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2019 Annual Report
2 0 1 9 A N N U A L R E P O R T
Our Mission & Vision 1
2019 Highlights 3
Snapshot of Ongoing Activities 4
Key Performance Indicators (KPI’s) 5
Programs at the Aurora Cultural Centre 6
Live Performing Arts 6
Gallery Programs 8
Educational Programs 11
Kaleidoscope in the Schools 11
Winter, Spring, Summer, Fall 14
Free Community Events 16
Community Rental Partners 17
Governance 18
Board Governance & Nominating 18
Committee Report 18
Accountability & Transparency 19
Volunteer Program 20
Organizational Key Performance Indicators 21
2019 Patron Base 21
2019 Program Growth 22
2019 Program Statistics 22
Financial Snapshot 23
Finance & Audit Committee Report 23
Treasurer Report 23
2019 Financial Position 24
Metrics 25
Fund Development 27
Fund Development & Outreach Committee Report 27
Donors 28
Sponsors & Funders 29
Organizational Leadership 30
Board of Directors 31
Cont
ents
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Vision
Strengthening the social fabric of our community through the transformative power of arts and culture.
Mission As a cultural leader, we bring vitality to the heart of Aurora through:
Core Values Excellence, Collaboration & Accountability
Our Mission, Vision & Core Values
Excellent and innovative professional visual and performing arts
programs and educational opportunities;
Opportunities for meaningful social interactions and artistic community
arts programs in our welcoming and inspiring venue and beyond; and
Inclusivity by reaching out into our diverse community,
recognizing that the arts are both universal and unifying.
As a partner of the Town of Aurora, we play a leading role
in the realization of the Town’s cultural objectives.
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Eric Acker, President
Governance has always been a key area of focus in not-for-
profit organizations as public perception and actual roles and
responsibilities in charities appear unclear from outside the
institution. The Board of Director’s role is to make sure that these
things are clear to those who work with us and to accomplish the
roles we have. Imagine Canada standardizes these expectations
through its rigorous accreditation process and we are proud to
have received our five year re-accreditation in 2019 at level 2- a
level higher than required by their rules. While a lot of work for
our small volunteer Board, it proves valuable in having systems,
policies, and guidelines in place when navigating the sometimes
complex world of governing a not-for-profit organization.
One such complexity is the nature of relationships with major
stakeholders. Our key stakeholder is the Town of Aurora who
provides sustaining funding for our operations, and a venue to
host programs for the community. This year, the Town asked us
to participate more deeply in planning their upcoming cultural
infrastructure project, Library Square, which would see a new
addition on the beautiful heritage building we occupy and
activate. The Board and particularly our Executive Director
Suzanne Haines and her dedicated staff have responded to and
supported the project in a multitude of ways including a significant
shift in our strategic priorities when it became clear in May 2019
that we would be unable to stay on premises during construction.
The Town continues to be an excellent partner as we navigate this
project and its impacts. Thank you also to the Town of Aurora for
their continued support and partnership. The Board of Directors
are very hard working volunteers who staff committees which
include additional community members. I am ever thankful for
their time, dedication, talents and insights as we work together to
support Suzanne and her staff in delivering exceptional cultural
programs for the community of Aurora.
Suzanne Haines, Executive Director
2019 put us on an incredible ever-shifting roller coaster of
possibilities at the Aurora Cultural Centre. This was a year of
growth in programming as outlined in our strategic plan with
additional live performances, greater diversity in educational
programs and increased number of gallery events. In addition, we
launched an in-school program of professional live performances
and workshops called Kaleidoscope in the Schools. This new
initiative was fully subsidized by new and existing partners and
jointly delivered by events and education staff into publicly
funded elementary schools in Aurora. To support this growth,
we launched e-commerce to streamline processes and attract
new audiences, developed internal structure and IT connections
to better serve the work, updated our website, and shifted
resources to build up our volunteer program. These strategic
shifts also made it possible to join the Town of Aurora in their
design conversations for the addition to 22 Church street, and
governance of Library Square, as requested. Through these
discussions it became clear that we would need to move into the
community for two years to present our artistic programs. The
Town worked with us to find funding and space to support our
operations through the construction period. We see this move as
an enormous opportunity to bring our programming out further
into the community and build audiences in preparation for the
larger venue, which offers more opportunities to present world
class cultural events and art. Mid-year, there was a shift in the
venue rental market that affected our ability to rent the facility.
This resulted in lower attendance figures and rental revenues. As
we closed out our 9th year of operation, we were honoured to win
the Aurora Chamber of Commerce Business Excellence Award for
Non-profit of the Year.
Message from the President & Executive Director
2019Highlights• 192 artists exhibited in the galleries in 10 exhibitions
• 55 gallery exhibition community events with 1,342 participants
• 10 artist receptions, 39 guided tours
• 19 Live Professional Performing Arts Events
• 25 artists engaged as instructors
• 74 educational programs with 703 students from ages 4+
• Launched a new in-school fully subsidized program that introduced the ‘Journey of the Child’ model of educational engagement
• 2 artist groups engaged in 8 new in-school live professional young audiences performances with 12 artist directed workshops and 2 professional development teacher sessions impacting 2162 participants
• Winner of the 2019 Aurora Chamber of Commerce Non-profit of the Year Business Award
• Introduced e-commerce to our business in July 2019 for all programs
• Exceeded 2018 fundraising by 105% in grants outside municipal funding and 54% in private sector support
• Partnered with Aurora Historical Society and Museum & Archives for Culture Days and Doors Open
• Partnered with the Town of Aurora and Museum & Archives for Doors Open
• 700 activations of the building
• 26,114 visitors to the Centre
• Reaccredited with Imagine Canada at Level 2 for excellence in governance
• Increased summer student employment opportunities
• 2019 clean audit with no management letter of recommendations
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Snapshot of Ongoing Activities• Professional music concerts
• Professional children’s and family theatre
• Professional live performing arts for young
audiences in schools
• Professional visual art exhibitions
• Student visual art exhibitions
• Educational arts classes for all ages with
professional artists
• In-school performances and workshops with
professional artists for grades JK – 4
• Professional development for elementary school
teachers
• Summer visual and performing art camps
Educational lectures, talks and demonstrations with
professional artists
• Special community events
• Free community programs
• Multi-cultural events & showcases
• Host site for community fundraisers and
marketplaces
• Mentorship and skills exchange with industry
• Collaborate, host and facilitate programs with
community partners
• Volunteer opportunities
• Community facility rentals
• In-house management of all facility rentals,
activities and events
• Bookkeeping, accounting, audit
• In-house marketing and communications
• Customer services
• Maintain active website and all social media
platforms
• Board of Directors assume fiduciary responsibility
for the governance of the Centre and provide broad
oversight of the Centre’s operations
• Create, review and administer policies and
procedures
• Develop & review strategic plans
• Oversee all aspects of the organization
• Oversee compliance, legal and reporting protocols
• Ensure compliance with Canada Revenue Agency,
Imagine Canada Standards, Provision of Cultural
Services Agreement (PCSA), Strategic Plan, Ontario
Corporations Act
• Serve as a resource to Town of Aurora for various
cultural studies, committees etc.
Programs Administration
Governance
KPI (reference to PCSA) How Calculated Measure
1a Customer satisfaction with Program mix Question in Annual customer satisfaction survey**
95% satisfied or extremely satisfied
1b
Customer Satisfaction with Quality Level
Question in Annual customer satisfaction survey**
In 2019 we asked about each program to see how those using them found their quality (ranked satisfied or extremely satisfied)
1. Educational Programs 92%
2. Gallery Programs 94%
3. Live Performing Arts Programs 91%
4. Special Events 87%
5. Volunteer Program 68%
1c Public perception of how well the Aurora Cultural Centre is governed
Question in Annual customer satisfaction survey**
61% give high and very high rating33% were unsure
1d Customer Recognition and Awareness of Centre
Question in Annual customer satisfaction survey**
Our Net Promoter Score (NPS) is +66. Of the total survey respondents, 72% are ranked as Promoters of the Centre (with a score of 9 or 10 out of 10 in response to the question).
2 Programming spending vs. total spending Programming Spend /Total Spend
81%
3 Programming hours per capita Programming hours / population 49%
4 Town Grant as % of Total Revenue Town Grant / Total Revenue 48%
5 Town Grant per capita Town Grant/ Population $6.81
6 Number of Partnerships Current year partners 63
7 Volunteer hours as a % of total hours to operate the Centre annually
(Paid + Volunteer hours)/ Total volunteer hours
39%
*The Aurora Cultural Centre is required to report on key performance indicators (KPI) identified by the Provision of Cultural Services Agreement with
the Town of Aurora. Additional organizational KPIs can be found on page 21. **Customer satisfaction information is gathered through an annual survey
distributed in the spring of the following year of operation. The 2019 survey occurred during the coronavirus pandemic which may skew results based on the
significant impact that the pandemic has had on normalcy in our community. +e-commerce was launched July 22, 2019.
Key Performance Indicators(KPI’s)*
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Live Performing Arts
The main programs offered to the public are live performing arts events, gallery
exhibitions and educational events, educational camps, classes, workshops and courses
for ages 4+ and community rentals.
We presented a newly branded Signature Series in Brevik Hall with a diversity of genres
outside classical music. We host jazz, blues, holiday, country, pop, rock, calypso,
culturally specific music, and beyond. John Sheard, past music director for Stuart
McLean’s Vinyl Café on CBC, brings us three themed concerts annually which introduce
new artists and show off some established artists in our intimate 150-seat venue.
Great Artist Music Series was born from the inspired programming of Grammy award
winners Bonnie & Norbert Kraft. With a carefully chosen Yamaha C7 piano, the co-
artistic direction team has been programming exceptional classical concerts that leave
the audience spellbound and breathless as the music washes over them. The series has
evolved from piano concerts to include a diversity of solo artists and chamber ensembles
that bring a diversity of classical repertoire to the acoustically charming Brevik Hall.
We offer pre-show talks and demonstrations made possible by individual donors to our
Fortissimo! fundraising campaign.
Kaleidoscope Family Series reflects the diversity of experiences we wanted to bring to
school-aged children and their families. Primarily a theatrical series, the series continued
to grow audiences with pre and post show refreshments and artistic activities related
to the themes in the show. The fall performance was linked to the Kaleidoscope in the
Schools program to link in-school experiences with family cultural outings.
Meridian Magic Carpet Series introduces toddlers (and up!) to performing arts
experiences and the collective joy and wonder of live performance. Continued with the
generosity from Meridian Credit Union, the program geared to our youngest audience
had shows spanning music, theatre, dance and puppetry. We invited youngsters to
take flight on our wondrous magic carpet, where wiggling, wonder and laughter is
encouraged. The fall performance was linked to the Kaleidoscope in the Schools
program to link in-school experiences with family cultural outings.
Programming at the Centre
Charles Richard-Hamelin, pianist with Bonnie Kraft, Co-Artistic Director, Great Artist Music Series
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Live Performing Arts
Charles Richard-Hamelin January 18, 2019 Great Artist Music Series
John Sheard Presents Ella & Louis January 25, 2019 Signature Series
Kobo Town February 14, 2019 Signature Series
Peter & the Wolf March 14, 2019 Kaleidoscope Family Series
John Sheard Presents Best of the West March 22, 2019 Signature Series
Fantastic Musical Imaginations April 6, 2019 Meridian Magic Carpet Series
AYR Trio April 12, 2019 Great Artist Music Series
Coig April 26, 2019 RBC Emerging Artist Series
Rolston String Quartet May 3, 2019 Great Artist Music Series
Flying Hearts June 1, 2019 Meridian Magic Carpet Series
John Sheard Presents The best of Simon & Garfunkel June 7, 2019 Signature Series
Snow White August 21, 2019 Kaleidoscope Family Series
Rum Ragged October 4, 2019 Signature Series
River of Words October 26, 2019 Meridian Magic Carpet Series
Celil Refik Kaya November 8, 2019 Great Artist Music Series
Laila Biali November 22, 2019 Signature Series
Yamo! Yamo! with Fana Soro November 23, 2019 Kaleidoscope Family Series
Christmas with Patricia O'Callahan & Friends December 5, 2019 Signature Series
Cinderella in Muddy York December 7, 2019 Kaleidoscope Family Series
Kobo Town
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Gallery Programs: Exhibitions
From Memory Society of York Region Artists Juried Exhibition & Sale
January 5 - 26
Mayor’s Celebration of Youth ArtsYouth Art Exhibition
February 2 – March 2
WatershedsciArtists and Scientists responding to environmental concerns and the state of our waterGroup Exhibition & Sale
March 9 - April 2
Running ForwardSolo Exhibition by Daniel St. Amant
March 9 – May 25
We are still here! Solo Exhibition by Deron Ahsén:nase Douglas
May 9 –August 3
PortlandSolo Exhibition by Jon Oelrichs
June 1 – August 24
View from the PinesPine Tree Potters Guild’s 40th Anniversary ExhibitionJuried Exhibition and Sale
August 10 – September 28
Light Grows the Tree Group Exhibition by Yannick Anton, Liz Ikiriko, Ebti Nabag & Dainesha Nugent-Palache
August 31- November 23
She Flourishes / Creating a Vision for A Peaceful World Solo exhibition by Gaia Orion
October 5 - November 16
Curious Minds Society of York Region Artists Juried Exhibition & Sale
November 29 - January 25, 2020
Gallery Exhibition: Deron Ahsén:nase Douglas | We Are Still Here!
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Exhibition Events
Walkabout with Watercolour artist Nancy Newman Wednesday January 16
Docent in the Gallery: Multi-media artist Michele Carlino-Tamane Friday January 18
Figure drawing session with live model Saturday January 19
Docent in Gallery Kevin McBean Saturday January 19
Conversation with SOYRA President and photographer Linda Welch Wednesday January 23
In Conversation with Bill Thompson Wednesday March 20
Artist Demonstration with Daniel St-Amant Saturday March 30
In Conversation with Jennie Clark Wednesday April 17
Debbie Balika, Water Quality Specialist from Kawartha Conservation Saturday April 13
Deron Douglas, Uxbridge School Tour Tuesday May 22
The Artist in Conversation – Deron Douglas Wednesday June 5
Alla Prima Portrait Painting Demo Wednesday July 10
Summer Camp Tours – campers participated in guided tours July 3, 5, 11, 19, 24, 25, 31, August 7, 15, 21, 22
Jon Oelrichs in Conversation Wednesday July 17
Pine Tree Potters with Ann Wilkinson Saturday August 10 (morning)
Pine Tree Potters with Hazel McPhee Saturday August 10 (afternoon)
Guided Tour with Curator for Portland Wednesday August 14
Pine Tree Potters Guild Reception and awards ceremony Saturday August 14
The Honourable Elizabeth Dowdeswell, Lieutenant Governor of Ontario.
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Exhibition Events
Pine Tree Potters with Ann Wilkinson Saturday August 17
Hazel McPhee: Play with Clay Saturday August 17
Pine Tree Potters with Deb Riley Saturday August 24
Pine Tree Potters with Josee Pirri Friday September 6
Pine Tree Potters with Paoletta DiFillipis Thursday September 12
Pine Tree Potters with Rhonda Uppington Saturday September 14
Pine Tree Potters with Jane Whitaker Wednesday September 18
Pine Tree Potters with Paoletta Di Fillipis Thursday September 19
Pine Tree Potters with Rhonda Uppington Saturday September 21
Pine Tree Potters with Diane Jupp Tuesday September 24
Pine Tree Potters with Cheryl Milne Saturday September 28 (morning)
Pine Tree Potters with Brenda Zysman Saturday September 28 (afternoon)
Pine Tree Potters with Linda O’Toole Saturday September 28
Kawartha Potters’ Guild Tour Saturday September 28
Explore your Creativity with Gaia Orion Saturday October 5
Light Grows the Tree – Artists in conversation Wednesday October 9
Artist Workshop Unleashing the Creative Spirit with Gaia Orion Wednesday October 23rd
Deron Ahsén:nase Douglas | Artist’s Reception
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Educational Programs: Kaleidoscope in the Schools
A collaboration between the education and events departments of the Aurora Cultural Centre, the Kaleidoscope
in the Schools program launched in September, 2019. A fully subsidized program by our generous funders enabled
four professional live performances to be programmed to deliver in the 2019-2020 school year in all publicly funded
elementary schools serving Aurora JK – grade 4 students. Teachers were offered professional development to
support further understanding and engagement for the student, and promote confidence of teachers in their delivery
of the arts curriculum. The pedagogy for this program is deep in understanding how shared experience specifically
in live performance breeds tolerance, community and shared understanding in disparate communities. We went
further to connect the performances to the Ontario curriculum and support the students’ conversations with artists,
teachers and their families. On page 12 is the journey that each child could access through our program.
Fana Soro | Yamo! Yamo! Greetings from West Africa
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Journey of the Child: Kaleidoscope in the Schools
Pre‐show in-class activity
Family discussion
Post-show class activity or workshop with the artist
Performance
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Supported by Teacher Professional Development and planning to engage the student.
Family outing to the Aurora
Cultural Centre
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Educational Programs: Kaleidoscope in the Schools
Plastic / Plastique by Puzzle TheatreOffered in French and English • October 22-25, 2019
• École élémentaire catholique Saint-Jean (French)
• Lester B. Pearson Public School (French)
• Northern Lights Public School (English)
• Wellington Public School (English)
Performances provided to 762 students and 37 teachers
Professional development live workshop delivered to 49 teachers by four artist facilitators that included strategies
for engaging students with arts approaches in delivering all aspects of the curriculum and outlined how to use the
performers’ teacher study guide before and after a live performance to enhance outcomes for students.
The professional development session was created and delivered by Marjie Chud (lead), Arthur Burrows,
Djennie Laguerre, and Erica May.
Yamo! Yamo! Greetings from West Africa!Offered in French and English • November 19-22, 2019
• Aurora Grove Public School (English)
• Devins Drive Public School (Bilingual)
• Our Lady of Grace Catholic Elementary School (English)
• St. Joseph Catholic Elementary School (French)
Performances provided to 943 students and 51 teachers
Two of the performances and workshops occurred in 2019.
KITS PD Workshop with Elementary Teachers
Educational Programs
• Art Around the World; Ages 4-6
• Faces & Places; Ages 7-10
• A Journey Through Art & Time; Ages 11-15
• PA Day; Ages 4-12 18-Jan
• PA Day; Ages 4-12 01-Feb
• March Break-Art Lab; Ages 4-6
• March Break-Comics, Cartoons & Superheroes;
Ages 7-12
• Drawing & Sketching
• Ukulele for Beginners
• Beginning Guitar
• Start Painting now with Acrylics
• Expand Your Horizons in Acrylics Level 2
• Exploring Watercolours - Morning
• Exploring Watercolours - Afternoon
• Watercolours: Basics & Beyond
• The Art of Calligraphy
• Art in Stories; Ages 4-6
• Famous Artists & Their Styles; Ages 7-10
• Faces & Places; Ages 11-15
• PA Day; Ages 4-12 03-Jun
• Drawing & Sketching
• Ukulele for Beginners
• Beginning Guitar
• Start Painting now with Acrylics
• Watercolours: Basics & Beyond
• Exploring Watercolours - Morning
• Exploring Watercolours - Afternoon
• Smartphone Photography
• Negative Floral Painting
• Monogram Wood Sign
Winter
Spring
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Educational Programs
• Young Artist Studio – Ages 4-6 (6 camps)
• Mixed Media Mashup – Ages 7-12 (8 camps)
• Themes for visual art camps below:
• A, Bee, C’s of Art
• Art & I
• Art Time Travel
• Animation Exploration
• Globetrotting with Art
• Art Experiments
• Outer Space & Art Exploration
• Colour Around Us
• Around the World with Art; Ages 4-6
• Famous Artists & Their Styles; Ages 7-10
• A Journey Through Art & Time; Ages 11-15
• PA Day; Ages 4-12 23-Sep
• PA Day; Ages 4-12 21-Oct
• PA Day; Ages 4-12 15-Nov
• You Can Uke It! ; Ages 8+
• Drawing & Sketching
• Wood Carving
• Ukulele for Beginners
• Beginning Guitar
• Start Painting now with Acrylics
• Expand Your Horizons in Acrylics Level 2
• Exploring Watercolours - Morning
• Exploring Watercolours - Afternoon
• Watercolours: Basics & Beyond
• Photography
• The Process of Portraiture
• Hand Building 101
• The Art of Calligraphy
• Make Your Own Stained Glass Holiday
Summer
Fall
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Free Community Events
We hosted 3 free community events:
Doors Open
March Break Crafternoon
Culture Days
1
3
2
Community Rental Partners
• Addiction Services of YR
• AIDS Committee of YR
• Aurora Community Band
• Aurora High School - student grading & recital
• Aurora Music Academy
• Bah’ai Community of Aurora
• Canadian Mental Health Association YR
• CHATS
• Christine Harrison - student piano recitals
• CIBC
• Family Services of York Region
• Friends of the Greenbelt
• Gran Aurora
• Immigration Canada
• International Dialogue Institute GTA
• Irina Poljakova - student piano recitals
• Judith Thompson-Bouchard -student piano recitals
• Katalin Frohlinger - student piano recitals
• Keller Williams Real Estate
• Kerry’s Place
• Krasman Centre
• Paskke Quartet
• PRIVATE Davies
• Pickering College
• Pine Tree Potters
• PRIVATE Stephenson
• PRIVATE Thompson
• RBC
• Sandgate Women’s Shelters
• Sheila Vandikas - student piano recital
• Sir William Mulock SS - student recital
• Soroptimists
• SOYRA
• Third Age Learning
• Tim Hortons Franchisee
• Town of Aurora
• Valeriu Kytzak - student piano recital
• York Childrens’ Aid Society
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Governance Board Governance & Nominating Committee Report
The Governance and Nominating committee manages governance and compliance for the
organization; the membership on the Board and committees; and the health of the Board.
The accreditation renewal for Imagine Canada was submitted in December 2018 and
received in March 2019. This five year accreditation has annual compliance reporting on
standards of governance, financial accountability, fundraising transparency, human resource
management and volunteer management.
The committee recruited five additional Board members to join the Board and committees
during the year and completed a Board self-evaluation that highlighted communication and
process improvements. Thank you to our hard working members of the committee who
support the health of the organization through risk management and policy controls.
Mike Kennedy
Aurora Chamber of Commerce 2019 Business Excellence Award for Non-Profit of the Year.
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In 2019, we received a five (5) year accreditation with the trustmark of Imagine Canada at a level 2 status which
compares us to organizations with an employee base up to 50 FTE and $10 million in revenues. Imagine Canada
is a national standards program for not-for-profit governance in Canada. The Aurora Cultural Centre was one of
the first organizations to be accredited and we continue to hold this trustmark for our operations. The standards
test the Board of Directors’ integrity in Governance, Financial accountability and transparency, Fundraising
policies, practices and transparency, Human Resource Management, Volunteer Management.
• As a Registered Charity and a party to the Provision for
Cultural Services Agreement (PCSA), the Centre maintains high
standards of accountability and transparency.
• Reporting to Federal and Provincial governments (e.g. Canada
Revenue Agency, Ontario Charities Directorate, OnCorp)
• Reporting to Town of Aurora Council (quarterly reports, annual
budget presentation)
• Compliance with PCSA reporting and submissions
• External third party annual financial audit
• Continuous oversight of Finance & Audit Committee & Treasurer
• 11 Aurora residents volunteer as the Centre’s Board of Directors
• 2 Town of Aurora Councilors on Centre’s Board of Directors
• Regular minimum monthly meetings with Director of Community
Services
• Documents and operational information widely available to
public on Centre’s website
• Quarterly Public Meetings
• Accountability and reporting to our individual and corporate
donors as well as grant providers (Ontario Arts Council, Heritage
Canada etc.)
Governance Accountability & Transparency
Volunteer Program
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The volunteer program is a significant part of our operations. We rely on the support of community
members who donate their time to help us with administrative and event related activities.
2,198 hours in 2019
29,333 hours to date (Jan 2011 – Dec 31, 2019)
• Wayfinding
• Ticket taking/scanning
• Ushering
• Special event setups
• Board Governance duties
• Administrative support
• Reception support
• Processing registrations and sales
• Planning and supporting events
• Marshalling audience
• Supporting Education programs
• Supporting Summer Camp programs
• Concession ticket sales
Assist with:
Volunteers Doug & Leonard
Organizational Key Performance Indicators
Why did people visit the Aurora Cultural Centre?OT H E R V I S I TO R S
R E N TA L S
G A L L E R Y
AC C E V E N T S / E D U C AT I O N
OT H E R V I S I TO R S
R E N TA L S
G A L L E R Y
AC C E V E N T S / E D U C AT I O N
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2019 Patron Base
96%
of patrons visit venues outside Aurora and visit Aurora Cultural Centre
22%
of patrons find themselves attending Aurora Cultural Centre more often
52%
of patrons now use e-commerce with the Aurora Cultural Centre to purchase their programs
3,535
10,879
10,219
1,486
35,000
30,000
25,000
20,000
15,000
10,000
5,000
2 0 1 4 2 0 1 5 2 0 1 6 2 0 1 7 2 0 1 8 2 0 1 9 *0
TOTA L
*2019 reduction in patronage due to significantly fewer rentals and artist cancellation of classes and events
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Program Revenue Growth
Program Revenue
Types of Activation Direct Revenue
C O M M U N I T Y R E N TA L S
P E R F O R M I N G A RT S E V E N T S
G A L L E R Y
E D U C AT I O N A L A RT C L A S S E S
C O M M U N I T Y R E N TA L S
P E R F O R M I N G A RT S E V E N T S
G A L L E R Y
E D U C AT I O N A L A RT C L A S S E S
O U T R E AC H ( K I T S & S P E C I A L E V E N T S )
2 0 1 9
2 0 1 7
2 0 1 8
2 0 1 6
Organizational Key Performance Indicators
700cultural activations – all occurred in the venue except KITS Outreach.
120,000
100,000
80,000
60,000
40,000
20,000
G A L L E R Y R E V E N U E L I V E P E R F O R M I N G A RT S
E D U C AT I O N R E G I S T R AT I O N S
FAC I L I T Y R E N TA L S
0
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Finance & Audit Committee Report
Treasurer’s Report
Financial Snapshot
The Finance & Audit Committee meets monthly to assess the
financial position of the Aurora Cultural Centre. The 2019 budget
was created in October 2018 and revised in March 2019 when the
Town of Aurora finalized its budget. The Town made a two-year
commitment to our special project, Kaleidoscope in the Schools
that launched in September 2019. There was no increase in the
base budget from the Town of Aurora in 2019. The operating plan
required a monetary commitment from the Centre’s reserves
to right-size the organization to achieve the programming and
strategic plan. The year resulted in a small surplus due to success
in fundraising and staff leave-taking affecting expenses. Thank
you to the dedicated and knowledgeable committee members
who give of their time to support our financial wellbeing.
Eric Acker
Each year, the Aurora Cultural Centre has an external
audit. The 2019 audit was clean with no management letter
recommendations. The Aurora Cultural Centre changed
bookkeepers in May which resulted in improved reporting and
reduced workload for staff. The Board of Directors approved
two reserve fund transfers. The Great Artist Music Series
experienced a small deficit which was supported through a
transfer from the Classical Music Fund Reserve. The small
year-end surplus was transferred to the Contingency Reserve.
Investments were renewed at current rate in June 2019.
Laura Hostick, CPA, CA
AuroraCulturalCentre.ca 24
2 0 1 9 A N N U A L R E P O R T
Revenue 2019 Budget 2019 Actual
Town of Aurora Operating Grant 415,700 43% 415,700 48%
Town of Aurora KITS contribution 50,000 5% 50,000 6%
Fundraising: Grants, Donations and Sponsorships 226,500 24% 189,789 22%
Programs 234,345 24% 214,903 25%
Total Income 926,545 97% 870,392 100%
Expenses 2019 Budget 2019 Actual
Adminsitrative salaries and benefits 85,000 9% 81,210 10%
Program salaries and benefits 550,002 57% 486,503 57%
Program Expenses 239,735 25% 197,474 23%
Professional fees 19,500 2% 33,274 4%
Fundraising 4,000 0% 2,306 0%
Other (Office, phone, equip lease, bank, insurance etc.) 58,708 6% 53,563 6%
Total Expense 956,945 91% 854,330 100%
Excess/-Deficiency of Revenues over Expenditures* (30,400) 3% 16,062
Amortization (10,338)
Program Surplus (Deficit) 5,724
Transfer to Contingency Reserves (5,724)
Net Surplus (Deficit) 0
Contingency Reserve Funds 152,724
Classical Music Reserve Funds 69,267
Special Project Reserve Fund 20,000
*Budgeted Deficit was to be paid from ACC Contingency Reserve • Full Audited Financial Statements available at www.AuroraCulturalCentre.ca
Financial Position
2019 Reserves
25 AuroraCulturalCentre.ca
2 0 1 9 A N N U A L R E P O R T
Metrics
2 0 1 0 AC T UA L 2 0 1 8 AC T UA L 2 0 1 9 AC T UA L
89%
55%48%
100%
90%
80%
70%
60%
50%
40%
30%
20%
0%
Town Grant as a % of Total Revenue
Town Operating Grant compared to Aurora Cultural Centre Budget
2 0 1 0 AC T UA L 2 0 1 8 AC T UA L 2 0 1 9 AC T UA L
382,496
722,594854,330
415,700415,700
340,000
900,000
800,000
700,000
600,000
500,000
400,000
300,000
200,000
100,000
0
AC C B U D G E TTO W N G R A N T
AuroraCulturalCentre.ca 26
2 0 1 9 A N N U A L R E P O R T
Metrics
Aurora Cultural Centre Earned Revenue as a percentage of Town Grant
Program and Administrative Expenses
AC C B U D G E T
2 0 1 0 AC T UA L 2 0 1 8 AC T UA L 2 0 1 9 AC T UA L
97%
82%
120%
100%
80%
60%
40%
20%
0
11%
20%
80%
A D M I N I S T R AT I O N
P RO G R A M E X P E N S E S
27 AuroraCulturalCentre.ca
2 0 1 9 A N N U A L R E P O R T
Fund DevelopmentFund Development & Outreach Committee Report
The Fund Development & Outreach committee supports the staff team in individual and corporate fundraising
and marketing outreach including brand awareness. Committee members were visible in the community at Town
events and with outreach at the GO Station. Fundraising included prospecting, corporate connections, stewardship
to donors, and supporting an application to the Town for additional funding. Grant and foundation applications are
handled by staff. The committee led the organization to new connections in the community and substantial growth in
fundraising for the organization. Thank you to all of our incredible committee members for all of your time and efforts
to support the Aurora Cultural Centre’s needs. A very special thank you to our donors, sponsors and grant funders
who make all of our programs possible.
Damien Chan
AuroraCulturalCentre.ca 28
Corporate
• Eric Acker
• Camille Anderson
• Marlene Ash
• Nicole Asquith
• James & Sharon Bradley
• James and Carol Campbell
• Joao Canhoto & Suzanne Haines
• Damien Chan
• Heather & John Cooper
• Arthur & Judy Craig
• Patricia Crawford
• Kent Dinning
• Ava Disanto
• Roxana Farrell
• Katalin Frohlinger
• Rosalyn & George Gonsalves
• Rebecca Haggith
• Ronald & Marguerite Haines
• Linda Hollingworth
• Sharon Kelly
• Mike Kennedy
• Christina Kerr
• Gay King
• Victoria Kinniburgh
• Bonnie & Norbert Kraft
• Marylou Kumagawa
• Amy Lane
• Laura Lawrence
• Carol Mather
• Craig Mather
• Christopher Mercer
• Heather Miller
• Patricia Murray
• Stan & Mary Neal
• Christa Nimmo
• Mary Jeanne Oliver
• Mr G Leslie & Mrs Mary Jeanne Oliver
• Jan Oudenes & Isobel Ralston
• Frank Pulumbarit
• Elizabeth Ramsell
• Jo Anne Richardson
• Anne & David Rosevear
• Parisa Sabet
• Sandra Smith
• Eric Stangl
• Jane Taylor
• Kristle Thorpe
• Patricia Wallace
• Peter & Louise Walter
• Doug & Linda Zack
• Accelteon Partners Inc
• Anonymous
• Certas Home & Auto Insurance Company
• LMH Professional Corporation
• Maple Cross Fund
• RBC Foundation
2 0 1 9 A N N U A L R E P O R T
AuroraCulturalCentre.ca 28
Donors
29 AuroraCulturalCentre.ca
2 0 1 9 A N N U A L R E P O R T
Sustaining Partner
Naming Partners
Program Sponsors
Hospitality Sponsors
ERIC SKILLINS & KELLY HOOKEY
Sponsors & Funders
Organizational Leadership
Canada Revenue Agency& Ontario Charities Directorate
Administrative AssistantJennifer Marrocco
Bookkeeper(Contract)
Designer (Contract)
13 Board of Directors
Executive DirectorSuzanne Haines
Volunteer & Visitor Services Coordinator
Katie Epp
White boxes indicates staff
Operational Volunteers & Youth Outreach
Performing Artists & Technical Support
(Contract)
Gallery, Event & Marketing Coordinator Stephanie Nicolo (Maternity leave)
Communication & Events Manager
Jane Taylor
Administration & Operational Services Manager
Carol Sharp
Facility SupervisorsLaura Beaton
Christina Di PaolaEmma Kakush (+ FOH)
Education & Outreach ManagerLeanne DiMonte
Instructors (Contract)
Gallery Assistant Christina DiPaola
(Temporary PT)
Gallery ManagerClare Bolton
Gallery Artists(Contract)
December 2019
2 0 1 9 A N N U A L R E P O R T
AuroraCulturalCentre.ca 30
31 AuroraCulturalCentre.ca
Board of DirectorsExecutive:
President • Eric Acker
His professional career began in the early 1970s in the political
milieu of Ottawa. He then spent sixteen years in the aerospace
industry followed by fourteen years in the health sector. Eric retired
after serving as President of one of Canada’s largest behavioural
health companies where his focus was on operations including
human resources, information technology, finance, customer
relations, and service delivery. Born and educated in Nova Scotia,
Eric made Aurora his home in 1989.
Treasurer • Laura Hostick
Laura Hostick is the owner of a local Accounting and Bookkeeping firm,
LMH Professional Corporation. Laura founded LMH in 2013 with the
goal of making a larger impact to her clients while being more client
facing. Her team has since expanded to include a number of accounting
and bookkeeping professionals. Laura has been in the accounting
business since 2007 and has always worked with small to medium
sized businesses, working with business owners to teach them about
accounting, taxes and how to see beyond the numbers. You can always
strike up a conversation with Laura about running, wellness and her
two daughters, Isla and Maren.
Secretary • Sharon Kelly
Educator with 42 years of experience with the Toronto Catholic
District School Board. Served in a variety of roles: elementary
and secondary teacher, department head, consultant, program
designer and administrator. Spent 10 years at Covenant House
developing in-house school, Chair of Project Work and a variety
of board committees with the focus of integration for students
with developmental and/or physical disabilities. Member of the
community colleges’ advisory committees.
Directors:
Director • Nicole Asquith
Nicole Asquith founded Nicole Asquith Consulting in 2011; providing
business consulting services to small and medium organizations in the
private sector as well as not-for-profits and social enterprises. Prior
to this Nicole was the Global Head, Engagement at ME to WE Social
Enterprises and the Vice President, Education at EF Education First.
A Past-President of the Student and Youth Travel Association as well
as an active volunteer with the Central York Girls Hockey Association,
Nicole has been a resident of Aurora since 2005.
Director • Nitin Bagga
Nitin has 15+ years of experience in marketing, advertising and
strategy. As the Chief Operating Officer and Head of Strategy at
Barrett and Welsh, he leads brand strategy and analysis, development
of brand strategy and strategic direction, market & competitive
assessments and project management. He earned his degree in
engineering from the Milwaukee School of Engineering and his MBA at
Rotman School of Management. He is an award-winning planner with
multiple wins for Marketing Awards, Summit Marketing Effectiveness
Awards, and a Midas Award for Financial Advertising. He has been
ranked as a top 200 planner in Canada by Strategy Magazine 2019 and
2020 Creative Report Card.
Director • Damien Chan
VP Personal and Small Business Technology at CIBC with
responsibility to transform the client experience in the
Banking Centres. Prior to this, Damien was a Client Director
at HP Enterprises and IBM Canada. Damien is also a mentor at
Futurpreneur Canada for young entrepreneurs.
Director • Mike Kennedy Currently Partner and Principal, arc Health Management. Active
volunteer as coach and trainer in Aurora Minor Hockey Association and
Newmarket Ball Hockey Association.
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AuroraCulturalCentre.ca 32
2 0 1 9 A N N U A L R E P O R T
Director • Victoria Kinniburgh
A resident of Newmarket for over 40 years, she has worked in the
public sector as an HR professional for over 17 years. Currently
employed as an HR Consultant at the Regional Municipality of York.
She has previously served on the Hemophilia Ontario Board and the
Toronto and Central Ontario Hemophilia Board.
Director • Amy Lane Amy Lane manages Marketing, Communications and Proposal
Development for the Ontario Clean Water Agency, where she has
led many community outreach/educational initiatives over the past
decade. Previously she worked with the broadcast division of Alliance
Atlantis in various communications roles. She holds a B.A. from
Ryerson University (Radio and Television Arts), as well as a post-grad
certificate (Public Relations) from Humber College. Originally from
Montreal, she has been a proud Auroran since 2011. She encourages
everyone who will listen to ditch the plastic and drink tap!
Director • Christopher Mercer A resident of Aurora for the last 8 years Christopher Mercer has
worked with various technology companies including Salesforce, and
Amazon Web Services to help clients achieve their goals. Chris has
worked with various private and non-profit organizations to help solve
complex technical issues to improve business performance. From
an educational perspective Chris has a Honors degree from Wilfrid
Laurier University and a Masters from the University of Waterloo.
Director • Parisa Sabat Award-winning composer Parisa Sabet writes music that is
commissioned and performed internationally. Her distinctive
musical language springs from her Iranian roots, Western education,
and passion for socially engaged arts. Interweaving sounds both
recognizable and new, her compositions evoke
emotions, conjure images, and relate stories, often about pressing
social issues. Sabet earned the Doctor of Musical Arts and Master of
Music degrees in composition from the University of Toronto, where
her honors included the Mirkopoulos and Miller/Khoshkish fellowships
and the Tecumesh Sherman Rogers Graduating Award given to a
musician on the cusp of making important contributions to the field.
She completed her Bachelor of Music degree with honors at Roosevelt
University in Chicago. Among her teachers are Christos Hatzis,
Keith Tedman, Kyong Mee Choi, Ka Nin Chan, and Stacy Garrop. Her
adventure with music began at age 9 with piano lessons in Shiraz.
Director • Councillor Wendy Gaertner Wendy Gaertner has been a resident of Aurora since 1987. She has
served on Aurora Council since 2003. Councillor Gaertner sat on
the Cultural Centre Board last Term. She is currently one of the two
Councillor Representatives on the Centre’s Board. Wendy has been
a strong supporter of the Church Street School since its inception.
She was also Chair of the Culture Committee which provided
Recommendations to Council on the formation of the Centre.
Wendy Gaertner has a history of service to the Community including
providing a drop in for Youth, HOT SPOT, for 18 years.
Director • Councillor John Gallo Resident of Aurora since 1996. Member of Aurora Council - 2007-
2014, 2018-present. Director at Aurora Cultural Centre since 2015.
Past chair of Central York Fire, Environmental Advisory Committee,
Trails and Active Transportation Committee. Director at Aurora
Soccer Club. Vice Chair, St. Jerome Catholic Parent Council. Principal
in a Property Management since 2005. Bachelor of Arts Degree from
U of T, Architectural Technologist from Humber College.
AuroraCulturalCentre AuroraCulture AuroraCulturalCentre
2019 Annual Report
AuroraCulturalCentre.ca