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Building Brands At Retail Portfolio + Company Overview

CLIENTS

PORTFOLIO

CONSUMER ELECTRONICS

CONSUMER ELECTRONICS – RETAILER SPECIFIC

LG Consumer Electronics

Certified DealerHH Gregg

DIY / HOME PORTFOLIO

INTERACTIVE

TOUCH SCREEN TECHNOLOGIES

INTERACTIVE

CUSTOM DESIGNED CIRCUITS

FOOD & BEVERAGE

BRANDED RETAIL SIGNAGE

Edge light LED Technology

2 piece - Vacuum Form Slat Wall / Wall Hanging Installation

CONSUMER PRODUCTS

SPORTING GOODS, FOOTWEAR, APPARREL

IN-STORE ENVIRONMENTS

CUSTOM STORE-IN-STORE PROGRAMS

RETAIL STORE PROGRAMS

STAPLES/OXO LAUNCH

COMPANY OVERVIEW

• Leading retail marketing corporation with 40+ year history of success

• Clients include Fortune 500 brands, their agencies & retail partners

• Strategic, shopper centric retail solutions based on in-store observations & data-driven intelligence:– Permanent and semi-perm

displays & custom fixtures– Store-in-Store programs– Branded store environments– retail signage & way-finding– Category management systems– Concept shops & test programs

FACILITIES & LOCATIONS

• Corporate: East Rutherford, NJ

• Regional Offices - Stamford CT, Orlando FL

- Los Angeles, CA - Design: Phoenix AZ

• Full service business model– Extensive in-house resources– Domestic and global sourcing

• Two company-owned facilities– 140,000 square feet– Concept design & engineering– Prototyping– Production– Assembly– Warehousing & inventory mgnt.

INDUSTRY LEADERSHIP

• Point-of-Purchase Advertising International (POPAI)

- Embrace POPAI standard industry practices

- 2006 through 2010 OMA Committee Chairman

- 2009 President’s Award Winner

- 2010 Chairman’s Advisory Board

• In- Store Marketing Institute

- 2007 Gold Benefactor Women in POP Benefit to fight Breast Cancer

- 2008 Design of Times Winner – 4 Categories

- 2008 Gold Benefactor Women in POP Benefit to fight Breast Cancer

- 2009 Gold Benefactor Women in POP Benefit to fight Breast Cancer

• Association for Retail Environments (A.R.E.) – Member since 1996

AWARDS

• Only company in the industry with six POPAI Display-of-the-Year Awards

- Kid City Kiosk (entertainment)

- Camel CTS Display (tobacco)

- Nike Air Program (athletic footwear)

- Pepsi-Cola Impact Vending Program

- Sarah Coventry Interactive Kiosk (jewelry)

- Coty Omnibus Event (cosmetics)

AWARDS

• Only company in the industry with six POPAI Display-of-the-Year Awards

- Kid City Kiosk (entertainment)

- Camel CTS Display (tobacco)

- Nike Air Program (athletic footwear)

- Pepsi-Cola Impact Vending Program

- Sarah Coventry Interactive Kiosk (jewelry)

- Coty Omnibus Event (cosmetics)

• Over 200+ POPAI Outstanding

Merchandising Achievement

Awards (OMA), including European OMA

• Design of the Times Awards

EXECUTIONAL SERVICES

• End-to-end service offering supports merchandising rollouts

– Global, national and regional

– Test stores

– Store openings

– Phased releases

• Experienced in complex program management

• Value-added services optimize program execution and performance

– Value engineering

– Managed inventory

– On-line communications

VALUE ENGINEERING

GOAL OF VALUE ENGINEERING

Maximize product functionality

Reduce cost

Improve product quality

Simplify product execution

Enhance product utilization

The process of developing a

product’s engineering

design and manufacturing

method based on a defined

criteria or strategy

MANAGED INVENTORY

GOAL OF MANAGED INVENTORY

Decrease finished goods inventory

Eliminate obsolescent inventory

Decrease warehousing costs

Increase speed to market

Optimize retail sales opportunity

Enhance resource management

The strategic inventory

management system

which optimizes program

performance and increase

customer satisfaction

GREEN RETAIL

• TWM Green Committee is committed to establishing and communicating

Green best practices

– Conduct Green audits of new and existing displays

– Source Green production materials, processes, printing and lighting

– Use environmentally-friendly cartons, packing materials and pallets

– Label entire display, components and packaging for store-level recycling

– Support client Green initiatives with thought-leadership and solutions

– Manage TWM facilities in an environmentally-friendly manner

For more information, ask about our Sustainability Presentation

Trans World Marketing

360 Murray Hill Parkway

East Rutherford, NJ 07073

Peter Hext, IDSA

Vice President, In-Store Strategy + TransitionPhone 201.559.2006Mobile  310.722.9116

phext@transworldmarketing.com

Thank you