workshop #5: phygital - the future of seating by l+w_printed material

The following pages aresmall printed kit

we will handle to each of the 5 groups

#LanzavecchiaWai

office chair

high stool

chaise longue

dining chair

lounge chair

rocking chair

massage chair

wheelchair

auditorium chair

sofa

recliner chair

bench

pouf

sun lounger

powerwheelchair

stool

exercise ball

kneeling chair

#LanzavecchiaWai

Desk

Waiting room

Open office

Home

Cubicles

Public transport

Meeting room

Hotel lobby

Co-working

Cafe

Seating + Working Contexts

#LanzavecchiaWai

DISRUPTORBUDDY SERVANTMOTHER SCIENTIST/ DOCTOR

Personification: a seat with a character

MotivateFoster

Care forConcern

PushRemember

ListenPamper

Teach...

Relax withHang out

TrustRely on

Confide inExperience together

Horsing aroundShare opinions

...

AnalyzeExamin

Provides insightsSuggestsPrescribeCorrect

HealInform

...

Disturb Wake people upRevoluctionary

ReactionaryAnti

EnchanterWitch

....

AssistRemind

Minion JobSilent serving

Massage...

#LanzavecchiaWai

FOR (target audience) WHO (need/opportunity)

OUR PRODUCT/SERVICE IS (define what it is) THAT (benefit)

UNLIKE (alternatives) OUR PRODUCT/SERVICE (differenciator)

Mission Statement

#LanzavecchiaWai

FOR WHO

OUR PRODUCT/SERVICE IS

THAT

UNLIKE OUR PRODUCT/SERVICE

Mission Statement

#LanzavecchiaWai

HEALTH &

WELLBEING

Immobility

Back pain

Stress

Germs

Healthy vs. unhealthy habits

Safety

SEATING + WORKING: Pain-points, issues and opportunitiesBrainstorm more around these ideas

A

#LanzavecchiaWai

PRIVACY

Private calls

Snack

Power nap

Introvert vs. Extrovert

Relaxation

SEATING + WORKING: Pain-points, issues and opportunitiesBrainstorm more around these ideas

B

#LanzavecchiaWai

PRODUCTIVITY

Noise

Task manager

Efficiency

Bring more focus

Interruptions

Visual noise

SEATING + WORKING: Pain-points, issues and opportunitiesBrainstorm more around these ideas

C

#LanzavecchiaWai

NETWORKING

Enhance communication

Connecting people to the environment

Connecting people to each other

Facilitate learning

Support video conferencing

SEATING + WORKING: Pain-points, issues and opportunitiesBrainstorm more around these ideas

D

#LanzavecchiaWai

WORKING

REMOTELY

Need for social interaction

Work together like in the same room

Support video conferencing

Enhance virtual communication

SEATING + WORKING: Pain-points, issues and opportunitiesBrainstorm more around these ideas

E

Battery life span

Flexibility

#LanzavecchiaWai

#LanzavecchiaWai

#LanzavecchiaWai

#LanzavecchiaWai

#LanzavecchiaWai

#LanzavecchiaWai

we will hand out

1:10 scale figurines

#LanzavecchiaWai

The following pages areto hand out in case

a group is really stuck

#LanzavecchiaWai

A little help: possible implementations

SensorsPrivacy panels/earsTablesWheelsMotorsLights Massage gearsScreensProjectorPhysical interfacesScent diffusers...#LanzavecchiaWai

A little help: possible outcomes

THE WAITING

CHAIR

THE VIDEO CONFERENCE

CHAIR

THE FITNESS CHAIR

THE MEETING

CHAIR

THE PAUSE CHAIR

THE CAFE

CHAIR...

THE NOMADIC

CHAIR

#LanzavecchiaWai