an e-commerce platform for selling single product reltus for tinnitus

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Case Study

An Ecommerce Platform


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Reltus is a web application which will provide an ecommerce platform to sell Reltus device which

is an easy to use hand held device that soothes and silences the ringing and noises caused by

tinnitus with a commitment to providing you with instant and comfortable relief from tinnitus.

With the help of the application, user can get best device selection with several variant, options

for shipping, all the features of ecommerce as well as CMS features with blogging integrated.

Client would like to integrate a payment gateway too. The system collects all the credit card

information and other payment details which are then passed onto the payment gateway for

processing.

Client would like to implement the following list of functionalities:

Customer testimonials

Save user’s feedback, all forms info with admin feature to handle as well export all info

Featured products

Image zooming options

Shipping price setup per product

CMS pages development

Inventory management

Catalog management

Import product/Export product

Product price calculation

Order management

Order tracking

Show SKU and stock availability for each product

Affiliate program integration

The application provides various competitive summaries to motivate users to purchase product

from this platform.

Client Requirement

The team faced the following challenges:

- Incorporating web usability principles while developing numerous features designed

for enhancing the users’ experience.

- Security of user’s transactional data is the key challenge of the Reltus platform.

- Different rules were set for discounts and offers.

- Payment integration and resolving payment gateway issues on live.

- Client also updates daily stocks and price of all the products. While updating stocks

and price, the system needs to take care that the updates don’t affect the site’s

performance.

- Third party affiliate program integration with functionality support and design with the

base website.

Project Challenges


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The following four-tier development approach was adopted to equip the site with

numerous features and functionality mentioned below:

Import products from excel as well as added manually from the admin panel,

implemented the theme, setup basic required plug-ins and implemented Authorize.net

payment gateway.

Implemented shipping price per product and new formula for setup price calculation.

Implemented Testimonial plug-in and integrated third party affiliate program.

This project is T & M base so further requirement would keep coming from the client’s

end.

Operating System &

Server Management

Red Hat Linux OS, Multi-Server Architecture with Staging & Production

Environment through Version Controlling releases, Server

Optimization, Security & SSL Implementation, Scheduler for Back-ups,

Alert Monitoring System Integration, Server Performance Tuning at

regular intervals, Software Firewall Configuration & Maintenance

Development Tools &

Environments

PHP5+, Microsoft Visio, Zend Studio, SVN, WordPress CMS, AJAX,

Java Script, HTML5, CSS3 etc.

Database MYSQL Database Server, DB Clustering, DB Optimization, Master

Slave Replication, Query Optimization, Scheduler for Backups

Project Leader

1

Developers

1

Designers

1

Quality Assurance Testers

1

Technologies Used

Planning

Manpower


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Arch

Architecture

Reltus is built around PHP and the modules were developed in such a fashion that they can be

executed directly from the UI layer. The PHP files consisted of all the business logics used for

respective modules like Save (Add/Update), Delete, Get Single Object, Get Multiple Objects for

Listing etc. and were designed to be capable of handling many more logics which were not

related to the database. In order to most effectively access the database in an object-oriented

context, an interface translating the object logic to the relational logic was used to communicate

with the relational databases in an object-oriented manner.

An intermediary abstraction layer was created for accessing data from the database. Stored

procedures were used only for complex retrieval of data from multiple tables and were entirely

avoided with conditional syntax to ensure smooth performance of the website. The UI layer was

kept free of any business logic with images, applications and data being called from their

respective servers.

Development Highlights

The project is developed using WordPress open source due to the online selling store nature of

the website. We have implemented the following listed extensions/plug-ins with store/blog.

Homepage Image Slider

Product per Shipping Price, Quantity wise Price

Payment Integration

Image Zoom

Testimonial

Rules base Offers

Featured Products

Affiliate Program

In order to keep WordPress lightweight and fast we have enhanced the core functionality to

higher level. Build separate widgets and plug-ins to save excess coding and to enhance

performance.

an e-commerce platform for selling single product reltus for tinnitus

Technology