video on the web is changing ... massively! vp9 and beyond

Post on 13-Jul-2015

205 Views

Category:

Technology

2 Downloads

Preview:

Click to see full reader

TRANSCRIPT

8KFGQ�QP�VJG�9GD

4GPICPCVJCP4COCOQQTVJ["IWTWRCPIWLK

KU�EJCPIKPI�Ų�OCUUKXGN[Б

/QDKNG�KU�GCVKPI�VJG�YQTNF

����$KNNKQP�FGUMVQRU�CPF�NCRVQRU�KP� ���[GCTU

���$KNNKQP�UOCTV�OQDKNG�FGXKEGU�KP�����[GCTUŲ�CPF�ITQYKPI

6RXUFH��0RELOH�LV�HDWLQJ�WKH�ZRUOG

+P�VJG�PGZV�HGY�[GCTU�� �$KNNKQP�RGQRNG�YKNN�EQOG�ūQPNKPGŬ�VJTQWIJ�C�OQDKNG�

FGXKEG

��RGQRNG�DW[KPI�UOCTVRJQPGU�KU�XGT[�XGT[�FKHHGTGPV

$4+%��6#/���`��$�QH�VJG��$�RGQRNG�EQOKPI�QPNKPG

6RXUFHV��7KLQN�:LWK�*RRJOH���FRPSDULVRQ��/LVW�RI�FRXQWULHV�E\�SRSXODWLRQ���:LNLSHGLD��

%QUV�QH�CEEGUU�KU�XGT[�KORQTVCPVБ

2GQRNG�EQOKPI�QPNKPG�CTG�RGQRNG�YKVJ�NGCUV�COQWPV�QH�OQPG[�VQ�RC[�HQT�CEEGUU���CPPWCN�FKURQUCDNG�KPEQOG���+PFKC��������$TC\KN��������4WUUKC��������EQORCTGF�VQ�75#���������

6RXUFHV��/LVW�RI�&RXQWULHV�E\�DYHUDJH�ZDJH��/LVW�RI�FRXQWULHV�E\�*'3��333��SHU�FDSLWD

6JG�V[RG�QH�CEEGUU�KU�FKHHGTGPV�VQQ

$TC\KN��+PFKC�CPF�%JKPC�YKVJ�VJG�NCTIGUV�RGQRNG�EQOKPI�QPNKPG�JCXG�VJG�NQYGUV�DCPFYKFVJ�RGT�ECRKVC

6RXUFHV��$NDPDL���6WDWH�RI�WKH�,QWHUQHW���4��������/LVW�RI�FRXQWULHV�E\�,QWHUQHW�FRQQHFWLRQ�VSHHGV���:LNLSHGLD

6RXUFHV��6DQGYLQH���*OREDO�,QWHUQHW�3KHQRPHQRQ

Ɣ !��%�SHRSOH�FRPLQJ�RQOLQHƔ a��%�IURP�HPHUJLQJ�PDUNHWV��%5,&��ZLWK�ZD\�ORZHU�GLVSRVDEOH�

LQFRPH�DQG�PXFK�ORZHU�SHU�FDSLWD�EDQGZLGWKƔ +RZHYHU��FRQVXPSWLRQ�LV�LQFUHGLEO\�VLPLODU�WR�GHYHORSHG�PDUNHWVƔ 9LGHR�DFFRXQWV�IRU�!�����RI�RYHUDOO�SHDN�LQWHUQHW�EDQGZLGWK�

HYHU\ZKHUH�DQG�LV�JURZLQJ�

6Q�UWOOCTK\G

%JCNNGPIG��/CMG�VJG�DGUV�QH�VJG�+PVGTPGV�CEEGUUKDNG�VQ�

GXGT[QPG�

"�)QQING��YG�JCXG�MKEMUVCTVGF�C�HGY�VJKPIU��CPF�YG�YQWNF�NQXG�[QWT�JGNRБ

&GXGNQR�CPF�RWDNKUJ�QRGP�XKFGQ�VGEJPQNQIKGU�VJCV�KU�DQVJ�DGUV�CXCKNCDNG�CPF�TQ[CNV[�HTGG��

Ɣ EH�WKH�VROH�RZQHU�RI�D�SURSULHWDU\�YLGHR�FRPSUHVVLRQ�WHFKQRORJ\�XVHG�E\�WKH�ZRUOG

Ɣ GLYLGH�WKH�ZRUOG�LQWR�WZR�FDPSV���*RRJOH�DQG�03(*Ɣ PDNH�LW�LPSRVVLEOH�WR�PDNH�D�OLYLQJ�DV�D�YLGHR�WHFKQRORJ\�

UHVHDUFKHU

1WT�OKUUKQP�GZRNKEKVN[�KU�VQ�016

1RGP��$GUV�CXCKNCDNG�CPF�TQ[CNV[�HTGG

7R�VQ�����DGVVGT

6RXUFHV��)QQING�+�1������-G[PQVG���;QW6WDG

0HGLD�6RXUFH�([WHQVLRQV����VWDEOH�GUDIW�(QFU\SWHG�0HGLD�([WHQVLRQV����RQJRLQJ�VSHF�

0RUH�UREXVW�PHGLD�PHWULFV

#�SWKEM�UKFGVTCEM�QP�*6/.��OGFKC�#2+U���DG[QPF��XKFGQ �CPF��CWFKQ

Ɣ ����/QTG�*&�YQTNFYKFGƔ ����HCUVGT�VQ�*&Ɣ ����NGUU�TGDWHHGTU�KP�GOGTIKPI�

OCTMGVUƔ CNNQYU��-�KP�EWTTGPV�DCPFYKFVJ�

EQPFKVKQPU

1MC[�YJCV�CDQWV�XKFGQ�KP�VJG�EQOOWPKECVKQP�OGFKWO!

%QFGEU�GXGT[YJGTGБ6RXUFHV��%TGCVKXG�%NQWF�QP�%JTQOGDQQMU

0GY�WUGECUGU�GXGT[YJGTG���XKTVWCNK\CVKQP�QH�CRRNKECVKQPU�CTG�VJG�NCVGUV�KP�XKFGQ�DGKPI�WUGF�HQT�PQXGN�CRRNKECVKQPU

����$KNNKQP�9GD46%�GPCDNGF�FGXKEGU�D[�����

�����EQORCPKGU�YKVJ�FGRNQ[GF�9GD46%�VGEJPQNQI[�VQFC[

���$KNNKQP�9GD46%�GPCDNGF�FGXKEGU�D[������

9GD46%�D[�VJG�PWODGTU6RXUFHV�����(WVWTG�QH�8QKEG�CPF�/GUUCIKPI

82��5VCVWU��Ɣ 8Q&�HWPEVKQPCN�Ɣ 4GCN�6KOG�'PEQFGT�HWPEVKQPCN�Ɣ 2TQHKNG����K������HWPEVKQPCN�Ɣ 2TQHKNG�������DKV�CPF����DKV�DKVUVTGCO�HKPCNK\GF�

Ɣ 9GD46%�KPVGITCVKQP�QPIQKPI�

1RGP��DGUV�CXCKNCDNG�CPF�TQ[CNV[�HTGG�JCTFYCTG�FGUKIPU�VQQ�

Ɣ +DUGZDUH�57/V�ZLWK�GHFRGHU�LV�DYDLODEOH�UR\DOW\�IUHH�VLQFH�'HFHPEHU�����

Ɣ +DUGZDUH�57/V�ZLWK�HQFRGHU��JHQ����LV�DYDLODEOH�QRZ�Ɣ �����ZLOO�VHH�ILUVW�GHYLFHV�ZLWK�93��KDUGZDUH�GHFRGH�VXSSRUWƔ 6WURQJ�DGRSWLRQ�HVSHFLDOO\�LQ�WKH�KLJK�HQG

#FQRVKQP

���$KNNKQP�FGXKEGU�ECP�RNC[DCEM�82��XKFGQU�VQFC[

+P�UWOOCT[�

Ɣ 0RELOH�LV�LPSRUWDQW���SUREDEO\�WKH�PRVW�PDVVLYH�FRPSXWLQJ�FKDQJH�ZLWK�WKH�PRVW�UHDFK

Ɣ !��%�SHRSOH�DUH�JRLQJ�WR�FRPH�RQOLQH�DQG�WKH\�KDYH�ORZHU�DQQXDO�GLVSRVDEOH�LQFRPH�DQG�ORZHU�EDQGZLGWK�SHU�FDSLWD

Ɣ 7KHUH�LV�D�KXJH�RSSRUWXQLW\�IRU�PHGLD�WR�UHDFK�WKHP��EXW�WKHUH�LV�D�ORW�RI�ZRUN�WR�GR��

Ɣ *RRJOH�LV�FRPPLWWHG�WR�GHYHORSLQJ�RSHQ��EHVW�DYDLODEOH�DQG�UR\DOW\�IUHH�WHFKQRORJ\�WR�HQVXUH�ZH�PDNH�WKH�EHVW�RI�LQWHUQHW�DFFHVVLEOH�WR�HYHU\RQH��

Ɣ 0RVW�LPSRUWDQWO\��ZH�ZHOFRPH�\RXU�FRQWULEXWLRQ�DW�ZHEPSURMHFW�RUJ�DQG�FKURPLXP�RUJ

3WGUVKQPU!

4GPICPCVJCP4COCOQQTVJ["IWTWRCPIWLK

YGDORTQLGEV�QTIEJTQOKWO�QTI

top related