what makes a toughbook?. benefits of digital communities increases government efficiency - new...
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What makes a What makes a Toughbook?Toughbook?
Benefits of Digital CommunitiesBenefits of Digital Communities
Increases Government Efficiency - New technology and real-time information exchange saves lives, reduces crime, and increases efficiency.
Improves citizen satisfaction - Gratifies the expectations of citizens pampered by the conveniences they have gained from the private sector.
Energizes economic vitality - Modern infrastructures and new technology, like RFID, attract business, investment, and jobs, growing the local economy, and opening up alternative government revenue streams.
Minimize downtime, allow fast data processing, and improve productivity and job satisfaction.
Panasonic and Digital Communities
We are the 34th largest company in the world Market Leaders in Mobile Data Field Based Computing We design, build and sell over 14,000 products worldwide
We spend $5 billion annually on research & development Committed to this Market, Field Based Computing, broken by
Verticals Leader in integrated wireless for over 9 years
Panasonic Facts
Over 4000 State and Local Customers across the country.
We own over 65% of the Public Safety Market.
We have the lowest failure rates for mobile laptops in the industry.
Panasonic does not sell direct. No matter the size of the deal.
Panasonic Market Share – VDC June 05
Total Market Vendor Share Total Market Vendor Share Total Market Vendor SharePanasonic 750.0 21.9% 875.0 23.5% 1030.0 24.3%Symbol 502.2 14.7% 588.4 15.8% 716.5 16.9%Intermec 243.8 7.1% 280.5 7.5% 301.2 7.1%Psion Teklogix 148.0 4.3% 171.0 4.6% 179.8 4.2%Motorola 175.0 5.1% 145.0 3.9% 147.5 3.5%Itronix 129.0 3.8% 126.0 3.4% 144.0 3.4%DENSO WAVE 113.0 3.3% 105.0 2.8% 110.9 2.6%Qualcomm 60.0 1.8% 75.0 2.0% 83.7 2.0%LXE 50.0 1.5% 65.0 1.7% 82.0 1.9%DRS Tactical Systems 59.5 1.7% 64.0 1.7% 72.9 1.7%Hand Held Products 46.5 1.4% 49.0 1.3% 68.0 1.6%Vocollect 16.0 0.5% 35.0 0.9% 64.0 1.5%Casio 50.5 1.5% 58.0 1.6% 63.8 1.5%L-3 Communications 40.0 1.2% 50.0 1.3% 50.5 1.2%Unitech 23.5 0.7% 29.0 0.8% 46.5 1.1%Itron 50.0 1.5% 50.0 1.3% 44.0 1.0%Fujitsu 57.5 1.7% 55.0 1.5% 41.0 1.0%Siemens 53.5 1.6% 48.0 1.3% 37.5 0.9%PSC 24.8 0.7% 32.0 0.9% 36.0 0.8%Getac (Mitac Group) 33.0 1.0% 36.0 1.0% 35.5 0.8%VT Miltope 41.0 1.2% 42.0 1.1% 35.0 0.8%Datalogic 19.1 0.6% 29.5 0.8% 33.5 0.8%DAP Technologies 35.0 1.0% 30.0 0.8% 30.0 0.7%Dolch 35.0 1.0% 29.0 0.8% 27.4 0.6%WalkAbout 25.0 0.7% 20.0 0.5% 22.0 0.5%Amrel 19.0 0.6% 17.0 0.5% 20.8 0.5%Xplore Technologies 14.0 0.4% 22.0 0.6% 20.0 0.5%TouchStar 18.0 0.5% 16.0 0.4% 18.5 0.4%Kontron Mobile 16.0 0.5% 16.0 0.4% 18.1 0.4%Opticon 12.0 0.4% 15.0 0.4% 16.0 0.4%Densei/Densei USA 15.0 0.4% 15.5 0.4% 12.0 0.3%Data911 12.0 0.4% 13.0 0.3% 12.0 0.3%MicroSlate 23.2 0.7% 12.5 0.3% 9.5 0.2%Others 510.4 14.9% 507.6 13.6% 610.9 14.4%TOTAL 3,420.5 100.0% 3,722.0 100.0% 4,241.0 100.0%
2002 2003 2004
Worldwide Vendor Shipments and Shares of Rugged Mobile Form Factor Computers
2005 Notables
• Panasonic 24.3%
• Motorola 3.5%
• Itronix/GD 4.4%
• Fujitsu 1%
• WalkAbout 0.5%
• Xplore 0.5%
Total Rugged Market – Global(VDC Market data – June 05)
0.00
1,000.00
2,000.00
3,000.00
4,000.00
5,000.00
6,000.00
7,000.00
8,000.00
2003 2004 2005 2006 2007 2008 2009 2010
Total
PCSC
Pana Tot
2004 $4.2B - Total Panasonic globally 24.3%
7%
50%
3%
40%
Panasonic
Itronix
Moto
Others
2004 $2.4B Market (non-hand held)
Panasonic Computer Solutions CompanyPanasonic Computer Solutions Company
All of Toughbooks’ Major Components (except CPU & HD) are Manufactured Internally
Limited Channel Distribution with No Retail or Mass Distribution
Factory Focused Solely on Rugged and Semi-Rugged Products
900 Dedicated Manufacturing Employees for Notebooks
260 Engineers Focused on Notebooks Only
Core Manufacturer AdvantagesCore Manufacturer Advantages
Customer-driven Product Development
Quality, Consistency and Availability of Components
Rapid Response to Engineering Issues
Problem resolution to the component level
Guaranteed Roll-out Schedules
Long-term Parts Supply
Long Product Lifecycle
One Point of Contact for Quality and Support
Long Term Service and Support
Who Does Not Build Laptops?*Who Does Not Build Laptops?*
0 25 50 75 100
Percent of Laptops Outsourced 2004
Panasonic
Lenovo (IBM)
H-P
Acer
Gateway
Dell
Source: Wall St. Journal June 9, 2005
(Lenovo’s Chinese factories build the rest)
*Taiwanese companies, like Quanta, Compal, Inventec, and Wistron compete to build laptops in their factories in China.
Reliable By Design
Rugged Hinge & Full Magnesium Case
•20X20X stronger than ABS stronger than ABS plastic (plastic (5X 5X stronger than stronger than titanium.)titanium.)
•Withstands a Withstands a 36 in.36 in. drop drop onto concrete.onto concrete.
•Withstands up toWithstands up to 50,000 50,000 openings and closingsopenings and closings•Withstands up toWithstands up to 50,000 50,000 LCD rotationsLCD rotations
Shock mounted Hard Drives
Hard disk drives are mounted in metal cases
Sponges and gel absorb shocks and insulate hard disk drive from damage
Protects drive even when it is writing to the heads
Flexible connectors protect motherboard from transfer
Quality Means Reliability
We test Toughbooks in our laboratories andin independent facilities:
Drop tests
Vibration tests
Water-resistance tests
Dust-resistance tests
High and low temperature
tests
Thermal shock test
ESD Spark test
Explosive atmosphere test
Fully rugged Toughbooks are
MIL-STD-810F Compliant.
Toughbook 18
Toughbook 18 – Fully Rugged Convertible Tablet Proven hinge/product design All magnesium survive 3’ drop New model with 500 NIT LCD 4 wireless modules as option Shock mounted HD - 3’ feet drop Failure rates less 2% annualized 13 years of manufacturing history for
rugged
Toughbook 29
Toughbook 29 – Fully Rugged All magnesium survive 3’ drop New MK4 model with 500 NIT LCD 4 wireless modules as option Shock mounted HD - 3’ feet drop Failure rates less 2% annualized 13 years of manufacturing history
for rugged
IT’S A NECESSITY.IT’S A NECESSITY.
INTEGRATED WIRELESS
IS NOT A FEATURE.
INTEGRATED WIRELESS
IS NOT A FEATURE.
WLAN (aux)
WLAN (main)
Bluetooth
GPS
Antenna & Radio Placement
Multi-band WAN antenna
Wireless Tray(Pack) for embedded Wireless WAN module
Wireless Networks Supported
The Panasonic The Panasonic Toughbook AdvantageToughbook Advantage
Causes of DamageCauses of Damage
0 20 40 60 80
Percent of Respondents Mentioning (Multiple Responses Allowed)
Vibration
Heat/Cold
Dirt/Dust
Packed too tight
Elec. Surge
Improper insertion
Crushed/run over
Fell off table
Liquid Spill
Dropped
Source: IDC Research 2005
Component Damage RatesComponent Damage Rates
0 25 50 75
Percent of Respondents Mentioning (Multiple Responses Allowed)
Keyboard
Outer Case
Hard Disk Drive
LCD Screen
Source: IDC Study 2005
26.0%
32.0%
23.0%24.0%
22.0%
26.0%24.0%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
35.0%
Dell Gateway HP/Compaq Lenovo/IBM Toshiba Sony Industry Average
Annual Failure Rate
Competitive Annualized % Failure Rates (8/05)
Source: PC Magazine Sept. 20, 2005
Toughbook Annualized % Failure Rates
1.47%
4.80%3.25%
1.05% 1.58%4.19% 3.20%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
CF-51 CF-Y2 CF-73 CF-29 CF-18 MDWD ToughbookAverage
Annual Failure Rate
Source: PCSC Service Records 5/05 (In and out of warranty)
A Total Mobile Computing Solution
Panasonic Professional Services
Implementation Services
• Industry Specific Expertise
• Requirements Definition
• Hardware IntegrationHardware Integration
• Disk ImagingDisk Imaging
• ConfigurationConfiguration
• Deployment ManagementDeployment Management
• Training (Technical)
Support & Management
• National Call Center
• National Service Center
• Field Service
• Hot Swap & ReturnHot Swap & Return
• Priority Exchange
• Extended WarrantyExtended Warranty
• No Fault WarrantyNo Fault Warranty
• Online Repair ReportingOnline Repair Reporting
• Asset ManagementAsset Management
• Software Loads
• BIOS/Software Downloads
• Online Help
• Online User Information
• On-Site Warranty ServiceOn-Site Warranty Service
Redeployment Services
• RedeploymentRedeployment
• DisposalDisposal
• DonationDonation
• Employee PurchaseEmployee Purchase
Items in black come standard with all Toughbooks
Premier Partner Program – TP3
TP3 Program allows authorization to resell Panasonic Toughbook – rugged and wireless models Toughbook 29 Toughbook 18 Panasonic MDWD Panasonic P1 Toughbook 73 – W/WAN sku’s Toughbook PDRC Future Toughbook models
Panasonic Toughbook Premier Partner
Requirements for all TP3 resellersPanasonic Champion at locationQuarterly Sales Training at locationProvide monthly POS reporting for Panasonic salesTP3 resellers can purchase a demo unit at time of
signing. Panasonic Demo Program available to purchase up to 5 units annually at 50% off SRP
Current TP3 Program Benefits
Rules of Engagement Reseller Support
Regional Training Events Continued RSM/ CM support- Face Time
Market Development Funds Panasonic generated leads Wireless Activations Demo Program discounts Annual TP3 Event, qualification required Marketing Communications Support Dedicated TP3 website Hotline Technical Support Inside sales Support
Panasonic Training
Regional Managers
EASTERN REGION: Jan Ruderman, Manager
E-Mail TITLE REGION
Brad Jens
(904) 610-9546Brad_Jens@us.panasonic.com
Senior Area Manager/ Team Leader
AL,DC,FL,GA,KY,MS,NC,SC,TN,VA,WV
Felix DiCamillo
(585) 370-1879Felix_DiCamillo@us.panasonic.com Area Manager
CT,DE,MA,MD,ME,NH,NJ,NY,PA,RI,VT
Chris Kepus
(916) 616-6603Chris_Kepus@us.panasonic.com Area Manager
AZ, CA, ID, NV, OR, WA, AK, HI, UT,WY, MT
Barbara Taylor
(214) 707-8926Barbara_Taylor@us.panasonic.com Area Manager
TX, NM, CO, KS, MO, AR, LA, NE, ND, SD, OK
Marilyn Feltenberger
(224) 622-0320Marilyn_Feltenberger@us.panasonic.com Area Manager IA, IL, IN, OH,MI, MN, WI
Joe Martin
(630) 243-1990Joe_Martin@us.panasonic.com
Senior Business Development Manager
USA
Inside Sales/Support
800-662-3537, x4Technical Suport
800-LAPTOP-5 (800) 527-8675www.panasonic.com/toughbook
THANKYOU
THANKYOU
Panasonic Computer Solutions Company
Panasonic Computer Solutions Company
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