what does your food service packaging say about you?

Post on 01-Nov-2014

439 Views

Category:

Business

0 Downloads

Preview:

Click to see full reader

DESCRIPTION

If you work in the food industry, you know the importance of providing high quality and clean service. Many people don't put this into consideration, but your food service packaging has a huge impact on your customer's behavior and perception of their dining experience.

TRANSCRIPT

What Does Your Food Service Packaging Say

About You?

There is much more to choosing food packaging in the food industry than you might think…

Believe it or not, many studies that show that simple

things like packaging have an

effect on customers' cognitive

associations with the business!

Here are a few ways to improve your food service

packaging…

The Visual Appeal

• Keep it simple• Add a logo• Use coherent

colors• Reinforce your

brand

Sustainability

• Could give your company a positive image

• Shows that your company cares about its impact on the earth

• Shows that your company portrays noble practices

• Can be custom printed• Leak resistant• Retains heat• Made from 100%

recycled paper (minimum 35% post-consumer content)

Sustainable Packaging Solutions

Sustainable Packaging Solutions

• PLA interior coating• BPI certified compostable*• Endorsed by the Green

Restaurant Association.• Made from 100% recycled

paper (minimum 35% post-consumer content)

• Processed elemental chlorine free

Sustainable Packaging Solutions

• Made from 100% recycled paperboard using a minimum of 35% post-consumer content

• Chlorine process free• Cost effective product to use

when replacing foam, plastic and aluminum packaging

• Endorsed by the Green Restaurant Association

Food packaging may be small, but it has a huge

impact on consumer behavior, as well as being the last impression your customers will get out of their dining experience

top related