what happens when a modern bureaucracy ventures on new paths?
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What happens when a modern bureaucracy ventures on new paths?
Lene Krogh Jeppesen Danish Ministry of Taxa?on
Being digital
Holstebro Customs Office 1979
Priori5zed channels
Skat.dk Phone E-‐tax
Skat.dk E-‐tax Mail Text
No touch
Re-‐use data
Goal & vision
Less priori5zed channels
Desk Mail LeKer
LeKer
Ci?zens & businesses communica?on with SKAT
SKAT’s communica?on with ci?zens & businesses
Efficiency/use of ressources
Digital communica?on strategy
Digital communica5on strategy
Moving from expensive to cheaper channels of communica5on
Channels
@
154 kr. 92 kr. 62 kr. 2 kr.
We’ve come a long way
80% of ci5zens are ”No touch”.
High levels of digitaliza5on among companies
Postage reduc5on 30 mio. kr. • From 110 mio. in 2007 to 78 mio. kr. in 2011
0%
20%
40%
60%
80%
100%
1987
1992
1997
2002
2007
2012
No Touch
TastSelv Borger
Papir
75
80
85
90
95
100
TastSelv Erhverv
Tax assessment no?ce
VAT
Use of different communica5on channels
0,9
1
1,1
1,2
2010 2011 2012
Telefon
TastSelv Borger Skat.dk
Skranke Personlig betjening
2012: Changing your preliminary income tax
Digitalized
Paying your taxes is…
Alienated
&
Reinterpret humanize
New rela?onship
Communica5on
Collabora5on Interac5on
New governmental role
Asking ques5ons
Inclusion Openness
We know best!
What do you think?
Use a new plaPorm
Bureaucracy vs.
party
Experts vs.
crowds
How can we improve?
Just relax?
Is that it?
New Public Management
Rela?ons
NPM: Plan & implement
Rela?ons: Plan & improvise
”Den poli5ske snak om 0-‐vækst og udgijstop flere år frem vil være et kæmpe 5lbageskridt for udviklingen af en effek5v offentlig sektor”
”The poli5cal discussions on zero-‐growth and expenditure restraint for years to come will be a huge step back in developing an efficient public sector”
New conversa?ons within the organiza?on
Authority: listening & learning
Authority at eye level
Courage
The road forward is built with…
&
desire
A Modern Humane Tax Authority
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