ant305 final paper.docx
TRANSCRIPT
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Material Culture and Gender in Pixars WALL-E
In 2008, Pixar Animation Studios released the animated film WALL-Eto wide critical
acclaim. Directed by Andrew Stanton, the film tells the story of a robot named WALL-E who is
left on a uninhabitable Earth to clean up waste. He falls in love with a robot named EVE, who
was sent to Earth with a very specifically programmed task, and eventually follows her into outer
space. Because the film is seen through the prism of an individual with scant knowledge about
human culture, objects and material are the main way in which WALL-E learns about human
society and social relationships. The film also capitalizes upon normalized gender roles in order
to establish the gender of sexless, anthropomorphized robots although it at the same time
subverts very certain gender expectations.
Scenes from the movie set aboard the Axiom may be rather heavy-handed in its
cautionary messages regarding dependence on modern technology, but they can also be viewed
through different theories about material culture. Daniel Miller discussed how humans
externalize themselves into objects, then subsume the objects and are subsequently changed by it
(Miller). This can very much be observed from the humans on the luxury spaceship Axiom,
where the technology developed by people are then consumed (on a massive scale) by the same
group of people. These people and their lifestyles are fundamentally changed by their
consumption of the technology. The technology on the Axiom can also be seen through the
theory developed by Bernard Stiegler, in which he proposes that humans are prosthetic beings
and everything that makes people human are things added to their flesh bodies (Stiegler). The
people on the ship are human in that they communicate through language, wear clothing,
converse with other people, etc., all of which are possible through technology. Language itself is
a technology, in that it is something humans created to meet a need. Andy Clarks theory about
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objects being extensions of the mind is particularly defined in this movie (Clark). Humans are
reliant on the objects and tools around them; they are very much a part of the human mind,
facilitating all of the individuals actions, physical or otherwise, making a strong case for the
human population on the ship as cyborgs.
Bruno Latours Actor-Network theory can also be used to dissect technologies presented
in the world ofWALL-E. The Actor-Network theory suggests that the idea of a social is merely
a metaphorical tool to talk about happenings and the world around people (Latour). There is no
social network, but instead there is a singular giant network that connects all things. A great
multitude of objects and technologies are show in the film, ranging from the sophisticated robots
with specific functions to the sustaining ship the Axiom to objects left behind and treated as
waste (a boot, a paddle ball). All these objects as well as the human characters in the film, are
actors within the network, and certain lines are even blurred because certain objects are
anthropomorphized to have consciousness and will.
The anthropomorphosis of the robot characters also results in interesting gender
implications and roles coming into play, because the filmmakers very clearly treated WALL-E as
male and EVE as female, focusing much of the story on a romance between the two. The director,
Andrew Stanton, clearly states that WALL-E is a boy and EVE a girl in interviews, and uses the
corresponding pronouns in reference to the two, even drawing connections to the Biblical Adam
and Eve with deliberation (Toy). In order to establish the genders of two robots who are absent
of sex, the filmmakers use normalized gender roles that are part of cultural imaginaries. Of
course, initially there is just the use of the robots acronyms being typically masculine or
feminine names as well as WALL-Es voice being lower pitched and EVEs being higher
pitched. Throughout the film, Pixar continues to construct masculinity and femininity. The
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physical appearance also contributes: WALL-E is box-like and disproportionate, and his features
not nearly as pleasing as EVEs sleek and aesthetically pleasing shape. Their physical
appearances contribute to the audiences perception of their respective masculinity and
femininity because of the normalized ideology that men are far less concerned with their
appearance than women are, and because of the ways women are often objectified and
diminished to their physical appearances. EVE is white and gleaming and well-maintained
compared to WALL-Es rusty, dirty body, again playing into the ideology that women are more
concerned with and have more expected of their appearance. In regard to their behavior, WALL-
E is constantly presented as child-like, even somewhat deviant sometimes, and EVE as nurturing
(once she grows to care for WALL-E). WALL-Es function (his job, in essence) is shown to be
very physically demanding while EVEs reconnaissance function involves very little physical
labor, and our culture has normalized ideas of the kinds of tasks men and women differently
must perform in society.
Despite, or perhaps due to, the genders of the two robot characters being established so
plainly and blatantly, the filmmakers attempt in several ways to challenge gender roles and
cultural ideology in several ways. The temperaments of WALL-E and EVE are the reversal of
what is typically expected: WALL-E is gentle and never violent, and EVE is easily upset and
becomes violent with no hesitation at all. WALL-E is also portrayed as sensitive and caring
while EVE, at least initially, is cold, calculating, and logical. The film very quickly demonstrates
the desperation for love and companionship WALL-E has, while in popular culture, females are
more commonly shown as searching for love. In many ways, EVE is shown to be dominant over
WALL-Eshe is physically more capable and determines the agenda most of the time while
WALL-E follows. However, the fact that strength and authority are given to EVE in order to
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challenge male dominance shows the hegemonic nature of masculinity due to EVE being given
traits stereotypically associated with masculinity. Towards the end of the movie, a lot of the
strong gender role reversals begin to shift back somewhat to the normalized roles from cultural
ideology: WALL-E becomes heroic, saving the human population and EVE becomes far more
emotionally receptive.
The trajectory of WALL-E and EVEs romantic storyline has the two characters falling
into the archetypal Dogged Nice Guy and Defrosting Ice Queen, respectively. Defrosting
the cold girl is a common goal for many romance heroes such as WALL-E. This narrative is
common because it is often a form of wish fulfillment for men, with the idea that the woman
doesnt truly hate them and is merely waiting for them to prove their love.
WALL-E is a film with strong examples of the ways material culture work and influence
humans on multiple levels, and a film which very successfully uses predetermined and
normalized gender roles to construct the genders of two inanimate and sexless robots in a way
that anthropomorphizes them. It makes strong efforts to reverse specific gender roles with mixed
results, as well.
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Citations
Clark, Andy. "The Extended Mind." Analysis. 58.1 (1998): 7-19.
Latour, Bruno. Reassembling the Social - An Introduction to Actor-Network-Theory. Oxford
University Press, 2005. 316.
Miller, Daniel. "Consumption and Commodities." Annual Review of Anthropology. 24. (1995):
141-161.
Stiegler, Bernard. Technics and Time 1. Stanford, CA: Stanford University Press, 1998.
Toy, Andrew. "Wall-E Much Deeper Than it Seems." adopting james. N.p., 23 May 20112.
Web. 10 May. 2013. .