ams, december 2013 mr. robert frittrang managing director, bmw … · tv-43, ams presentation, 25...

TV-43, AMS Presentation, 25 November 2013.

INTERNATIONAL MANUFACTURING AS PART OF THE BMW GROUP.

AMS, December 2013 Mr. Robert Frittrang Managing Director, BMW Plant Chennai


STRATEGIC OBJECTIVE.

We want to be the leading provider of premium products and premium services for individual mobility.

Page 2


THREE AUTHENTIC PREMIUM BRANDS.

The world’s most exciting premium small car brand

Sheer driving pleasure

The pinnacle of automobile luxury


TECHNOLOGICAL CHANGE – TURNING A CHALLENGE INTO AN OPPORTUNITY.

Internal Combustion Engine

E-Mobility

Hybrids

In times of technological change we have to improve our existing technologies and invest heavily in new technologies to

remain future proof.

time

Gro

wth

tech

no

log

ica

l pro

gre

ss

Technological change

REVOLUTION Alternative drive trains

Mobility services

EVOLUTION Efficient combustion engines

Innovative technologies


MANAGING THE TECHNOLOGICAL CHANGE TO REMAIN FUTURE PROOF.

Evolution

Efficient combustion engines Innovative technologies

Revolution

Alternative drive trains Mobility services


NEW SUB BRAND – BMW i.

BMW i3 BMW i8


A HOLISTIC APPROACH – BMW i.

LifeDrive 360° Electric BMW eDrive Mobility services

Holistic

sustainability Carbon fibres

Premium

design of the future Connectivity

Page 7


NEW PRODUCTION CONCEPT – BMW i. In

tern

al

sup

ply

Din

go

lfin

g

BM

W P

lan

t

Lei

pzi

g

Ext

ern

al

sup

ply

Purchased items

Press shop Paint shop Body shop Assembly

Drive module CFR parts Plastic

cladding exterior


EXPERTISE IN CFRP PRODUCTION.

Advances in technology

concepts

Application

Migration

Industrialisation

Volume production

1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013

BMW M3, 2007

Outer shell applications

BMW Prototyp Z22, 1999

BMW Prototyp Z29, 2001

BMW M3 CSL, 2003

BMW X5, 2003 BMW M3 CSL, 2007 BMW Z8, 2000 BMW 6er Cabrio, 2004

BMW Hydrogen7, 2006

BMW M6, 2005

BMW M6, 2005

BMW i3

Structural applications


CFRP – CORE COMPETENCE WITHIN BMW GROUP.

Preform CFRP-components

BMW i3 and i8

Stamping

Tailoring Resin Transfer Molding Machining

Carbon Fibers Non-crimp fabrics

PANPrecursor

OxidationCarbonization

SurfaceTreatment

Recycling(residual fabrics)

Stacking

CF-Textiles

Preforming

Preforms

CFRP-Components

Carbon Fibers

Moses Lake, USA Wackersdorf, Germany Landshut/Leipzig, Germany

BM

WJ

oin

t V

en

ture

SG

L A

CF

The production of CFRP components is our core competence – preforming, Resin-Transfer-Moulding (RTM), milling and tempering is all done in the BMW Group plant in Landshut. Painting and final assembly is done in the BMW Group plant in Leipzig.

BMW GROUP

JV MSP*, Otake/Japan

Acrylonitrile

• Polymerisation / Spinning

SGL ACF, Moses Lake/USA

• Oxidation • Carbonisation

PAN-Precursor

SGL ACF, Wackersdorf/Germany

• Knitting

Carbon Fibers

*) Joint Venture Mitsubishi Rayon – SGL Precursor Co. Ltd. (MSP)

CF

Fabrics

Recycling

SGL Automotive Carbon Fibers – a BMW Group and SGL Group JV

Stamping

Tailoring Resin Transfer Molding Machining

Carbon Fibers Non-crimp fabrics

PANPrecursor

OxidationCarbonization

SurfaceTreatment

Recycling(residual fabrics)

Stacking

CF-Textiles

Preforming

Preforms

CFRP-Components

Carbon Fibers

Moses Lake, USA Wackersdorf, Germany Landshut/Leipzig, Germany

BM

WJ

oin

t V

en

ture

SG

L A

CF

Mitsubishi Rayon Co. Ltd. (MRC), Otake/Japan

• (Steam) Cracking • Ammoxidation


SUSTAINABLE PRODUCTION FOR BMW i3 AND i8. BENCHMARK IN THE AUTOMOTIVE INDUSTRY.

100% renewable energy

–70% water –50% energy


A REVOLUTION. PURPOSE BUILT. BMW i3 – PROFILE & SPECIFICATIONS.

MSRP starts at 41,350 USD

Weight (DIN) 1,195kg

Turning circle 9.86m

Output 170hp/250Nm

Battery capacity 22kWh

0-60km/h (37mph) in 3.7s

0-100km/h (62mph) in 7.2s

Top speed 150km/h (93mph)

Charging times from < 30min at 50 kW fast charge to ~8h at domestic socket

Range 130-160km (80-100miles), up to 200km (124miles) in most efficient mode

Page 12


Moses Lake

Spartanburg

Shenyang

Rayong Chennai

Kulim

Jakarta

Rosslyn Santa Catarina (2014)

Manaus

Vehicle Plant

Assembly Plant

Engines / Components

BMW Group

Joint Venture

Contract Production

Cairo

Page 13

Regensburg Dingolfing

Berlin

Eisenach Leipzig

Wackersdorf

Landshut Munich

Kaliningrad

Born (2014)

Steyr

Graz

Hams Hall Oxford

Swindon Goodwood

BMW GROUP GLOBAL PRODUCTION NETWORK. 28 LOCATIONS IN 13 COUNTRIES.


BMW GROUP’S CLEAN PRODUCTION PHILOSOPHY.

Certified environmental management systems (ISO 14001/EMAS) at all sites worldwide

Targeted management of environmental performance: - Monthly recording of consumption/emission figures at all sites - Target: 45% reduction in emissions/resource usage from 2006-2020 - Average improvement in resource efficiency 2006 - 2011: 32%

Reducing water usage and process wastewater

Saving energy and reducing CO2

emissions

Reducing Solvent Emissions

Avoiding or recycling waste


PLANTS – PRODUCTION VOLUMES 2012.

in 1,000 units

Dingolfing

Regensburg

Oxford

Leipzig Munich

Spartanburg

Rosslyn

Dadong1 Tiexi1

Graz2

Goodwood

Dingolfing, Germany

Production of BMW 5, 6, 7 Series 332.7

Rosslyn, South Africa

Production of BMW 3 Series 45.7

Spartanburg, USA

Production of BMW X3, X5, X6 301.5

Goodwood, UK

Production of Rolls-Royce 3.3

Regensburg, Germany

Production of BMW 1, 3 Series, Z4 300.3

Dadong1, China Production of BMW 5 Series

108.9

Munich, Germany Production of BMW 3 Series

214.1 Tiexi1, China Production of BMW 3 Series, X1

41.1

Oxford, UK Production of MINI

207.8 Graz (Magna Steyr2), Austria MINI Countryman

103.7

Leipzig, Germany

Production of BMW 1 Series, X1 164.3 Assembly plants 38.4

1 Joint venture 2 Contract production

Assembly plants


LOCAL PRODUCTION.

The local production is an instrument for new entries in emerging markets. In such markets, high import tariffs and taxes are not feasible for import of Completely Built-up Unit (CBU) vehicles.

Local production enables an early presence in those markets. It is the basis for the market entry for the BMW Group and its sales.

Implemented are solely product and structure projects which are proven to be profitable.

Local production, brand awareness and a positive impact for the brand image lead to an increase of the group profit.

All models comply with the same quality standards as CBU‘s.


ASSEMBLY PLANTS - HISTORY.


ASSEMBLY PLANTS – PRODUCTION OVERVIEW.

Asembly Plant (Partner)

Russia: Kaliningrad

BMW 3, 5, 7 Series, X1, X3, X5, X6

Beginning of production: 1999

Partner: ZAO Avtotor

Production volume 2012: 15,480

Egypt: Cairo

BMW 3, 5, 7 Series, X1, X3


Partner: BAMC


Thailand: Rayong

BMW 3, 5, 7 Series, X1, X3,

MINI Countryman Beginning of production: 2000 Production volume 2012: 6,492

Malaysia: Kulim

BMW 3, 5 Series, X1, X3,

MINI Countryman


Partner: Inokom


Indonesia: Jakarta

BMW 3, 5 Series, X1, X3


Partner: P.T. Gaya Motor


India: Chennai BMW 3, 5, 7 Series, X1, X3,

MINI Countryman



Asembly Plant (BMW)


CURRENT SUPPLY SYSTEM.

Malaysia (Partner)

Thailand (BMW)

Russia (Partner)

India (BMW)

Indonesia (Partner)

South Africa

USA

Brazil (Partner)

(Motorcycle)

(BMW Plant)

Egypt

(Partner)

Supply centers

Wackersdorf (VZW),

Neutraubling, Leipzig and

Duncan

Germany

(BMW Plants)

Overseas supply

BMW Plant

Assembly Plant

Overseas supply

China

(BMW Plant) (BMW Plant)


BMW PLANT CHENNAI – IMPRESSIONS.

Production volume in 2012: approx. 7.000 U/a - Associates: 530

Products: 1, 3, 5, 7 Series, X1, X3, MINI Countryman - Double shift operation


BMW PLANT CHENNAI – MODEL COMPLEXITY.


CHALLENGES - 2014.

Further Model Increases Logistic Process Further Localisation Vocational Training

Complexity Management

Cost Management

Quality Management

HR Management


THANK YOU.

ams, december 2013 mr. robert frittrang managing director, bmw … · tv-43, ams presentation, 25...

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