video over ip on the corporate and public networks by jim jachetta, ceo of vidovation - moving video...
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Video over IP on the Corporate and Public
Network December 22, 2010
by Jim JachettaPresident & CEO
VidOvation CorporationMoving Video Forward
VidOvation.com 1
My History
• Former MultiDyne Principle• What is VidOvation?• Video over IP• Bandwidth Reduction & Management
• Support for Higher Resolutions & 3D• Utilize existing Infrastructure
VidOvation.com 2
My History (cont.)
• Small Business, WOE, HUBZone• World-class manufacturing, distribution, consulting and services
• Broadcast, government and Pro AV• Video transport of Video, audio, data and telemetry
• Public, private, LAN, WAN, coax, twisted-pair and wireless networks
VidOvation.com 3
Video Communications Growth
Global Video Highlights
• Monthly IP Traffic 64 Exabytes, 2014
• Annual IP traffic > ¾ Zettabyte, 767 Exabytes, 2014
• 91% of Network, Video, 2014
VidOvation.com 4
Video Communications Growth
VidOvation.com 5
Video Communications Growth
VidOvation.com 6
Video Communications Growth
•Video Is The Preferred Media•More Bandwidth•Visually Lossless Technology•Bit Reduction Technology•Manage Bandwidth
VidOvation.com 7
How to Support 3D and 3G?
How can we support Higher Resolutions, 3G HD-SDI, 3D
and Dual Link on Our Existing Networks and Infrastructure?
VidOvation.com 8
How to Support 3G using 1.5G?
• 3G HD-SDI in a 1.5G Infrastructure• Visually Lossless Bit Reduction• Early Digital Adopters Support 3G• Use Existing Infrastructure• Cabling, Routing Switchers, Patch Panels
VidOvation.com 9
How to Support 3G using 1.5G?
DP100 3G HD-SDI to 1.5 G HD-SDI Converter
VidOvation.com 10
How to Support 1.5G Long Haul?
• 1.5G HD-SDI in a 270Mb Network• Visually Lossless Bit Reduction• Visible Transport on SDI Monitor• Broadcast, Sports, Cable, Satellite, Government and Military
• 270 Mb in Metro Areas• Phone Company and Common Carriers
VidOvation.com 11
How to Support 1.5G Long Haul?
DP400 1.5G HD-SDI to 270 Mbps SDI Converter
VidOvation.com 12
How to Support 3D using 1.5G?
• 3D in a 1.5G Infrastructure• Twice the Bandwidth Required• Visually Lossless Bit Reduction• Use Existing Infrastructure• Cabling, Routing Switchers, Patch Panels
VidOvation.com 13
How to Support 3D using 1.5G?
DP221 Two-to-One HD-SDI Combiner
VidOvation.com 14
Wireless HD-SDI Transport
How can we transport HD SDI when no cable or fiber is
available?
VidOvation.com 15
Wireless HD-SDI Transport
• Application with No Cable or Fiber• Military, Sports, Broadcast, Pro AV• First Cost-Effective Wireless Solution• Supports Uncompressed 1.5G HD-SDI and DVB ASI
• Reach Surpasses 250 Meters • Globally Allocated, Unlicensed 60 GHz
VidOvation.com 16
Wireless HD-SDI Transport
• Support 3D, 3G, Dual-link and Dual Channel, Dirac-Pro
• Small, Lightweight, Battery Powered• Ad Hoc and Permanent Installs• Applications include Military, Newsgathering, Sporting Events, Building to BuildingLinks and more
VidOvation.com 17
Wireless HD-SDI Transport
VidLink 1.5G Wireless Uncompressed HD and 3D Video Transport with +250 Meter Reach
VidOvation.com 18
Video Over the Public Internet
How do we broadcast or transport video over the
public internet?
VidOvation.com 19
Video Over the Public Internet
• Advanced Video Networking Solutions• MPEG-4 AVC• Broadcast, studio, IPTV, contribution and distribution
• openGear™ platform• High-availability• Open architecture• Multivendor support
VidOvation.com 20
Video Over the Public Internet
• Highly flexible, modular architecture• Robust platform (dual hot-swappable power supplies and cards)
• Startup and streaming time in under 20 seconds
• Ultra-low power consumption• 5 Year hardware warranty• 24/7/365 support
VidOvation.com 21
Video Over the Public Internet
MVN-MX260 Media Gateway• Media Gateway• Enable transmission of real-time video over IP networks
• Cost-effective solution for processing or format converting DVB transport streams
• Cost savings by deploying IP networks
VidOvation.com 22
Video Over the Public Internet
MVN-MX260 Media Gateway• Fully bidirectional in both the ASI and IP domain• Advanced error correction, SMPTE 2022 FEC• Reliable broadcast quality transmission
VidOvation.com 23
Video Over the Public Internet
MVN-EN460 MPEG-4 Encoder• MPEG-4 AVC broadcast encoder• SDI and HD• Real-time compression solution• DVB compliant video services• Contribution and distribution, IPTV, Telco and cable
• 20 individual or simulcasts HD/SP channels
VidOvation.com 24
Video Over the Public Internet
MVN-EN460 MPEG-4 Encoder• High video quality at low bit rates• Advanced error correction, SMPTE 2022 FEC• Reliable broadcast quality transmission
VidOvation.com 25
Video Over the Public Internet
Video Transport over the Internet Architectural proposal
Objective:• Transport broadcast video feed to multiple
destinations• Via Public Internet• Real-time
VidOvation.com 26
Video Over the Public Internet
Video Transport over the Internet Architectural proposal
Technical Issues:• Transport via the Internet• TCP protocol with some packet loss,
retransmission• Packet recovery SMPTE 2022 FEC• No IP multicast via Internet• Multiple stream creation
VidOvation.com 27
Video Over the Public Internet
Video Transport over the Internet Architectural proposal
Proposed Solution:• Prevalent Internet protocol HTTP• Prevents firewall and IT issues• IETF Internet draft• HTTP live streaming• Breaks files down and uploads to standard Web server• Clients open HTTP connection• Download from Web server
VidOvation.com 28
Video Over the Public Internet
VidOvation.com 29
Internet
EncoderMVN-EN460
IP STB
Location 1
IP STB
Location 2
IP STB
Location N
•••
CDNWeb Server
FTP/SFTP
HTTP
InternetInternet
EncoderMVN-EN460
IP STB
Location 1
IP STB
Location 1
IP STB
Location 2
IP STB
Location 2
IP STB
Location N
IP STB
Location N
•••
CDNWeb Server
FTP/SFTP
HTTP
Figure 1: Proposed Solution
Video Over the Public Internet
Video Transport over the Internet Architectural proposal
Key Points:• Encoder continually uploads content to Web server• Recommend commercial CDN Content Distribution Network• FTP or secure FTP, encoder transfer to Web server• Decode via Set-top box, Standard IPTV or
OTT (Over-The-Top) • Scalable to tens of thousands of locations
VidOvation.com 30
Video Over the Public Internet
Video Transport over the Internet Architectural proposal
Notes:• Latency function of segment size• Three times segment duration• Recommended segment duration, 5 to 10 seconds• Typical system latency 15 to 30 seconds• Consumer only Set-top box, HDMI out• MVN-EN460 support H.264 encoding for SD or HD• Network must support required
bit rate
VidOvation.com 31
Broadcast Live Video Anywhere
How do we easily broadcast live video from
anywhere in the world without a technical crew?
VidOvation.com 32
Broadcast Live Video Anywhere
• Live video streaming made easy
• Affordable, with a crew of one
VidOvation.com 33
VidOvation.com 34
Three simple steps…
Plug in your video camera
1
2
Plug in 2 cell modems
3 Flip a switch…
…and you’re broadcasting live!
No menusystems
3G or 4G
VidOvation.com 35
Portable:
Take itanywhe
re
No TV truck, no laptop, no extra gear
Easy to carry, fits under seat
VidOvation.com 36
Use StreamCell anywhere you have 3G/4G cell service
Also streams live using
Landline broadband
Portable BGAN satellite
3 ways to broadcast LIVE from anywhere
LIVE wireless, without a laptop…
VidOvation.com 37
Broadcast live video simultaneously to
by simply flipping a switch
TV Web Mobile
VidOvation.com 38
Broadcast live to any web site with our
Box-to-Browser™ template technology
Put our live StreamCell video player on your web site in minutes
using our simpledo-it-yourself template
VidOvation.com 39
Monetize your live web video content
Reduce costs by doing it yourself
Create pre-roll ads that
precede your live streams
Create branding that overlays your live
streams
Ad Or Message#1 Here
Ad Or Message#2 Here
Your branding overlay here
LIVE“Streaming video advertising is expected to increase more than 60 percent to $5.6 billion next year. Less-expensive video tools put this ad format within the budgets of even small advertisers.”
VidOvation.com 40
StreamCell’s simple, Box-to-Browser workflow
Internet
Your web site
VideoDecoder
WebEncoder
Internet
StreamSource
More costly, lower-quality video, support-intensive, fi rewall issues, etc.
StreamCell: Less costly, higher-quality video, support-friendly, no fi rewall issues
COMPLICATED
SIMPLE
WebServer
WebServer
DIRECT-to-WEBNo equipment needs to be installed at customer’s
locationNo fi rewall, I.T., or maintenance issuesNo user intervention required
VidOvation.com 41
Take live web stream to TV simultaneously
No re-encoding means higher-quality web-to-broadcast video
Take video & audio output from your computer and
take…
…live web streams to TV/air simultaneously!
Your branding overlay here
LIVE Scan converter
VGA Out
Customer supplies PC, scan converter and capture device
PC
Capture
VidOvation.com 42
KABC-TV usedStreamCell tobroadcast live
Prince of Persia
Disney movie premiere
VidOvation.com 43
StreamCell streamed Disney Prince of Persia movie premiere LIVE to
On The Red Carpet.com
VidOvation.com 44
View same live streams on mobile devices
No app required!
iPhone Droid HTC
iPad
VidOvation.com 45
Market opportunity validation
Excerpt obtained from:http://blog.comscore.com/2010/09/live_streaming_video_jumps.html
Live Streaming
Video Jumps 600%
VidOvation.com 46
StreamCell feeds these viral trends
Streaming market◦ Expected to grow to $22B by 2014 per Insight’s Market
Research Report for 2009-2014 Online video consumption
◦ Growing exponentially because of explosion of web-enabled mobile devices
Online ad market◦ Streaming video advertising is expected to increase
more than 60 percent to $5.6 billion next year. Two out of every five streaming video ad dollars will come from local advertisers next year.
Mobile marketing◦ StreamCell’s no-app capability makes it easier for
advertisers to reach mobile consumers
VidOvation.com 47
Short ROI, easy purchase justification
“With StreamCell, you can pay for the cost ofthe system after as little as 2 live events!”
SHORTROI
Lower cost of ownership and maintenance than a live truck
Saves costs by eliminating outside live production service and satellite costs
Do it yourself and save thousands No monthly lease/lease “upcharges” Swap your modems out on the fly to
keep your airtime costs low Gives you a way to generate
revenue to offset purchase price Selling pre-roll ad space Selling video overlay ad space
VidOvation.com 48
A system that more than pays for itself
Distribute to multiple platforms
Simple to use
Stream livefrom anywhere
Create newrevenue
Engage moreviewers
Reduce liveProduction costs
VidOvation.com 49
Benefits summary
Streams live with a crew of one to TV, the web, and to mobile devices simultaneously with no user intervention or apps required
Streams live via cellular, broadband or BGAN with modems that can be swapped out on the fly
No laptop required, no menu systems to have to deal with, etc. Ultra-simple, 3-steps, and you’re live!
Automatic Box-to-Browser™ workflow with no webre-encoding/stream authentication required
Hassle-free workflow: No equipment needs to be installed at customer’s location
VidOvation.com 50
Now, let’s watch a live StreamCell demo…
Click here to see a LIVE demo
Content Creation and Delivery
How can we create, capture and deliver our
video content?
VidOvation.com 51
Content Creation and Delivery
• Pressure to Create, Capture and Deliver Video
• YouTube is the Second Largest Search Engine, after Google
• Video Preferred Media• Small HD Video Recorders, Streaming and Storage
VidOvation.com 52
Content Creation and Delivery
• SD, HD into H.264, Flash, Windows• Stream Live• Websites• Cell Phone• Televisions
VidOvation.com 53
Content Creation and Delivery
Minicaster-HD™ Portable HD/SD Live Streaming Video Encoder - Live Ingest and Web Streaming Device
VidOvation.com 54
HD Video Distribution
How can we distribute high-definition video in our
facility, corporation or retail location?
VidOvation.com 55
HD Video Distribution
• AV Distribution that Harnesses the Power of IT
• Fully Digital IP Networking• JPEG 2000 • Live Streaming HD Video, Stereo Audio and Control
• Route and Switch AcrossNetwork
VidOvation.com 56
HD Video Distribution
• Ethernet or Wireless• Multiple Channels, Same Network• Broadcast to Many Monitors• GUI Management• Scalable, Easy Installation
VidOvation.com 57
HD Video Distribution
voLANte HD Video over Ethernet
VidOvation.com 58
Long Reach Wireless Video
How can we use wireless video for broadcast, sports,
surveillance and longer distances?
VidOvation.com 59
Long Reach Wireless Video
• Inexpensive Web Cameras• Consumer Wi-Fi• Need Higher Security and Quality• Broadcast, Corporate, Surveillance and Military
• Wireless ASI, Electronic News Gathering, Sports, Traffic, Surveillance, Public Safety and First Responders
VidOvation.com 60
Long Reach Wireless Video
• Supports IPTV Standards• MJEPG, MPEG2, H.264• Dual Radio, Full Duplex• 80Mbps, Low Latency• Point-to-Point, Repeater, Mesh
VidOvation.com 61
Long Reach Wireless Video
HauteSpot Networks: Your Wireless Solution Partner for High Definition Video Streaming
VidOvation.com 62
Distributing Uncompressed HD
How can we transport and distribute uncompressed HD
video over shorter distances?
VidOvation.com 63
Distributing Uncompressed HD
• Compression is Unnecessary for Short Distances
• High Quality Transport, CATx or UTP• Ideal for Short Runs, up to 300 Meters• Corporate, Digital Signage, Hospitality, Retail and more
• Supports Component HD, RS232, Stereo Audio, IR over CAT5
VidOvation.com 64
Distributing Uncompressed HD
• Extend Media Players, DVD, Blu-ray, Set Top Boxes, Game Consoles
• Home Theatre, Corporate Meeting Rooms, Conference and Convention Centers, Digital Signage, Command and Control Centers
VidOvation.com 65
Distribute Uncompressed HD
HADI-Pro HD Video, RS-232, Stereo Audio and IR over CAT5
VidOvation.com 66
Distributing Uncompressed HD
• Keyboard, Video and Mouse (KVM)• Remote Access to Workstations, PC &
Servers• Computer and Server Room can be 300
Meters Away• Stock Exchange Floor, Broadcast
Graphics Workstations, Secure Military Facilities
• Security, Space, Power, HVAC
VidOvation.com 67
Distributing Uncompressed HD
UADI-Pro UXGA, RS-232, Audio and IR over CAT5
VidOvation.com 68
Distributing Uncompressed HD
UADI-400 Quad UXGA Video, Audio, RS-232 and IR over CAT5 Transmitter Rack-mount for Computer Room
VidOvation.com 69
Low Latency Telemetry
How can we transport low latency telemetry and
timing information with my video?
VidOvation.com 70
Low Latency Telemetry• Low Latency Video Over IP• Precision Telemetry and Timing• Broadcast Television, Video Surveillance, Video Conferencing and Distance Learning
• Programmable Digital and Analog IOs
• HD and SD• NTSC, PAL, SDI, HD-SDI, DVB-ASI
VidOvation.com 71
Low Latency Telemetry• Telemetry Formats, TTL, ECL, RS-232 and RS-422, IRIG, T1 and E1 Telecommunications Carriers, as well as Broadband Analog Signals
• Embedded Loopbacks, Test Patters and Alarms
• Managed, Web Server and SNMP
VidOvation.com 72
Low Latency Telemetry
VNP-100 and TNP-100 Video, Audio and Telemetry Network Processor
VidOvation.com 73
Distribution and Routing
How can we distribute and route our video signals?
VidOvation.com 74
Distribution and Routing• Multiple Sources and Destinations• Distribution and Routing• Manual Patch - Panels not Scalable• Manual Connections - not Scalable• No Live or On-Air Switching• Switch Any Signal, Composite, Component, HDMI, DVI, 3G HD-SDI
VidOvation.com 75
Distribution and Routing• DVI and HDMI Not a Simple Cross-Connect
• Extended Display Identification Data (EDID)
• High-Bandwidth Digital Content Protection (HDCP)
• EDID Pass-thru and Switcher Programmable EDID
VidOvation.com 76
Distribution and Routing
DVISW 16x16Switch DVI-D with a 16 by 16 Full Matrix Routing
Switchers and Signal Distribution Systems
VidOvation.com 77
HD Video Display Option
How can we exhibit our HD video on a display?
VidOvation.com 78
HD Video Display Option• Many Display Choices• Broadcast, Professional, Consumer• Broadcast, Best Quality• Highest Price Point• Displaying 3G HD-SDI on a Limited Budget
• Convert 3G HD-SDI to HDMI• HDMI 1.3c• 1080p HD Support
VidOvation.com 79
HD Video Display Option
HDSDIHDMI-1x1 3G HD-SDI to HDMI Converter
VidOvation.com 80
VidOvation.com 81
Jim Jachetta, President and CEOVidOvation Corporation
27068 La Paz Road, Suite 565Aliso Viejo, CA 92656 USA
Toll Free 1-855-VIDOVATION1-949-777-5435 Ext 1001
Fax 1-949-777-5436
jimj@vidovation.comwww.vidovation.com
LinkedIn: linkedin.com/in/jimjachettaFacebook: facebook.com/jim.jachetta.MSEE
Twitter: twitter.com/JimJachetta
VidOvation.com 82
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