working with ux to make designs real

Working with UX to make designs real

Michael Le, UX Designer

There’s no such thing as UX strategy

Image credit — Liam Friedland, UXMatters.com

Collaboration over silos

Delivery, delivery, delivery

Our UX Secret Sauce

Experimentation beats expertise

Collaboration over silos

Product

Design

Technology

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“What’s the best way to approach responsive design?”

“Why was the design made this way?”

Delivery, delivery, delivery

We are all responsible for delivery

TDDTest Driven Development

Delivery trumps perfection

flavor574.com

#uxsecretsauce

Allow flexibility in the process

TL;DR

Design the right thing at the right time

What is a hypothesis?

If [action] then [outcome] because [customer need/problem]

Source — Maximilian Wambach, eBay Germany

#TDDTest Driven Design

Show the thing

A Modern User-Centred Design Process

Analyse

CreateEvaluate

Experimentation beats expertise

Before After

We test hypotheses not designs

Collaboration over silos

Delivery over perfection

Flexibility in the process

Experimentation beats expertise

(sorry no special sauce)