understanding the customer service journey
Post on 20-Mar-2017
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UNDERSTANDING THE CUSTOMER’S SERVICE JOURNEY
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“Your most unhappy customers are
your greatest source of learning.”
-Bill Gates
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The Customer’s Service
Experience is on of the most
important components in the
Customer Journey.
4
of customers say they view customer service as the
true test of how much a company values them.
2015 Aspect Consumer Experience Survey
76%In fact,
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THERE ARE 4 KEY COMPONENTS
OF THE SERVICE JOURNEY
DIFFERENCES ELEMENTS RELEVANCE OUTCOMES
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