virtual open house: facilitate learning and promote collaboration in a transparent online...

Andrew D. BroadhurstDr. Angela M. Gibson

American Public University System (APUS)

15th Annual Sloan-C InternationalConference on Online Learning

Friday, October 30, 2009

Presentation Agenda• Introductions• Purpose of Presentation• Objectives of Presentation• Review of Literature• Development of VOHs at APUS• Demonstration of Live VOH• Description of Impacts of VOHs at APUS• Discussion on Topics & Applications of VOHs for

Participant Utilization• Questions & Answers

Andrew D. Broadhurst• Andrew serves as the Lead Media & Web Designer for the

Instructional Design and Development Team at the American Public University System. He has a diverse background in graphic design, marketing, website development, college education, and mass communication.

Angela M. Gibson, Ed.D.• Angela serves as the Instructional Design Project Leader for

American Public University System’s Instructional Design and Development Team. With a background in educational leadership, adult education, community colleges, and student affairs, her research interests include student engagement and success, the role of technology in course design and instruction, and Hispanic student success.

Jessica Radlich• Jessica serves as a Media & Web Designer for the Instructional

Design and Development Team at American Public University. With a BA in Graphic Design, she has spent several years working in the creative field specializing in web & print design, as well as marketing.

Thomas L. O’Keefe• Thomas serves as a Media & Web Designer for the Instructional

Design and Development Team at the American Public University System. Recently graduating with a BA in Multimedia & Graphic Design he has developed a background in graphic design, interactive media and web design. After hours he can be found riding mountains in the winter and floating down whitewater during the summer.

Purpose

Virtual open house concept is new

To share experiences, successes,and challenges with audience

Add to literature as there is a voidin the literature on this issue

ObjectivesUnderstand current trends in virtual

meetings

Discuss opportunities a virtual open houseprovides to an institution

Share best practices for hosting/facilitating VOHs

Examine use of online technologies toprovide an open discussion forum

Review creating, organizing, and marketing event

Illustrate Live virtual open house

Review Web 2.0 technologies showcased

Exemplify movement from event

Discuss application of concept with participants

Objectives

“The Smartest person inthe room is the room”

Dr. David Weinberger author of Cluetrain Manifesto @Government Innovations

Conference (OGI)

Literature ReviewGap in the Literature

VOHs in Literature

Creation & Developmentof VOHs at APUS

APUS IDD Team

Grounded in a collaborative

Constructivist view ofHigher Education

Community of Inquiry

(Garrison, Anderson, & Archer, 2000, p.2)

• Assumes effective online learning requires the development of a community of learners that supports meaningful inquiry and deep learning (Shea & Bidjerano, 2009)

• APUS IDD Process Model

Creation & Developmentof VOHs at APUS

http://www.despair.com/somevedi.htmlSocial Media Venn Diagram

I have an idea…

• Networking• Collaboration• Communication• Transparency• Share Knowledge

Creation & Developmentof VOHs at APUS

• Pick Topic(s)• Organize• Practice!• Market

Creation & Developmentof VOHs at APUS

Demonstration of APUS IDD VOH

LIVE - VOH DEMONSTRATIONhttp://apus.na6.acrobat.com/sloan_c/

RECORDED - VOH DEMONSTRATION http://apus.acrobat.com/p91659402/

VOH Topics and Applications

Application of VOH Potential Topics

Thank You For Participating!

Andrew D. BroadhurstLead Media & Web DesignerAmerican Public University System111 W. Congress St.Charles Town, WV 25414o) 304-724-2830 abroadhurst@apus.edu Twitter: @agilistine

Dr. Angela M. GibsonInstructional Design Project LeaderAmerican Public University System111 W. Congress St.Charles Town, WV 25414o) 304-724-2804 agibson@apus.edu Twitter: @AgilistaAG

ReferencesBeckert, B. A. (2000). A virtual open house. Computer-Aided Engineering, 19(10),

7. Retrieved August 15, 2009, from Academic Search Premier database. Daj, A., & Chirca, A. (2009). E-marketing tools and the new dimension of

integrated marketing communications in European higher education services. Problems of Education in the 21st Century, 12, 36-45. Retrieved October 1, 2009, from Education Research Complete database.

Garrison, D. R., Anderson, T., & Archer, W. (2000). Critical inquiry in a text-based environment: Computer conferencing in higher education. The Internet and Higher Education, 2(2-3), 87-105.

McDaniel-Shaughney, D. (2006). Virtual education events a success at Anne Arundel Community College. Community College Week, 18(16), 8-17. Retrieved May, 7, 2009, from Academic Search Premier database.

Patterson Lorenzetti, J. (2008). How to construct a virtual open house. Distance Education Report, 12(16), 1-7.

Shea, P., & Bidjerano, T. (2009). Community of inquiry as a theoretical framework to foster “epistemic engagement” and “cognitive presence” in online education. Computers & Education, 52(3), 543-553. Retrieved October 1, 2009, from Academic Search Premier database.