an introduction to healthcare apps 11th february 2014 - speaker: u motif

13
@uMotif www.uMotif.com Bruce Hellman National Virtual Incubator Event 11 February 2014 From idea to (almost) app store

Upload: sarah-toomey

Post on 23-Jan-2015

95 views

Category:

Healthcare


1 download

DESCRIPTION

Bruce Hellman, UMotif covering - From idea to (almost) app store

TRANSCRIPT

Page 1: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif

www.uMotif.com

Bruce Hellman National Virtual Incubator Event

11 February 2014

From idea to (almost) app store

Page 2: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

Who is uMotif? Socially minded digital health company

Our Mission:

Helping people lead healthy, engaged and

independent lives

Page 3: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What are we doing? High quality deployments in the NHS

Parkinson’s trial sites

Patient groups:

Diabetes trial sites Diabetes Online

Patient Groups

Academic Partners

Liverpool

Rotherham

Orthopaedics trial

Barts HealthNHS TrustNHS Trust

www.uMotif.com+ + @uMotif.com+

The use of smartphone and Internet assisted self-management and adherence

tools to manage Parkinson’s disease – The SMART-PD trial.

Trial dates: January – August 2014

Summary of trial protocol+

SMART-PD is a multi-centre RCT in the UK testing a new smartphone app to

support self-management and shared decision-making in Parkinson’s Disease.

Background – medication non-adherence affects people with Parkinson’s

Non-adherence to health treatments leads to failed treatment outcomes at enormous costs

to the economy. The same has been observed in Parkinson’s Disease (PD). The degenerating

nature of the illness, complex treatment regimens and high rates of co-morbid conditions

make treatment adherence in PD a challenge. Clinicians have limited face-to-face

consultation time with PD patients making it difficult to address non-adherence. The rapid

growth of digital technologies provides an opportunity to improve adherence, symptom

control and the quality of decision-making during consultation. A 2 month patient led pilot

study carried out by uMotif Limited, Birkbeck, University of London and The Cure Parkinson’s

Trust reported an increase in self-reported treatment adherence and well-being through the

use of a Parkinson’s tracker app. The SMART-PD follow-up trial aims to evaluate the impact

of using an app to increasing adherence and enhance the quality of clinical consultation.

SMART-PD trial methods – 6 centre RCT

A 4 month multicentre Randomised Controlled Trial (RCT) with 222 patients comparing use

of smartphone and internet enabled Parkinson’s tracker App (app) with treatment as usual.

The study will compare the two groups immediately post-intervention.

Trial sites Patient Groups Academic Partners

Page 4: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

Our journey – developing focus through iteration

Early 2012

Pre-start up

Ideas and initial concepts

Quantified Self focus

2012 – 2013

Start-up

Initial Parkinson’s and Barts

orthopaedics trials

2013 – 2014

Platform redesign

and build

Coming soon!

App store release

Page 5: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

We’ve learnt a huge amount

Lots of learning so far

Much more to come!

7 key areas…

Page 6: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

It takes time

Short cuts might be worse in the long-run

MVP isn’t very minimal

Page 7: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

People want change

you just need to find them

(patients, clinicians, managers, policy makers, partners)

Page 8: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

Technology push doesn’t work

Page 9: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

There is a growing community out there

Collaborative and helpful

Page 10: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

A balanced team makes all the difference

Especially with a Doctor on-board

Page 11: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

It’s not all about the money

(no ‘get rich quick’)

(not just about cost saving)

Page 12: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

What have we learnt?

Good developers are hard to find

But great designers can be

even more important

Page 13: An Introduction to Healthcare Apps 11th February 2014 - Speaker: U Motif

@uMotif / www.uMotif.com Copyright uMotif 2012-2014

Digital Health

Summary

[email protected] @uMotif

www.uMotif.com

•  The opportunities are massive

•  Barriers are falling all the time

•  Clinicians and managers are engaged

•  Don’t think you can do it quick

•  Collaborate and be open

•  Learn by doing