals and are interested in
finding out about them. From this, I
know I can incorporate
articles about upcoming gigs
and festivals and reviews, as I know that my audience
can relate.