anna lewis - valobox: web-friendly books
DESCRIPTION
Fourth of the Technology Business Models. Anna Lewis presents Valobox, through which books (or single parts of them) are instantly available to read via web browsers on PCs, Tablets or Smartphones.TRANSCRIPT
Web-friendly Books
Anna Lewis
@anna_cn @valobox
Launched October 2012
How do you sell to people who aren’t looking for books?
“business books” 201 thousand
“how to start a business” 1.5 million
Global Monthly Searches:
Web-friendly = bigger audience
Make your content
a part of the web
ValoBox offers a viable solution
Takes advantage of the web’s ubiquity, speed and flexibility
Preserves value of books
Works for customers AND publishers
[Image: screenshot]
Full text search
Cloud-based storage
Web-friendly purchasing– Login with Facebook/Twitter– Preview pages from anywhere– Buy by the chapter– Pre-pay system
Make it quicker, easier, cheaper
Share and embed on social networks
Marketing: 25%
Publisher: 60%
Business model: Revenue share
ValoBox: 15%
Create a million book stores by empowering others to sell
your book
ONIX
We know how
publishers work
Manage, Track, Analyse
$$
Create a unique service
