you tube slideshare

Why YouTube is Now the Key to SEO

OverviewMy Background

The basics of Search Engine Optimization (SEO)

Why use YouTube

How to use YouTube for SEO

What to put on YouTube

Q&A

Paul LipskyBFA & MFA from School of Visual Arts

Video Post Production

Mixture of Higher Education and Freelance

MindYolk Technical Animation Studios

Started Long Island Visual Professionals

http://www.meetup.com/Long-Island-Visual-Professionals/

MindYolk Technical Animation 2007

SEO Basics Written content (keywords)

Correctly programed code.

Link backs

Coming soon: KBT Knowledge Based Trust

Advertising or Marketing

Two ways to use YouTube

https://www.youtube.com/yt/press/statistics.html

Why Over 1,000,000,000

February 188.6 million

300 hrs. uploaded every minute of every day

Every month 1 hour is watched for every man women and child on earth.

It’s free and owned by Google

It’s a fast moving platform http://youtube-global.blogspot.com

How Create unique video content around your keywords

Titles with keywords

Descriptions with keywords

Call To Action links on your video

Tags

Playlists

Closed Captioning and Sub Titles.

HowSetup your Channel

Sign in

Click “My Channel”

HowSetup your Channel

YouTube’s “Creator Studio”

HowSetup your Channel

Creating movies

YouTube’s “Creator Studio”

HowSetup your Channel

Creating Playlists

YouTube’s “Creator Studio”

HowSetup your Channel

Matched third party content

YouTube’s “Creator Studio”

HowSetup your Channel

Matched third party content

File a dispute!

HowSetup your Channel

After filing a dispute

HowSetup your Channel

Channel

Turn off Monetization

YouTube’s “Creator Studio”

HowSetup your Channel

#1 Channel -> Advanced

#2 turn off Ads

#3 Subscriber counts

#4 Associated website

YouTube’s “Creator Studio”

HowSetup your Channel

Looking at: Channel -> Advanced

Associated Website Annotations

HowCreate your YouTube Channel

Click “My Channel”

View as “Yourself”

YouTube’s “Creator Studio”

HowCreate your YouTube Channel

Click “My Channel”

#1 view as unsubscribed viewer

#2 links

#3 channel art

#4 channel art edit pencil

YouTube’s “Creator Studio”

HowAdd your SM to your YouTube Channel

Links

#1 About

#2 edit pencil

YouTube’s “Creator Studio”

HowAdd your SM to your YouTube Channel

Links

Fill in your details

YouTube’s “Creator Studio”

HowCreate your YouTube Channel Art Work

Channel Art

Use YouTube’s robust help located at the bottom of each page.

What Creating Animated Videos for YouTube and adding Call

to Actions

What Creating Animated Videos for YouTube Channel

What Create your YouTube Channel

Call to Action “Annotations”

#1 Video Manager

What Create links within your video

Call to Action

#1 click “Annotations”

#2 Choose your time in the video

#3 Click “Add annotations”

#4 chose what type.

Summarize

Build your YouTube Channel and create content based on your keywords.

Add Titles, Descriptions, Tags, CC, CAT.

CAT’s link will drive traffic to you site.

Embed YouTube videos on your site to drive traffic your YouTube channel.

Q&A