why creating a sense of urgency is a terrible idea
Post on 01-Nov-2014
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by
Harrison Cates Withers III
Why Creating a Sense of Urgency is a Terrible Idea
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I was recently told that a best practice of
change management was to
“create a sense of urgency”
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management experts
(including Drucker) have
been saying it instinctively
for years without actually
thinking about what it
means.
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and is it relevant in
today’s business climate
of openness and
transparency?
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what is it you are trying to create
when it comes to change?
If you want people to help create a
solution, you should engage them
before it’s urgent.
Create
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sense alludes to a
feeling.
you may “sense” you are
getting a cold, or maybe
you just need a drink
of water.
Sense
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the fact that something is
urgent does not mean
it’s important.
Urgency
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Source: First Things First, Stephen Covey
human beings tend to be quite literal.
create a sense of urgency
is translated as:
a fictional account that will make me feel uneasy
and that I need to take care of immediately, but that probably isn’t important.
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what you really need is:
communicate an
expectation
and explain the
importance
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words matter
if your people understand it’s really important,
they’ll make it urgent.
(be transparent)
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For companies understanding that user adoption is the key to
the success of their enterprise technology
investments, Media1 is a transformational firm that goes
beyond training and communication strategies delivered by
consultants and trainers.
Media1 delivers a unique process and technology that
engages users, aligning them with strategy, enabling
measurable progress against critical business goals,
leveraging customer-specific Human Capital Analytics, and
delivering more than a return on the technology investment.
Media1 delivers a Return on People and empowers the
customer to build a more engaged workforce.
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Why Creating a Sense of Urgency is a Terrible Idea
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