visualising tree test results

Post on 28-Jan-2015

122 Views

Category:

Technology

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

 

TRANSCRIPT

Treejack

VisualisingTree TestResults

The Pietree

The task“Find the lowest cost home broadband solution.”

What is it?Tree testing allows you to isolate and evaluate an information architecture, revealing the findability of topics, where users are getting lost and why. With Treejack you can test multiple IAs at once, at any stage of development. It’s the most comprehensive way to test and prove an IA before starting visual design.

So, what’s new?We’ve developed the Pietree, a visualisation of the hard data. The Pietree provides an overview of Treejack results and lets you see, at a glance, where an IA works and where it doesn’t.

What do you think? Email me:andrew@optimalworkshop.com

The backstoryTreejack studies are conducted every day by information architects all around the world. We’ve been listening to what our clients want and flexibility of results topped the list. Spreadsheets tell part of the story, but we wanted to make results even more usable.

optimalworkshop.com/treejack.htm

Went down the right path

Went down the wrong path

Went back up the tree

Chose this as the answer

Skipped question

Games

Account toolsMoving house

Upgrade my plan

Home

Cell Phones & Plans

Handsets

Monthly plans

Pay as you go plans

Internet on your cell phone

Accessories

Home PhoneHome phone plans

Add-ons

Internet

Home internet plans

3G Broadband

3G Broadband plans

Coverage map

Premium Services

NewsMusic

My Account

Help & Support

Frequently asked questions

Knowledge base

Moving house

Contact us

Most people who got here went back up the tree

Of the 54 people who got here, 48 correctly chose this answer

Of the 16 people who got here, 15 incorrectly chose this answer

65 people (46%) went the wrong way on first click

Nobody went here. Yay!

top related