AMS 2030 – Executive Strategy

Introduction to AMS Council

Mission Statement

“To improve the quality of the educational, social, and personal lives of the students of

UBC.”

History

• Spencer Keys (AMS President 2005-2006) developed first “Strategic Framework” for the AMS

• Enforced for one year, lost in transition, minimal by-in from students

• Caroline Wong (AMS President 2013-2014) created the Vision Taskforce

• AMS Council re-drafted Vision Taskforce to AMS 2030 Taskforce in April 2014

Purpose

• Provide a long-term macro direction for the Society post-New SUB

• Enshrine the values and vision of the Society through direct member engagement to instil a sense of ownership

• Provide structure and stability in an intransient organization without binding the hands of future Councils

Process

• AMS 2030 is not built in isolation (community-driven initiative)

• Built around multiple-overlapping strategies that correlate to the values of the organization (Access AMS, Engage AMS, Ignite AMS, Invest AMS)

• Referendum approval in 2015, ratification by undergrad societies

Issues Being Address

• Transparency • Accountability• Efficiency • Effectiveness• Communication • Engagement• Accessibility• Community & Partnership-Driven

THE FOUR STRATEGIESAMS Strategic Planning

The Four Strategies

• AMS Strategic Plans have been very macro, to the extent of a lack of direction

• AMS Council has a desire to delve deeper into specific issues (see values) while balancing their focus between macro and micro

• Each strategy allows for sharper focus, more detail towards implementation, and a clear direction for the Society to take

• All plans contain five goals, three sub-goals, with a supplementary recommendation on metrics and KPIs

The Four Plans

AMS 203

Access AMS

Engage AMS

Ignite AMS

Invest AMS

Access AMS

• Issues Addressed: Transparency + Accountability

• Goal: To build an open AMS that is transparent and accountable to its members, with opportunities for meaningful, accessible public participation, made possible through innovation, technology and collaboration

• Focused around the concept of Open Government & Open Data

• Code changes, access to information policies, improved communications

Engage AMS

• Issues Addressed: Communications + Engagement

• Goal: To build a culture of inclusiveness and ownership amongst AMS members, where there is a constant exchange of information and ideas

• Focused around implementation of new Communications Strategy, new communications tools, and changes to methodology

Ignite AMS

• Issues Addressed: Accessibility + Community Partnerships

• Goal: To build a more streamlined and integrated AMS, building formal ties to all areas of student life at UBC, fostering student involvement and participation

• Focus on creating a simpler structure with reduced internal-navigation

• Formal ties with non-AMS affiliated groups (Rec, RezLife, Athletics, Greek Life, etc.)

Invest AMS

• Issues Addressed: Facilitation of previous plans, technological upgrades

• Goal: To build a innovative and leading-edge student society using technology to supplement current functions, engage members, and improve access

• Over $500,000 of technological investment • Financial systems, club management,

surveying and data collection, board management, internal communications, mobile applications, etc.

PROCESS AND CHALLENGESImplementation and Concept

Process

• Strategies to be drafted by the Executive, sent for open consultation before being referred to AMS 2030 Taskforce

• Once at Taskforce, to be vetted, reviewed, and sent to AMS Council for ratification

• Once ratified, plan placed into the formal AMS 2030 proposal

• Once all proposals ratified, AMS 2030 sent to students for approval

Capacity + Challenges

• Even with 15 months, these strategies will not be fully implemented by our turnover

• Goal is to create the strategies, send to Council, and have future Councils’ implement at their discretion

• Project being coordinated by Presidents’ office, driven with support by staff and AMS 2030 Taskforce

Timeline

• Access AMS– Introduction to AMS Council by June 25 th, adoption by late July, implementation phased through December 2016

• Engage AMS – Introduction to AMS Council by August 14 th, adoption by late September, implementation phased through December 2016

• Ignite AMS – Introduction to AMS Council by October 1st, adoption by late October, implementation through December 2016

• Invest AMS – Introduction to AMS Council by June 11 th, adoption by July 2nd, implementation through April 2015

• AMS 2030 – First consultative draft to AMS Council by September 1st, public consultation through October 15th, second consultative draft by November 1st, referendum approval in January.