web 2.0 - leveraging new media to maximize your securities & compliance practice

Web 2.0:Web 2.0:Leveraging New Media to Maximize Leveraging New Media to Maximize

Your Securities and Compliance Your Securities and Compliance PracticePractice

February 17, 2009

Introduction Presentation

>Doug Cornelius, Chief Compliance Officer of Beacon Capital Partners

>Bruce Carton, Editor, Securities Docket Questions and Answers ― (anonymous) Slides ― now available on front page of Securities Docket

> www.securitiesdocket.com Conclusion

AgendaAgenda

Series of webcasts ― every other week Next: February 24, 2009

« Liability of Professionals in the Financial Crisis » Stuart Grant, Grant & Eisenhofer P.A. Michael Young, Willkie Farr & Gallagher LLP

www.securitiesdocket.com/webcasts

Webcast SeriesWebcast Series

PanelPanel

Doug Cornelius

Bruce Carton

Web 2.0•Notifications•Interactivity

Web 2.0•Interactivity

–Networking–Marketing–PR

Really Simple Syndication

Social Networking

• 25 million members• growing at a rate of more than one million

new members a month • (one every two seconds)

• Real-time short messaging service• “What are you doing?”• 140 characters• Over 3 million twitterers

• Samuel Morse tapped out this historic message upon inventing the telegraph: What hath God wrought?22 characters long.

• Alexander Graham Bell's first words on a telephone: Mr. Watson, come here, I want to see you.41 characters.

• Neil Armstrong upon walking onto the moon: That's one small step for man, one giant leap for mankind.58 characters.

• Why??–Networking

–PR

–Distribution/Marketing

• 150+ million members• They can’t all be college students• They are your employees

Policies and Risks

Guidelines for Web 2.0• Maintain Confidentiality• Securities laws • Financial Performance• Identify yourself• Disclaimers• Be respectful • Anonymous Contributions• Use of logos or service marks• Copyright

Guidelines for Web 2.0• Register blogs• Register Twitter• Comments on your blog• Comments on other blogs• Company name and logo

Questions?Questions?

Thank YouThank You

Thank you for attending this webcast.

Next webcast: February 24, 2009, 2:00 pm EST « Liability of Professionals in the Financial Crisis »