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Blogging: What’s The Story?

J Joy A. Kennelly, Marketing Specialist/Blogger

www.thejoywriter.typepad.com

www.facebook.com/socialmediastrategistjoykennelly

www.linkedin.com/in/joykennelly

What A Blog Is:

An Online Journal A Business ToolCommunication

Blog Styles:

Getting Started:

Create it yourself Outsource it Created by site visitors Teleseminars – transcribe and put on

blog Repurpose information Photos and videos

Source: NY Times Best Selling Author/Social Media Expert, Joel Comm

Top 100 Blogger Blog Platforms:

Top 100 Blogger Self-Hosted Blog Platforms:

Wordpress - 27 blogs

Movable Type - 12 blogs

Custom-made - 8

Top 100 Bloggers Blogging Services Platforms:

Typepad (based on Movable Type) Wordpress.com (based on

Wordpress)

Blogger

Blog Examples:

Importance of Blog Links: Higher ranking in Google Increased Visitors Recognized as Expert in field Link to websites, your name,

topics Key to link to Twitter, Linkedin,

Facebook & other social media sites

Professional Benefits: Greater visibility in their industry

71% Clients purchased products and

services 63% Company now regarded as a thought

leader 56% Speaking opportunities at

conferences 40% Source: Technorati ’09 research study

Keys to Blogging Success:

Blog well & often - Quality content

List on Technorati, Other Blog Directories & Ping

Tweet blog posts, post on Linkedin, other social media sites

Comment on other blogs regularly

Contact Information:

Joy A. Kennelly1601 N. Sepulveda Bl, #185Manhattan Beach, CA 90266

PH: 310 714-2077EMAIL: joykennelly@gmail.com

www.linkedin.com/in/joykennelly