wbfdigital w10 with agenda - wobi
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10 - 11November 2020DIGITAL
RETHINKING COMPANIES RECONNECTING PEOPLE REINVENTING BUSINESS
REMAKERS
JAMES CAMERONCREATIVITY
CARLA HARRISCHANGE MANAGEMENT
SETH GODINMANAGEMENT
GUY KAWASAKIINNOVATION
RACHEL BOTSMANTRUST
RAM CHARANSTRATEGY
LYNDA GRATTONFUTURE OF WORK
DAVE ULRICHTALENT
AMY WEBBFUTURE
TAL BEN-SHAHARLEADERSHIP
ANN HANDLEYMARKETING
GEOFF MARTINPURPOSE
Bogota • Lima • London • Madrid • Mexico • Miami • Milan • New York • Sydney
Sincerely, Alberto Saiz - CEO
Dear Remaker,
WOBI is pleased to announce the first ever digital World Business Forum Sydney. In light of the unique challenges this year has brought, we are excited to present a brand-new format for all of our leading global events.
It is our core belief that challenges must be seen as opportunities, and this is our opportunity to bring you the best speaker line-up ever seen in WBF Sydney’s history. To help your organisations succeed in the face of today’s unprecedented challenges, we have created a inspiringagenda with 12 world-renowned figures that will share their view on how to overcome and adapt to the new reality.
We have also developed a range of new online experiences that will ensure that you and your organisations get the absolute most value out of this unique opportunity.
We are very excited to welcome you to the digital World Business Forum Sydney 2020: Remakers.
Here’s to remaking the future.
Welcome to the era of
RETHINKING COMPANIES RECONNECTING PEOPLE REINVENTING BUSINESS
REMAKERS
DIGITAL
James CameronCREATIVITY
Carla HarrisCHANGE MANAGEMENT
Seth GodinMANAGEMENT
Tal Ben-ShaharLEADERSHIP
A unique experience oflearning, inspiration
and networking.
Lynda GrattonFUTURE OF WORK
Dave UlrichTALENT
Amy WebbFUTURE
Guy KawasakiINNOVATION
Rachel BotsmanTRUST
Ram CharanSRATEGY
Ann HandleyMARKETING
Geoff MartinPURPOSE
Access to the 2-day, 100% digital experience
Online keynote sessions
Interactive digital platform
Unique networking opportunities
Certificate of Attendance signed by WOBI
Written Summary
All sessions available on-demand post-event
TICKET BENEFITS
A smile is a keyto influence and
motivate people.
GUY KAWASAKISilicon Valley iconand former Chief
Evangelist at Apple
CARLA HARRIS
One of the most influential and respected leaders in
corporate America, Carla Harris’s 30 year career has
given her extensive industry experience in the
technology, media, retail and healthcare sectors. She
is currently a Vice Chairman and Managing Director
at Morgan Stanley and was recently named to
Fortune Magazine’s list of “The 50 Most Powerful
Black Executives in Corporate America”. She is the
author of Expect to Win and Strategize to Win, where
she shares proven career strategies and tools for
effecting successful change.
CHANGEMANAGEMENT
Managing Director at MorganStanley, bestselling author, andauthority on motivation andchange
On Creating and Managing change
JAMES CAMERON
CREATIVITY
One of the most influential andsuccessful filmmakers of all time
Lessons from a Hollywood Pioneer
James Cameron is a groundbreaking filmmaker whose work has been defined by its capacity to
consistently push technological and creative boundaries. He has written and directed some of the
largest blockbuster movies of the last 20 years including The Terminator, Aliens, The Abyss,
Terminator 2: Judgment Day, Titanic, and Avatar. A winner of five Academy Awards, Titanic and Avatar
are also two of the top three grossing films of all time. His fascination with technical developments has led
him to important contributions in 3D filming, underwater filming and remote vehicle technology.
The skills and characteristics needed to consistently and effectively push technological and creative boundaries
Identifying and nurturing the talent that will allow you to execute on your vision
How to deal with doubt and uncertainty when faced with failures along the way
The evolution of storytelling: How to develop powerful stories that capture people’s imaginations
Using technology in a way that amplifies rather than diminishes the human experience
The power of authenticity and its place as a part of powerful leadership
Facing the challenge of bringing more diversity to leadership
Understanding the role of perceptions in the workplace and the key relationships that you must have in order to ensure success
The components of positioning yourself to maximize success as a leader
One of the world’s most influential and insightful
business thinkers, Seth Godin is the author of 18
books that have been bestsellers around the world.
He writes about the post-industrial revolution, the
way ideas spread, marketing, leadership and most of
all, changing everything. His most influential and
recognised titles include Permission Marketing,
Purple Cow, Tribes and Linchpin. Seth Godin is also
the author of one of the most prestigious and read
blogs in the world, in which he publishes daily brief
entries on management and the digital world.
SETH GODINBestselling author andchange agent
Thriving in the Connection Economy
MANAGEMENT
Guy Kawasaki is a Silicon Valley veteran with
experience at Apple and Google. He has over thirty
years of experience with creating innovative products
and services and going to market. Currently chief
evangelist of Sydney-based startup Canva, an online
graphic design tool, Guy is also an executive fellow of
the Haas School of Business (UC Berkeley).
GUY KAWASAKI
INNOVATION
Silicon Valley icon and formerChief Evangelist at Apple
The Art of Innovation
The skills and characteristics needed to consistently and effectively push technological and creative boundaries
Identifying and nurturing the talent that will allow you to execute on your vision
How to deal with doubt and uncertainty when faced with failures along the way
The evolution of storytelling: How to develop powerful stories that capture people’s imaginations
Using technology in a way that amplifies rather than diminishes the human experience
The importance of making meaning to prosper in today’s business world
Revealing the characteristics of truly compelling products
The dangers of waiting for perfection: Embracing and learning from mistakes
What it takes to stay ahead of the curve – and know when to jump to the next one
Ram Charan is a world-renowned business strategist,
who has spent the past 35 years working with
executive directors and accomplished companies
such as GE, Bank of America, and Verizon. With
intimate relationships with a series of powerful CEOs,
he helps leaders face their toughest challenges in the
areas of growth, talent development, corporate
governance and profitability. Charan is the author of
more than 25 books that have sold more than 2
million copies in more than a dozen languages. Three
of his books were best sellers of the Wall Street
Journal, including Execution, which co-authored with
former Honeywell CEO Larry Bossidy.
RAM CHARANRenowned consultant and author
Meeting the StrategicChallenges of a ComplexBusiness World
STRATEGY
Rachel Botsman is a leading expert and author on
trust in the modern world. As the first Trust Fellow at
Oxford University’s Saïd Business School, she aims to
challenge and change the way people think about
trust and related topics such as power, influence,
truth and beliefs. Rachel is the author of two
groundbreaking books. What’s Mine is Yours
predicted the rise of the ‘sharing economy’ and was
subsequently named by TIME as one of the “Ten
Ideas That Will Change the World”. Her highly
acclaimed work Who Can You Trust? is an exploration
of how technology is transforming trust.
RACHEL BOTSMAN
TRUST
Global authority on digital technology, collaboration and trust
The New Rules of Trust inthe Digital Age
Why trust is the social language of exchange that oils the wheels of business
The forces that define how to establish, maintain and destroy confidence
What organizations can do to earn the trust of consumers during periods of uncertainty
Developing new mindsets and principles that will transform how we think about brands, experiences and behaviours
How to formulate an effective strategic response to new forms of global competition.
Facing the challenges of reorganizing the psychology and decision making of your organization
A framework for deciding when and how to make the changes in your company in order to accelerate growth
Secrets for acquiring, managing and developing talent in today’s digital and analytical environment
Dave Ulrich is the world’s leading authority on talent
and human resources and a professor at the Ross
School of Business, University of Michigan. He has
authored / co authored over 30 books and 200
articles that have shaped thinking on leadership,
talent and human resources, including The Why of
Work, The Leadership Code, HR Transformation and
Victory Through Organization. He was recognised in
2012 with a Lifetime Achievement Award from HR
Magazine for being the "father of modern human
resources”.
DAVE ULRICHGlobal thought leader on talentmanagement
Moving Beyond the Warfor Talent
TALENT
Lynda Gratton is a Professor of Management Practice
at London Business School where she directs ‘Human
Resource Strategy in Transforming Companies’ –
considered the world’s leading program on human
resources. Over the last 20 years she has helped
companies all over the world to prepare for the future
of work, while writing extensively about the interface
between people and organisations. Among her eight
books are The Shift, The 100-Year Life and most
recently The New Long Life: A Framework for
Flourishing in a Changing World.
LYNDA GRATTONLondon Business School professorand expert on the future of work
Rethinking the Future of Work
FUTURE OF WORK
Analyzing the tensions created by advances in technology and longevity and the implications for the future of work
Reflections on a changing social narrative: The implications for business of a forced reassessment of our core values
How leaders successfully generate organizational change and learning in fast-paced and challenging environments
The rebalancing of work, home and family life: What will be the long term impact of coronavirus on organizational life
The societal forces that make HR more relevant than ever
Why your organisation’s success lies, not in the talent you have, but what you do with the talent once you have it
Leveraging talent throughout your organisation to create a whole that is greater than the sum of its parts
How to build capabilities, strengthen systems, and empower human capital—for longer lasting success
Amy Webb is a professor of strategic foresight at the
NYU Stern School of Business and the Founder of the
Future Today Institute, a leading foresight and
strategy firm that helps leaders and their
organisations prepare for complex futures. Founded
in 2006, the Institute advises Fortune 500 and Global
1000 companies, government agencies, large
nonprofits, universities and startups around the
world.AMY WEBB
FUTURE
Professor of strategic foresight atthe NYU Stern School of Business
Developing a Strategic Vision of the Future
An expert on leadership and positive psychology, Tal
Ben-Shahar combines scientific studies, scholarly
research, self-help advice, and spiritual principles to
teach people how to optimise their success and
happiness. His class at Harvard University on Positive
Psychology was the most popular at the university.
Today he consults and lectures around the world to
executives in multinational corporations, Fortune 500
companies and educational institutions.TAL BEN-SHAHAR
LEADERSHIP
Global thought leader on positivepsychology and leadership
Positive leadership
How any organisation can identify risk and opportunity in a world of constant disruption
How leaders can harness a futurist’s strategic tools for the benefit of their organisations
Top tech trends you need to know about from within and adjacent to your industry and how they fit into a more holistic vision of the future
What AI really is, why it matters, and how it’s already a part of our everyday lives
How can the science of happiness help us deal with, and overcome, difficult times
Understanding the nature of antifragility and the conditions necessary to emerge stronger from a crisis
The importance of embracing rather than rejecting any and all emotions
How to find and communicate meaning in difficultiesThe challenge of building antifragile teams and organisations
Ann is the Wall Street Journal
bestselling author of Everybody Writes: Your Go-To
Guide to Creating Ridiculously Good Content and
Content Rules: How to Create Killer Blogs, Podcasts,
Videos, Ebooks, Webinars (and More) That Engage
Customers and Ignite Your Business (co-authored with
C.C. Chapman).
Her company, Marketing Profs, is a marketing training
and education company with more than 600,000
subscribers. She is a LinkedIn Influencer, and has
more than 420,000 followers on Twitter.
ANN HANDLEY
MARKETING
Leading authority on digital andcontent marketing
The Brave New World ofContent and Storytelling
Geoff Martin is an expert in managerial decision
making and cognition. A Professor of Strategy at
Melbourne Business School, his focus is on finding
the intersection between purpose, values and
strategy. In addition to consulting and coaching
through Melbourne Business School’s Executive
Education department, Geoff teaches MBA courses in
business strategy, corporate strategy and social
enterprise consulting. He is a thought leader in
developing strategic frameworks for social
enterprises and indigenous organisations.
GEOFF MARTINExpert in managerial decisionmaking and cognition
Bringing Purpose to Life
PURPOSE
Digital marketing and storytelling tools: How to use to make your company or product stand out
Defining the objectives of the content strategy: Why do we need to generate good content
Creating high impact marketing strategies focused on clients
How to connect the content you produce with real business results
What is a purpose and why the concept of purpose has gained so much traction in recent times
How purpose, values and vision can be used at a personal level in addition to the organisational level and how do the two overlap
How to connect purpose with mission, vision and strategy
What for profit organisations can learn from great social enterprises or sports teams about purpose and values led strategies
AGENDA10
TAL BEN-SHAHARPositive Leadership: Antifragility in Difficult Times
9:00 AM-
10:30 AM
ANN HANDLEYThe Brave New World of Content and Storytelling
9:00 AM-
10:00 AM
Break10:30 AM
11th November, 2020
10:00 AM
GEOFF MARTINBringing Purpose to Life
11:00 AM-
12:00 PM
DAVE ULRICHMoving Beyond the War for Talent
10:15 AM-
11:15 PM
Break12:00 PM 11:15 PM
SETH GODINThriving in the Connection Economy
12:30 PM-
1:15 AM
LYNDA GRATTONRethinking the Future of Work
11:45 PM-
12:45 PM
Lunch Break1:15 PM Lunch Break12:45 PM
CARLA HARRISOn Creating and Managing Change
3:00 PM-
4:00 PM
2:45 PM-
3:45 PM
RACHEL BOTSMANThe New Rules of Trust in the Digital Age
4:00 PM-
5:00 PMJAMES CAMERONLessons from a Hollywood Pioneer
Break4:00 PM
RAM CHARANMeeting the Strategic Challenges of a Complex Business World
4:15 PM-
5:15 PM
AMY WEBBDeveloping a Strategic Vision of the Future
1:45 PM-
2:45 PM
1:30 PM-
2:30 PM
GUY KAWASAKIThe Art of Innovation
Break2:45 PM 2:30 PM
3:45 PM
*Agenda subject to change
Break
Break
Break
Break
th November, 2020
wobi.com/wbf-sydneyinfo.au@wobi.com1300 306 650
FOR BOOKINGS AND ENQUIRIES
1TICKET
$1,890+ GST
(Regular price:$2,300 + GST)
FINAL SPECIAL OFFERUntil 6 November 2020
We partner with:
3TICKETS
$1,740+ GST per ticket
5TICKETS
$1,640+ GST per ticket
in the reforestation of the planet.
Global WBF Events:
WBF LONDON1 - 2 June 2021
WBF BOGOTA4 - 5 November 2020
WBF MIAMI5 - 6 May 2021
WBF LIMA14 - 15 October 2020
WBF NEW YORK20 - 21 October 2020
WBF MÉXICO20 - 21 October 2020
WBF MILAN27 - 28 October 2020
WBF MADRID17 - 18 November 2020
Major Sponsor
WOBI AUSTRALIABusiness Executive Education Pty LtdSuite 5, Level 1, 1 Epping Road,North Ryde, NSW 2113
+61 2 8873 4411info.au@wobi.comwobi.com/wbf-sydney
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