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ANALYTICS EMPLOYMENT LANDSCAPE
2017 STUDY
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LANDSCAPE | PLAYERS | JOB TRENDS | SALARY TRENDS
ANALYTICS EMPLOYMENT LANDSCAPE IN INDIA: 2017 STUDY
THE INDIAN LANDSCAPE
ositive prognosis of the Indian economy, supporting government initiatives like ‘Make In India’ and sustained Pfocus on innovation have fuelled systemic growth for India Inc. Aligned with the national sentiment, 79% of
firms in India project increased hiring in 2017. Across the globe, enterprises are making huge investments for
leveraging data analytics tools and technologies to provide customized offerings and improved digital engagement
with customers.
Firms are increasingly realizing that investing in analytics is a
strategic differentiator. Adoption has been highest amongst
the Telecom, BFSI and eCommerce sectors, who continue to
invest and innovate with smart analytics.
NASSCOM predicts the Indian Analytics services industry is
growing at a CAGR of 25% and is poised to touch USD 2.3
Billion by 2018. Already, the Indian analytics services market
stands at 35%-50% of the global market! The analytics
product market stands at over $100 billion and is seeing a
growth of 30% year on year.
Enterprises are now increasingly outsourcing the data analytics processes to talent-rich, cost-efficient regions such
as India. The global data analytics outsourcing market is expected to grow at a CAGR of 30.54% over the period 2014-
2019.
The analytics job market will grow like never before, with unparalleled opportunities for those with analytic skills.
Salaries will continue to grow exponentially and professionals from other sectors will start to hone their analytics
skills and switch careers. The time for the data-savvy analytics professional is here!
INDIAN ANALYTICS MARKET SIZE
$2 BILLIONBY 2018
CAGR25%
REVENUE
DOMESTIC
DOMESTIC
OUTSOURCEDOUTSOURCEDUSD 2.3BILLION
50,000
DOMESTIC
OUTSOURCED65%
40%
2,00,000USD 1.15BILLION
# PEOPLE EMPLOYED GROWTH RATE
THE ANALYTICS PLAYERS
BREAKUP OF INDIAN COMPANIES
India is rapidly emerging as the analytics hub for the world. It has the complete range of ecosystem players from
GICs, integrated BPO/KPO firms, pure-play analytics firms and vibrant analytics product firms.
Service Providers Landscape in India
ServiceProviders
Landscape
Pure PlayVendors
CaptiveCenters
BPO/KPOService
ProviderMu Sigma, Fractal
Analytics, Manthan, Axtria
Latentview Analytics
Absolutdata
Blueocean
Market
Intelligence
Analytics
Quotient
Ugam
Solutions
Bridgei2i
TCS
Accenture
Cognizant
IBM
Genpact
Infosys
Wipro
Capgemini
Deloitte
HCL
IBM, HP, ICICI Bank, HDFC Bank,
Wal-Mart Labs, Vodafone
47%37%11%5%
analytics providers in India are full service outsourcing firms in IT or processes that
have separate offerings for analytics or Big Data
analytics providers are boutique analytics firms, with the majority providing
analytics as a service
firms are products firms in analytics
4% training & education firms and 1% staffing firms in the analytics space
80% of the
Indian analytics
market
THE ANALYTICS PLAYERS
More than 2,500 companies in India claim to provide analytics as an offering to their customers, a growth rate of
27% from last year.
Being the IT hub of India, unsurprisingly, Bangalore houses the bulk of the analytics firms in India, at almost 30%;
followed by Delhi-NCR and Mumbai.
On an average, Indian analytics
firms have 162 employees on
their payroll.
Percentage of firms with less
than 50 employees
3000
2000
1000
0%
5 30 125 350 750 3500
10%
20%
30%
40%
50%
2013 20162014 2015
Nu
mb
er
of
co
mp
an
ies
% o
f A
na
lytic
s co
mp
an
ies
in I
nd
ia
27%Growth of percentage
in Analytics companiesin India
162Mean Employee
Strength
INDIA
73%
86%
GLOBAL
29%
8%
Bangalore
Pune
26%Delhi/NCR
7%Chennai
3% 3%Chennai Ahmedabad
17%Mumbai
9%Hyderabad
THE RIGHT SKILLSETS
POPULAR SKILLSETS
If the race to incorporate analytics into business today is intense, then the battle for analytics talent is fierce. To
compete in today’s world, firms must recruit, develop, and retain the best analytics talent.
R is in great demand across the board. But, large companies still prefer SAS, and thereby learning both SAS and
R is a safe bet.
We are seeing an increasing demand for “trilinguals”: people well versed in the languages of analytic modeling,
technology and business acumen.
THE TRILINGUALS:
Technology
Domain Business
Trilinguals
% of companies rating skills as critically important
71%
94%
60%
94%
55%
88%
46%
91%
33%
78%
34%
81%
66%
100%
DataManagement
Visualizationand Reporting
AdvancedModeling
Business CaseDevelopment
Collaboration Creativity
Laggards Leaders
DomainKnowledge
Technical Skills Business Skills
BigData
Hive Hadoop
SPSS
Supervised
Learning
Analytics
RPython
SQLExcel
SASPig
NeuralNetwork
SKILLSETCLOUD
SKILLSET BYCOMPANY SIZE
STARTUPS
LARGE SIZED
MID-SIZED
R
SQL
Hadoop
R
SAS
Teradata
R
SAS
SQL
THE HUNT FOR TALENT
PROJECTED JOB OPENINGS FOR
DATA SCIENTISTS IN 2018
- NASSCOM
ANALYTICS FIRMS IN INDIA WILL
FACE A SHORTAGE OF DATA SCIENTISTS
-THE HINDU
THE SHORTFALL
5,00,000 2 LAKH
THE EDUCATORS
RECRUITMENT CHANNELS
The dearth of skilled manpower can be overcome with serious intervention at the education level by imparting
training on specific Analytical and statistical tools. Apart from private players, we now see established B-schools in
India offering specialized diplomas in Business Analytics.
One of the most interesting findings of our study is that market leaders are much less likely than laggards to hire
experienced professionals, opting instead to build from within or grab talent straight out of college. Given enough
time and nurturing, these junior hires can be taught the specific skills necessary for a company’s business and be
just as valuable over the long term.
LAGGARDS 28%
LAGGARDS 48%LEADERS 37%
LEADERS 37%
COLLEGE & UNIVERSITY PROGRAMS EXPERIENCED EXTERNAL HIRES
SALARY REPORT
THE SEXIEST JOB DATA SCIENTIST
ST OF THE 21 CENTURY`4-6
LAKHS
`6-8LAKHS
`9-15LAKHS
`15-20LAKHS
`20-35LAKHS
`35+LAKHS
ANALYST
SENIOR ANALYST
MANAGER
AVP
VP
DIRECTOR
0-2 Years
2-4 Years
4-6 Years
6-10 Years
10-15 Years
15+ Years
SALARY BY TOOLS
SALARY BY TECH
R skills pay the most and are used the most. But relying on just one tool is not going to cut it. The days of specialists in
one tool or domain are over.
A combination of Data Science and
Big Data earns the highest payout.
8.01L
SPSS SAS Python
R+
Python
SAS+R+
Python
SPSS+R+
Python
SAS+
SPSS+R+
PythonR
8.54L
9.36L
10.2L
10.96L
11.48L
11.95L
12.75L
13.1 LData Science
+ Big Data
9.8 LBig Data
9.5 LData Science
SALARY REPORT
PERCENTAGE OF PROFESSIONALS ACROSS SALARY BRACKETS ACROSS CITIES
E-commerce 12.9
12
10.8
10.7
9.2
8.8
8.1
7.5
Retail/FMCG
Telecom
Utility/Manufacturing
Financial Services
IT/ITES
Pharma
Media/Advertising
AVERAGE SALARY BY SECTOR AVERAGE SALARY BY COMPANY SIZE
LARGE SIZED
MID SIZED
STARTUP
9.6 L10.2 L
10.8 L
AVERAGE SALARY BY CITYSALARIES ACROSS INDIA PER ANNUM IN LAKHS
MUMBAI 9.9
9.8
9.4
8.7
8.5
8.1
BANGALORE
DELHI / NCR
PUNE
HYDERABAD
CHENNAI
Bangalore Delhi / NCR Mumbai Pune Chennai Hyderabad
50%
45%
40%
35%
30%
25%
20%
15%
10%
5%
0%
0-6 Lakhs 6-10 Lakhs 10-15 Lakhs 15-25 Lakhs 25-50 Lakhs 50+ Lakhs