why is product design important and what factors affect good design?
Post on 16-Aug-2015
282 Views
Preview:
TRANSCRIPT
Setting Product Strategy
Why is product des ign impor tant and what fac tors af fec t good des ign?
Presentation byDivyasree P K
IIT Madras
DESIGN MIXD
es
ign
in Form
FeaturesPerformance
De
sig
n i
nPerformanceConformanceDurabilityReliabilityRepairabilityStyle
DESIGNFactors Affecting
•1 •2 •3 •4 •5 •6•1Function
•2User
•3Cost
•4Production
•5Company
•6Aesthetics
•7Fashion
•8Culture
•9Ergonomics
•10Materials
•11Environment
Design varies with the target customer
Tooth powder in sturdy containers, a deviation from toothpaste in plastic tubes, were intended for the
rural market
Design varies with culture
Rural markets in India
Averse to black colorRejoice yellow and red, colors of festivity
top related