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Ufa State University

of Economics and

Service

Natalia Solodilova

Victor Krymsky

Alfir Akhmetshin

Albina Bikbulatova

In collaboration with

V.L. Zasov’s Charitable Foundation Gulnara Sakhibzadaeva

Higher Education for Professionals Supporting Tourism and Service

for Disabled People:Approaches and Perspectives

Higher Education and Disability, Innsbruck, 2013

Some geography

1500 km (2 hours)

2000 km (3 hours)

Higher Education and Disability, Innsbruck, 2013

150 km (2 hours)

Ufa State University of Economics and Service

About 6000 students

Faculties

Tourism and Communications

Design and National Cultures

Economics and Management

Service Technologies and Engineering

Technologies of Catering

Branches in the towns of

Salavat

Oktyabrsky

Higher Education and Disability, Innsbruck, 2013

Outline

Higher Education and Disability, Innsbruck, 2013

Accessible tourism as a whole-of-life approach

Role and importance of accessible tourism

Requirements for implementation of accessible tourism

Teaching professionals supporting accessible tourism

Accessible adventure tourism in the Republic of Bashkortostan

Demonstration of video

Service for disabled (e.g. designing clothing)

Features of clothing for disabled people

Teaching professionals supporting design of clothing for disabled

Accessible Tourism

Higher Education and Disability, Innsbruck, 2013

Definition

“Accessible tourism enables people with access requirements, including mobility, vision, hearing and cognitive dimensions of access, to function independently and with equity and dignity through the delivery of universally designed tourism products, services and environments. This definition is inclusive of all people including those travelling with children in prams, people with disabilities and seniors.”

Darcy and Dickson, 2009

Prof. S. Darcy boarding Taieri Gorge Railway (New Zealand, 2009)

Higher Education and Disability, Innsbruck, 2013

Legal basis

Higher Education and Disability, Innsbruck, 2013

• Convention for the Rights of People with Disabilities (2006, 2008)

• Article 30: rights of people with disabilities to culture, recreation and tourism

UN

• Resolution A/RES/492(XVI)/10 on Accessible Tourism for All, General Assembly, Dakar (Senegal), 2005

• Declaration on the Facilitation of Tourist Travel, General Assembly, Astana (Kazakhstan), 2009

UNWTO

• National legislation and standards

Local

Legislation and standards in Russia

Federal Law No.132-FZ On the bases of

tourist activity in the Russian Federation

Higher Education and Disability, Innsbruck, 2013

Federal Law No.181-FZ On social protection of

disabled people’

National Standard of the Russian Federation ГОСТ Р 52998-2010

Tourist service. Tourist service for the disabled people. General requirements

Market potential

Higher Education and Disability, Innsbruck, 2013

Australia A$ 1.3 billion Darcy, 1998

United States US$ 13 billion Harris Interactive Market Research, 2005

Germany € 2.5 billion Neumann & Reuber, 2004

Europe € 80 billion Buhalis et al., 2005

European Network for Accessible Tourism

Higher Education and Disability, Innsbruck, 2013

ENAT• Founded in 2006• Non-profit association• > 30 countries and 5 continents• Study, promotion and practice of accessible tourism

USUES• Joined ENAT in 2011• First joiner among Russian universities

‘Universal Design’ as the theoretical basis

Higher Education and Disability, Innsbruck, 2013

Principles (The Center for Universal Design at North Carolina State University)

1. Equitable use

2. Flexibility in use

3. Simple and intuitive

4. Perceptible information

5. Tolerance for error

6. Low physical effort

7. Size and space for approach and use

USUES collaborative network

Higher Education and Disability, Innsbruck, 2013

Technologies for tourism and servicefor disabled people

Universities of sports and tourism in Moscow and St. Petersburg

G.A. Albrekht’s Research Centre

V.L. Zasov’s Charitable Foundation

Associations of the disabled people

All-Russian Association of the Disabled People

All-Russian Association of the People with Vision Disability

All-Russian Association of the People with Hearing Disability

Russian Tourism Business Community

ENAT

Enhancements in the educational programs

Curriculum Additional courses

Higher Education and Disability, Innsbruck, 2013

Implementation of ‘universal design’

principles

Medical aspects

Legislation and social protection

Specialized courses

Courses forming general knowledge

Preliminary courses

Accessible adventure tourism:hands-on experience for the students

Implementing

principles of the

‘universal design’ in

the specialized

equipment

Adapting tourists to

the travel conditionsStudents of USUES are trained to assist in overcoming the natural

barriers during the tourist trip

Higher Education and Disability, Innsbruck, 2013

Students training:tours organized by V. L. Zasov’s CF

Real experiencein guiding the toursfor disabled tourists

How to make the tourism accessible?

What are the requirements and the limitations?

Higher Education and Disability, Innsbruck, 2013

Students assist with providingthe elements of accessible

environment

Museum tours for kids with disabilities

Excursion to the National Museum of the Republic of Bashkortostan

In collaboration with V. L. Zasov’s CF

Higher Education and Disability, Innsbruck, 2013

Tours for people with vision disability

Higher Education and Disability, Innsbruck, 2013

Hippotherapy

In collaboration with V. L. Zasov’s CF

Intourmarket

Higher Education and Disability, Innsbruck, 2013

II International conference on accessible tourism International travel fair Moscow, March 2012

USUES took part in the organizing committee

Accessible adventure tourism in the Republic of Bashkortostan

Higher Education and Disability, Innsbruck, 2013

Design of clothing for disabled

Higher Education and Disability, Innsbruck, 2013

Teaching the future professionals

Higher Education and Disability, Innsbruck, 2013

USUES:Faculty of Design and National Cultures

Design must satisfy requirements to the quality and the specifics of the clothing Specialized types of fabric Close contacts with chemists

and medical experts

Balance of theory and practical applications

Participation in the specialized exhibitions is

the necessary part of educational process

USUES:Faculty of Design and National Cultures

Higher Education and Disability, Innsbruck, 2013

‘Round table’ of designers

Higher Education and Disability, Innsbruck, 2013

Moscow 2013 Exchange of professional

opinions Selections of the most

relevant and promising directions in designing specialized clothing

Establishing consortium of designers Designers from Moscow, St.

Petersburg, Arkhangelsk, Ufa, etc.

Bez Graniz Couture

Higher Education and Disability, Innsbruck, 2013

International competition and exhibition

Organized by Messe Dusseldorf, Germany and MarketKompas, Moscow, Russia Moscow, 2011 and 2012

Bez Graniz = Without Borders

USUES took the 3rd place

Tourism and service for disabled people need specially trained

professionals able to support such activities

The higher education of professionals supporting tourism and service

for the disabled people requires introducing the specialized courses

into curricula and training the students in the real conditions

Success of the educational process depends on the cooperation of

the corresponding universities and the community

Summary

Higher Education and Disability, Innsbruck, 2013

Ufa State University of Economics and Service

145 Chernyshevsky Street, Ufa, 450078, Russia

Phone: +7 347 228 91 11 Fax: +7 347 248 21 74

Email: oms.ugaes@mail.ru

Contacts

Higher Education and Disability, Innsbruck, 2013

Q & A

Higher Education and Disability, Innsbruck, 2013

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