will you be customer worthy 2012 hoffman naccm detailed speaker notes part 2
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Will Your Company Be Customer Worthy in 2012? 2013?
Continued part 2 of 6….APPS, Free & Innovation – Hint “Free is the new black
app noun Computers, Informal .an application, typically a small, specialized program downloaded onto mobile devices: the best GPS apps for your iPhone.
Definition of: app
(APPlication) The term has been used as shorthand for "application" in the IT community for decades. However, it became newly popular for mobile applications in smartphones and tablets, especially due to the advent of Apple's iTunes App Store in 2008. It is just as correct to say "iPhone application" as it is "desktop computer app;" although app is shorter, and computer people love to abbreviate. See application, APP file and App Store.
We all compete with FREE
Don’t get stuck here…where do your customers want apps?
We Interrupt this presentation for
context – context big nd essential
Continue to NACCM Part 3
Continue to Part Part 3: Disruption and InterruptionsPart 4: Geeky customer Experience stuff, Occupy Everywhere, Passion, customerpayback.comPart 5: Internet of Things, Privacy & Piracy, CxC & Customer Experience Frameworks Role Part 6: Customer Frameworks + Algorithms + Customer Geniuses; Summary & Additional Predictions
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