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Design Piracy Prohibition Act Fashion Industry Gets Tough Jack B. Hicks, Vice Chair AIPLA Industrial Designs Committee Womble Carlyle Sandridge & Rice, PLLC 300 N. Greene St., Suite 1900 Greensboro, NC 27401 Direct Phone: (336) 574-8050 Direct Fax: (336) 574-4513 Email: [email protected] www.wcsr.com/JackHicks Doc #3525999

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Page 1: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

Design Piracy Prohibition Act

Fashion Industry Gets Tough

Jack B. Hicks, Vice ChairAIPLA Industrial Designs CommitteeWomble Carlyle Sandridge & Rice, PLLC300 N. Greene St., Suite 1900Greensboro, NC 27401Direct Phone: (336) 574-8050Direct Fax: (336) 574-4513Email: [email protected]/JackHicksDoc #3525999

Page 2: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

Design Piracy Prohibition Act (H.R. 5055, 109th Cong. (2006))

To amend title 17 - Vessel Hull Design Protection,

to protectfashion design

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“Boat Hull Fashion”

http://www.powerboatmag.com/2004tests/03_04_dana.php

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Fashions and Boat Hulls

Henry LanmanPosted Monday, March 13, 2006, at 2:59 PM ET http://www.slate.com/id/2137954/

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Fashion and Boat Hulls

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Fashion and Boat Hulls

The African Queen (1952)Starring: Humphrey Bogart, Katharine Hepburn Director: John Huston

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Fashion and Boat Hulls

Gilligan's Island was an American TV sitcom which aired for three seasons on the CBS network from September 26, 1964 to September 4, 1967.

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Fashion and Boat Hulls

http://rcnevada.com/?p=80

Page 9: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

“Red Carpet” Knock-offs???

“Red Carpet” Designs

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“Red Carpet” Designs

Designer, Zac Posen

Dress Worn by Felicity Huffman

2006 Academy Awards

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“Red Carpet”

Knock-offs

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Not a New Problem

• 1932 - Fashion Originators' Guild– Explicit purpose was to curb design

copying. – “Declaration of Cooperation"

• Retailers and manufacturers affirmed only handle original creations.

• Members risked fines and other penalties if they didn't comply.

• Curbed design piracy

• FASHION ORIGINATORS' GUILD v. FEDERAL TRADE COM'N, 312 U.S. 457 (1941) – FOG Violates Antitrust Laws

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Council of Fashion Designers of America

http://www.cfda.com/flash.html

http://www.cfda.com/

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H.R. 5055, 109th Cong. (2006)

• Apparel defined as "(A) an article of men's, women's, or children's clothing, including undergarments, outerwear, gloves, footwear, and headgear; (B) handbags, purses, and tote bags; (C) belts; and (D) eyeglass frames." H.R. 5055, p. 2, ll. 11-17.

• Items visible

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H.R. 5055, 109th Cong. (2006)

SHOES AND SHIRTS AND JACKETS AND BELTS …

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H.R. 5055, 109th Cong. (2006)

Nate (Adrian Grenier):  “For shoes and shirts and jackets and belts.”

Andy (Anne Hathaway): 

“I turned my back on my friends and my family ... everything I believed in ...and -- and for what?” 

Page 19: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

H.R. 5055, 109th Cong. (2006)What qualifies for protection

• “Original design of a useful article which makes the article attractive or distinctive in appearance to the purchasing or using public may secure protection” §1301 (a)(1)

• Owner of design has exclusive right to make, have made, or import, for sale or for use in trade, sell, distribute any useful article embodying that design §1308

®?

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H.R. 5055, 109th Cong. (2006)

• Useful article, including an article of apparel, which “in normal use has an intrinsic utilitarian function that is not merely to portray the appearance of the article or to convey information.” 1301 (b)(2)

• “Fashion Design” is the “appearance as a whole of an article of apparel, including its ornamentation.” 1301

(b)(2)*. But see 1301 (b)(2) (An article “which normally is part of a useful article shall be deemed to be a useful article”.)

®

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H.R. 5055, 109th Cong. (2006)

• Originality shown if “result of designer’s creative endeavor that provides a distinguishable variation over prior work pertaining to similar articles … more than merely trivial and has not been copied from another source.” 1301 (b)(1)

©

?

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H.R. 5055, 109th Cong. (2006)

§ 1302 Designs Not Subject to Protection

• No protection if not original. §1302(1)• Not available if “staple or commonplace, such as a standard geometric figure, a familiar symbol, an emblem, or a motif, or another shape, pattern, or configuration which has become standard, common, prevalent, or ordinary” or different therefrom “only in insignificant details or in elements which are variants commonly used in the relevant trades”. §1302(2-3)

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H.R. 5055, 109th Cong. (2006)

§ 1302 Designs Not Subject to Protection (cont’d)

• Not available if “dictated solely by a utilitarian function of the article that embodies it.” 1302(4)• Not available if design made public by the designer or owner more than 3 months prior to application

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H.R. 5055, 109th Cong. (2006)

BUT…

§ 1303 Revisions, adaptations and rearrangements• Protection nonetheless available for designs excluded under §1302 if “substantial revision, adaptation, or rearrangement of such subject matter”

•Query: Can substantial revision of a design “dictated solely by function” qualify for protection?

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H.R. 5055, 109th Cong. (2006)

§ 1309 Infringement• “A design shall not be deemed to have been copied from a protected design if it is original and not substantially similar in appearance to a protected design.” 1309(e)

• Secondary Liability incorporated (fee-based websites show new instantaneous detailed photographs of Red Carpet designs)

©

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H.R. 5055, 109th Cong. (2006)

§ 1306 Design Notice

• Required [Protected Design / Prot’d Des. / *D* / D in-circle]

• Omission of Notice• Actual notice suffices• Precludes recovery against person commencing infringement before receiving written notice

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H.R. 5055, 109th Cong. (2006)

• Retailer Liability: infringers liable if they know or have "reasonable grounds to know” that protection for the design is claimed and was copied

• Amount of recovery for infringement from $50,000 or $1 per copy to $250,000 or $5 per copy, whichever is greater. H.R. 5055, p. 3,

ll. 20-21 and p. 5, ll. 8-11.

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H.R. 5055, 109th Cong. (2006)

§ 1323 Recovery for Infringement

• Damages vs. Infringer’s Profits• 3 year statue to limitation• Attorneys Fees to prevailing party• Disposition of infringing articles and means to make same

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H.R. 5055, 109th Cong. (2006)

§ 1313 (b) Cancellation Proceedings

• Application to Cancel sent to Design Owner• Design Owner respond within 3 months• Administrator determines cancellation• Costs to prevailing party• [Opposed by Copyright Office]

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H.R. 5055, 109th Cong. (2006)

§ 1325 Liability for Action on Registration Fraudulently Obtained

• $10,000 awarded to defendant, in addition to attorneys fees and costs

§ 1326 Penalty for False Marking

• $500 per offense; suit by “any” private person

Page 32: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

H.R. 5055, 109th Cong. (2006)

§ 1329 Relation to Design Patent Law

• Issuance of design patent shall terminate protection

§ 1330 Common law and other Rights Unaffected

• common law, trademark, copyright rights preserved

Page 33: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

H.R. 5055 – Practice PointersRelevant Terms A Many!

• Original design• Useful article• Intrinsic utilitarian function that is not merely to portray the appearance of the article or to

convey information• Whole of an article• Distinguishable variation• More than merely trivial• Staple or commonplace, such as a standard geometric figure, a familiar symbol, an emblem, or a

motif, or another shape, pattern, or configuration which has become standard, common, prevalent, or ordinary

• Only in insignificant details or in elements which are variants commonly used in the relevant trades

• Dictated solely by a utilitarian function• Substantial revision, adaptation, or rearrangement• Not substantially similar• Reasonable grounds to know

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H.R. 5055 – Practice Pointers

What qualifies for protection?

J. Ireland, Encyclopedia of Fashion Details, 1987

Not available if “staple or commonplace, such as a standard geometric figure…”

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H.R. 5055 – Practice Pointers

Search Prior Art Collections:

The Fashion Institute of Technology http://www.fitnyc.edu

 [email protected] or 212 217.5701.

  

Philadelphia University Engineering & Textile 

http://www.philau.edu/engineering  

NC State School of Textiles 

http://www.tx.ncsu.edu/departments/tatm/  

American Textile History Museum – Chace Catalogue 

http://www.athm.org/home

Page 36: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

J. Ireland, Encyclopedia of Fashion Details, 1987

No protection for design elements “which are variants commonly used in the relevant trades”

Revisions, adaptations and rearrangements Protection nonetheless available for designs excluded under §1302 if “substantial revision, adaptation, or rearrangement of such subject matter”

Page 37: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

J. Ireland, Encyclopedia of Fashion Details, 1987

No protection for design elements “which are variants commonly used in the relevant trades”

Revisions, adaptations and rearrangements Protection nonetheless available for designs excluded under §1302 if “substantial revision, adaptation, or rearrangement of such subject matter”

Page 38: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

Father Georg Gaenswein, (aka Father-What-A-Waste)

Gorgeous Georg's priestly chic inspires a new Versace show (reported by Prof. Susan Scafidi)

"I was certainly inspired by him," Donatella Versace

Page 39: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

H.R. 5055, 109th Cong. (2006)

• Arguments in Support of Enactment– The Act Closes a Hole In Intellectual

Property Protection For Fashion Designs • No effective copyright, trademark/tradedress or

patent protection

– The Act Moves Toward Harmonization With Other Jurisdictions (EU)

Page 40: An Article Of Mens, Womens, Or Childrens Clothing, Including Undergarments, Outerwear, Gloves, Footwear, And Headgear

H.R. 5055, 109th Cong. (2006)• Arguments in Support of Enactment

– The Act Protects Un-Established Designers

– The Act's Limited Duration (3 yrs) of

Protection, Requirement for Fast Registration (3 months) and Notice (required) Will Not Stifle Competition or Harm the Public Interest

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H.R. 5055, 109th Cong. (2006)

• Arguments Against Enactment– The Act Provides Special Protection For A

Single Industry – Possibility of Regulating Where No

Regulation Is Needed – Act Would Potentially Expand Retailer

Liability

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H.R. 5055, 109th Cong. (2006)

• Arguments Against Enactment– Harmonization With EU Practice is a Red

Herring – The Act Currently Protects Only The Whole

Article – Inadequate Definition of Protected Items – Vulnerability To Orphan Works Act

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H.R. 5055, 109th Cong. (2006)• Arguments Against Enactment

– The Definition of Infringement May Work* for Boat Hulls, But Not for Fashion Design

_______________________________________*But only single reported case:

Maverick Boat Co. v. American Marine Holdings Inc., 75 USPQ2d 1590 (11th Cir. 2005) (holding registration invalid for failing to disclose design that is “substantial revision, adaptation, or rearrangement” of a pre-existing design), affirming Maverick Boat Co. v. American Marine Holdings Inc., 70 USPQ2d 1493 (S.D. Fla. 2004)

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H.R. 5055, 109th Cong. (2006)

• Arguments Against Enactment– No unifying Circuit Court of Appeals, e.g.,

Federal Circuit

– Not using statutory terms well interpreted by U.S. Courts, e.g., point of novelty, novelty, non-obviousness

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H.R. 5055, 109th Cong. (2006)

• Industry Arguments Against Enactment

– The Design Piracy Prohibition Act seeks to affect trends/inspiration (“There are no new designs” Congressional Testimony)

– The Design Piracy Prohibition Act seeks to limit consumer’s access to affordable clothing

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H.R. 5055, 109th Cong. (2006)

• Industry Arguments Against Enactment

– The Act will not protect designers and businesses of every size and clothing at every price point

– The Act aims to punish consumers, and will result in frivolous lawsuits or protection for common items

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H.R. 5055, 109th Cong. (2006)

• Conclusions– Majority of AIPLA ID Committee members

to date believes that protection is warranted– Additional comments needed– Specific wording and aspects of protection

can be improved – Determine whether to finalize resolution prior

to re-introduction

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H.R. 5055, 109th Cong. (2006)

Questions / Comments / Concerns / Actions