why should i consider private label for my business?

Label?Private

Curious about private label?

Would a private label be profitable for your business?

- Create your own custom blends with the help of our expert team.

- Select from many on-trend, high quality packaging options.

- See your profit margins increase!

Private Label Tea Manufacturing

Contact More options

Bring your vision to life:

Private

Label

What people don’t know about

of consumers

purchase some

private label

products

96%

Read more from Food Production Daily, “Shoppers Gobble up Private Label Food” by Jenni Spinner

Also, often the same raw materials

used to make national brands

are used to make private

labels as well

Which means…

POTATO POTATOis…

Ok, so you have the quality, what about the competition?

In many instances, private labels

have surpassed a national brand’s

capacity to deliver on visibility,

consumer interest, involvement

and appeal.

“”Read more from Brand Channel “The Evolution of Private Label Branding” by Meera Mullick-Kanwar

This is due to the complete control a retailer has over their private label.

private labels are no

longer considered

“generic”, but

quality products to compete against

national brands

Hence,

?

So what does the consumer

think

The Great Recession

has made consumers more price

conscientious

On average,

private labels

are priced 30%lower than national brands

Read more from Small Business Chron.com “The Advantages of Private Label Branding” by Vanessa Cross

…the consumers’

choice is obvious.

If quality is comparable

duh!

How will it benefit

Me

as a

retailer

?????????

No one knows how to

position your products

BETTER than YOU!

You have complete control:

size

flavors

packaging

production

and…

Private Labels earn

an average profit

margin of

...PRICE!Whoa! That’s substantial!

10%

You have

Photo curtsey of free FreeDigitalPhotos.net

greater

freedom

for pricing strategies

grows from private labels

Customer

Also, great

Loyalty

to reduce

dependence on

national brands

Invest in a Private Label

Summary

Private labels are comparable

to national brands…

…but are much

lower in cost.

Consumers like them…

…and they generate profits for retailers

Thanks!

Learn about what private label tea

could do for your company.

www.FirsdTea.com

Click here to contact one of our private label developers now!

References:

• Spinner, Jenni. “Shoppers gobble up private-label food.” FoodProductionDaily.com. 13

August 2013. http://www.foodproductiondaily.com/Markets/Shoppers-gobble-up-private-

label-food

• Mullick-Kanwar, Merra. “The Evolution of Private Label Branding”. BrandChannel.com.

http://www.brandchannel.com/papers_review.asp?sp_id=360

• Cross, Vanessa. “The Advantages of Private Label Branding”. Small Business Chron.com by

Demand Media. http://smallbusiness.chron.com/advantages-private-label-branding-

20163.html

• Happy Jumping Child by Chrisroll, FreeDigitalPhotos.net

• Book Shelf Stock Image by bplanet, FreeDigitalPhotos.net

• Thank you HubSpot for the free stock photos