utilising social media to build resilience to emergencies

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This presentation outlines how government agencies can utilise social media to build resilience to emergencies. Topics included: • Using social media to help your agency, employees and customers better prepare for, respond to and recover from emergencies • Empowering employees with the knowledge of how to use social media in emergencies • Using social media channels for emergency communication, monitoring and business continuity • Identifying emergency apps, maps, tools, tips and guidelines Presented to Gov 2.0 Conference 2012, National Convention Centre, Canberra, Australia on 24 October 2012

TRANSCRIPT

Eileen CulletonFounder & CEO

Emergency 2.0 Wiki

Utilising social media to build resilience to emergencies

Utilising social media to build resilience to emergencies

* Using social media to help your agency, employees and customers better prepare for, respond to and recover from emergencies

* Empowering employees with the knowledge of how to use social media in emergencies

* Using social media channels for emergency communication, monitoring and business continuity

* Identifying emergency apps, maps, tools, tips and guidelines

The Wiki

* A new free global resource for using social media and new technologies in emergencies and for sharing knowledge

* An initiative of Government 2.0 QLD community of practice, Brisbane, Australia

* Wiki launched and became a not for profit company run by volunteers in Dec 2011

Vision

* To help build resilient communities, empowered with the knowledge to use social media in emergency communications.

* Emergency agencies* Government agencies and schools* Community agencies and non profits* Business, Media* The Public

Goals

* To provide a free global resource for using social media and new technologies in emergencies

* To provide guidelines on how to utilise social media in all phases of emergency management

* To facilitate collaboration, knowledge sharing and crowdsourcing across the emergency, government, community, NGO, education, health, business, ICT sectors and media sectors

* To share news on the latest developments in emergency 2.0 communications

social media & mobile devices

+real-time localised

information+

community participation

=lives saved

Who are We?

Professionals and organisations from all industry sectors

across the globe, committed to helping create Emergency 2.0 Ready Communities

Where are We?

The Wikiwww.emergency20wiki.org/wiki

Scenario...

Business Continuity

Incident Response Checklist

Evacuation Procedures

Go Pack

Roles and Responsibilities

Contact List/Call trees

Event log

Crisis Communications Plan

Key documents

Employees

#Hashtags on Twitter

Employees

Real time maps

Employees

Use an enterprise social network eg

Monitoring

#hashtags

realtime maps

Remote workforce

Skype

Stakeholders

@mentions

Empowering employees

Intranet

Induction

Emergency Drills

Awareness Campaigns eg to

coincide with Storm Season

Empowering employees

Identify hazards

Empowering employees

‘How to’ resources

Empowering employees

Emergency Apps

Empowering employees

Share emergencyinformation to help others

Empowering employees

Ask for assistance / help others

Empowering employees

Social Media Tips eg#Hashtags on Twitter

Emergency Communication

* State monitoring hours* Link to Terms & Conditions* State whether you will reply

to individual messages. * List popular #hashtags * Post details of your other

social media

Emergency Communication

* Use as a hub for information and updates

* Link to Emergency agencies via ‘Likes’

* Use the notes page * Add your FAQs* Use for live broadcasting

Emergency Communication

* Use as a one stop shop for information and updates* Your organisation’s

Twitter* Feed from emergency

agencies* Forms to collect

information* Maps* Photos and videos

Integrated websites

Monitoring the emergency

#hashtags

realtime maps

Mobile apps

Monitoring messages to/about you

@mentions

Business Continuity

31

Risk Management

Business Impact Analysis

Incident Response Plan

Recovery Plan

Exercises

Staff Induction

Intranet

Audits

Creating a remote workforce

Use an enterprise social network eg

Key Tips

* Activate groups of key staff that need to collaborate

* Undertake 'roll calls' to enable staff to check in* Post important links, photos and videos* Integrate important Twitter updates by using

#yam* Use as email when networks are down

Key Tools

Use for virtual meetings eg with* staff who are isolated* Key stakeholders such as

other agencies, suppliers* Can collaborate online, send

each other images from the emergency location, send/share links, email etc

Skype

Key Tools

Use to collaborate virtually in real time on documents

* Word documents* Spreadsheets* Forms

How do we find resources?

* Directory* Apps* Maps* Videos* Tools* Tips* Guidelines* Library

@emergency20wiki

Need help?

Contact Us: CEO & Founder: Eileenculleton@gmail.com

Consulting advisory services

Education & training workshops (including in-house)

Thank you!

Questions?

References

http://emergency20wiki.org/wiki/index.php/Main_Page

Photo slide 4 via Flicker Kingbob.net http://www.flickr.com/photos/kingbob86/5342341008/sizes/l/in/photostream/

http://www.google.org/crisisresponse/resources.html

All logos and brand references are copyright of their respective owners

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