why your business needs a blogging strategy

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WHY YOUR BUSINESSNEEDS A BLOGGING

STRATEGY

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

THOUGHT LEADERSHIPWe TRUST people who are knowledgeable about a subject.

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

CHANGING CONSUMER HABITS20, 30, 40 years ago we’d go to see or phone an expert -now we go online.

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

EXPERTISE

Blogs are a way of showing your expertise in your field.

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

EXPERTISE

Whether that’s joinery …

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

EXPERTISE

Or tropical fish …

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

EXPERTISE

Or SEO copywriting …

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

EXPERTISE

Or you’re just a fungi to be with …

“The Pen is Mightier

than the Sword.”

Edward Bulwer-Lytton (1839)

WHY DO I NEED TO USE BLOG POSTS?

“There are tons of different factors that go into ranking well, but the biggest is high-quality content.”

David Sinick

WHY YOUR BUSINESS NEEDS A BLOGGING STRATEGY

AND TO CLIMB GOOGLE

WRITE FOR CUSTOMERS

Use keywords in a compelling headline

TRY THIS

TEXT

BLOG POSTS▸ Use a plugin to check SEO like

Yoast

▸ Set a featured image

▸ Make the headline, URL and blog post keyword rich

▸ Aim for long tail searches - like “Best Carpet Fitter in Bolton” rather than “Carpet Fitter”

▸ Blog regularly

▸ Make each post a minimum of 300 words

TO SHOWCASE YOUR BLOG POSTS

USE SOCIAL MEDIA PLATFORMS

Contact me today.Want to know more?

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