what is twitter and how do i use it?

By Steph Nissen / Nissen Media

TWITTER

302M Twitter has

Monthly users sending 500M tweets per day.

Twitter.com

1 What is

TWITTER?

The What’s Twitter is: -  Micro-Blogging Social Network -  140 Characters or Less -  A place to consume content -  Connect with Customers, Influencers, and

Businesses

The Lingo

Reply

Retweet

Favorite

Replies, Retweets, Favorites

Mention

Hashtag

Quote

Mentions, Hashtags, Quotes

2 Who Uses

Twitter?

Ages 18-49 mostly with 65+ growing rapidly.

20% of all internet users have a Twitter account.

College graduates Pew Research Center 2014

RICH and POOR Twitter Users are both

23% make $30,000- while 21% make $75,000+.

Pew Research Center 2014

3 Twitter’s

LAYOUT

AFTER YOU LOGIN

Viewing Your Profile Click on your picture in the top right. From the dropdown, click on “View Profile.

Your Profile Page

Your Profile Page Edit Your Page

Your Account Settings

4 Getting FOLLOWERS

1 2 3 Follow others Great content & Research &

FIRST HASHTAGS PROMOTE

4 Tweeting

For Business

What do I tweet about? -  Blog Posts and Articles -  Facts and Statistics About Your Industry -  Helpful Tips and Hints -  Respond to Customers -  Showcase Your Product or Services -  Questions to Engage Your Community -  Celebrations and Milestones -  Twitter Chats, Retweets, and above all ENGAGE!

What do I NOT Tweet about? -  Too Many Hashtags. #Your #Tweets #Should #Not #Be #This -  Don’t beg for follows or retweets. -  Don’t tweet while intoxicated or partying. -  Twitter is not all food pictures. Save that for Instagram. -  Do not auto post your Facebook posts, Instagram Feed, or check-ins. -  Gossip -  Personal Details

The perfect tweet has one link, 1-2 hashtags,

and one photo.

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StephNissen.com

Nissen Media, LLC

@StephNissen_